Core Viewpoint - The commercial vehicle industry is experiencing intensified competition, with both traditional players and new entrants like BYD and Geely recognizing the sector's potential, as highlighted by the chairman of FAW Jiefang, Li Sheng [1] Group 1: Company Performance - FAW Jiefang achieved eight industry-leading performances in the first half of the year, including being ranked first in brand value for 14 consecutive years and holding the largest market share in the domestic heavy-duty truck market [1] - The company aims to explore sustainable development through multiple initiatives, including enhancing quality, breaking through core technologies, and expanding globally [1] Group 2: Quality Improvement - The company has initiated a quality improvement campaign led by Li Sheng, with a target to reduce quality issues by 30% annually, aiming for a total reduction of 65% in three years [2] - FAW Jiefang has implemented comprehensive quality control across all processes, from design to service, embedding "quality first" into its corporate culture [2] - The powertrain division has undergone reforms to enhance control over key components, with the 15L6SV3 natural gas engine demonstrating industry-leading fuel consumption [2] Group 3: New Energy Transition - The transition to new energy vehicles is seen as crucial for breaking growth bottlenecks, with the company targeting to lead in new energy sales for heavy-duty trucks this year [3] - FAW Jiefang has established a sustainable business model through partnerships for charging networks and battery swapping technology, addressing the challenges of new energy commercial vehicles [3] - The company is committed to continuous product innovation, with plans for the J7 series and new global products set to launch in the coming years [3] Group 4: Global Expansion - FAW Jiefang is shifting its global strategy from trade exports to localized operations, with expectations that overseas sales will match domestic sales within five years [4] - The company has already established four overseas subsidiaries and plans to complete eight by the end of the year, with a factory in Uzbekistan now operational [4] - FAW Jiefang's overseas sales (excluding Russia) increased by 60% in the first half of the year [4] Group 5: Pricing Strategy - In response to market price competition, FAW Jiefang has chosen to focus on value rather than price, maintaining stable pricing despite industry-wide price cuts [4][5] - The company has implemented mechanisms to balance dealer interests and prevent price dumping, while also introducing differentiated products to avoid price wars [5] Group 6: Ecosystem Collaboration - FAW Jiefang is enhancing its ecosystem through collaborations that provide added value to customers, such as free vehicle inspections and maintenance reminders during charging [5] - The company is developing a comprehensive service system covering the entire lifecycle of vehicles, ensuring customers have a seamless experience from purchase to resale [5][6] Group 7: Long-term Strategy - FAW Jiefang is adopting a steady approach to navigate industry changes, emphasizing long-term competitiveness over short-term sales fluctuations [6]