Group 1 - The 2025 National Consumption Conference, organized by People's Daily, was held in Beijing, focusing on trends and innovations in the consumption sector to boost consumer confidence and optimize the business environment [1] - The humanoid robot "Photon," developed by Dongyangguang, performed a dance with dancers from Beijing Dance Academy, showcasing the integration of technology in consumer experiences [3] - Qian Zhengming, Vice President of Dongyangguang Health Research Institute, shared insights on technological innovation in industry development, particularly in the health consumption scenario [1][5] Group 2 - Dongyangguang is committed to upgrading the Cordyceps industry through technological innovation, aiming to provide high-quality products to consumers [2] - The company has initiated an ecological breeding project for Cordyceps, establishing a database to promote sustainable development in the industry [2] - Dongyangguang utilizes artificial intelligence and automation to enhance the quality of Cordyceps products, meeting consumer demands for health products that are convenient, practical, and traceable [6] Group 3 - The company has launched two brands, "Fresh Cordyceps" and "Buji," targeting different consumer segments based on market demands and consumption characteristics [6] - Dongyangguang plans to integrate robotics and AI technology throughout the entire process of Cordyceps development, production, and sales, enhancing consumer service [6] - In offline health experience stores, the "Cordyceps Consultant" robot provides detailed information on different brands and offers personalized health recommendations through an intelligent consultation system [6]

Core Viewpoint - Dongyangguang has been recognized as the "global pioneer in ecological breeding of Cordyceps" by Frost & Sullivan, affirming its leading position in the industry after 18 years of development in the Cordyceps sector [1] Group 1: Research and Development - The wild Cordyceps is primarily found in high-altitude areas (3500-5000 meters), and its production has significantly decreased due to overharvesting and climate change, leading to a resource crisis in the industry [3] - Dongyangguang initiated an ecological breeding program in 2007, investing over 4 billion yuan and employing more than 260 researchers to innovate across the entire industry chain [3] - The company has established a key laboratory for Cordyceps breeding and product research, recognized by the National Administration of Traditional Chinese Medicine [3] Group 2: Technological Innovation - The market for Cordyceps in China has surpassed 70 billion yuan, but challenges such as lack of industry standards and product quality inconsistencies hinder industry upgrades [6] - Dongyangguang has developed proprietary technologies to enhance product quality, ensuring that each batch of Cordyceps retains 2.7 times the SOD activity compared to traditional drying methods [6] - The company emphasizes quality control, achieving zero additives and significantly lower heavy metal content than regulatory limits [6] Group 3: Global Expansion - Dongyangguang is actively pursuing a global strategy while solidifying its domestic market presence, investing hundreds of millions in brand penetration [9] - The company has established over 350 brand stores in more than 150 cities, enhancing its reach to health-conscious consumers [12] - Dongyangguang is also expanding internationally, with plans for an overseas flagship store and participation in international forums to promote its brand [12][14]