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泽普县:“国补”“厂补”实惠多 元旦消费市场暖意浓
Sou Hu Cai Jing· 2026-01-06 08:50
图尔荪古丽•阿布来提说:"我一直想给父母换一台保鲜效果比较好的冰箱。这几天休息我就过来买冰 箱,我看中的那款冰箱原价一万多,优惠下来八千多就能买到。" 泽普县某电器专卖店经理丁宽说:"元旦期间,我们的各类家电优惠力度比较大,'厂家补贴'加'国家补 贴'能优惠到百分之二十五左右。所以这几天购买电器的顾客也比较多,比起去年销售量增长了百分之 十。" 元旦假期期间,泽普县各大商场、门店人头攒动,各类大宗消费品市场迎来购销热潮。国家大规模设备 更新和消费品以旧换新政策持续发力,叠加制造企业补贴,不仅让消费者享受到真金白银的实惠,更激 活了县域消费市场的内生动力。 1月1日,在泽普县某电器专卖店内,保鲜冰箱、高清电视、节能空调等产品整齐陈列。不少消费者专门 进店咨询"国补"政策,购买心仪的家电。导购员忙着为顾客讲解政策内容与产品性能,现场一派热火朝 天的景象。家住赛力乡的图尔荪古丽•阿布来提了解完补贴政策后,很快就订购了一台全空间保鲜冰 箱。 虽然今年电动自行车已移出国家大规模设备更新和消费品以旧换新政策目录,但是制造企业推出的"工 厂补贴"同样吸引了不少消费者的目光。在泽普县某电动自行车旗舰店内,安全性能更好、续航时 ...
昌吉州“双节”54家重点企业销售额破5800万
Sou Hu Cai Jing· 2025-10-10 05:09
Core Insights - The combined National Day and Mid-Autumn Festival holiday significantly boosted consumer activity in Changji Prefecture, with total sales reaching 58.42 million yuan and foot traffic hitting 230,000 visitors during the 8-day period [1][3]. Group 1: Consumer Market Performance - The automotive sector accounted for over half of the total sales, driven by government financial support and promotional events [1][3]. - A total of over 10 million yuan was invested by local governments to stimulate consumption in key areas such as retail, dining, and automotive, resulting in over 30 promotional events [3][5]. - The retail environment showed a variety of discounts and promotions, with significant consumer interest in home appliances and vehicles, leading to a 30% increase in sales for certain categories [5][7]. Group 2: Promotional Activities and Consumer Engagement - The "government subsidies + corporate discounts" strategy was pivotal in enhancing consumer spending, with targeted activities like consumption vouchers and trade-in subsidies [3][5]. - Specific promotional events, such as the "National Day Car Purchase" event, attracted multiple brands and offered various incentives, leading to concentrated consumer purchasing [5][7]. - Electronic consumption vouchers worth 1 million yuan were distributed in Jimsar County, effectively stimulating consumer engagement and spending [5][7]. Group 3: Tourism and Experience Economy - The tourism sector also saw a notable increase, with attractions like the Kengsawat Scenic Area experiencing a 25% rise in daily visitor numbers compared to the previous year [5][7]. - The integration of unique experiences and natural scenery in tourism offerings contributed to the overall growth in visitor numbers, with a significant portion of tourists coming from outside the region [5][7]. Group 4: Future Outlook - The Changji government aims to continue fostering a robust consumption ecosystem through policy guidance and market-driven initiatives, promoting a collaborative environment among government, businesses, and consumers [7].