Core Viewpoint - Li Auto has acknowledged quality issues related to the 2024 MEGA model and the 2025 L series, leading to recalls and internal accountability measures [1][3][4] Group 1: Quality Issues and Recalls - Li Auto announced a recall of 11,411 units of the 2024 MEGA model due to coolant leakage caused by insufficient corrosion resistance of the coolant under specific conditions, which could lead to battery thermal runaway [3] - The company identified that the main responsibility for the coolant issue lies with the materials technology team, while the electric powertrain team also shares significant responsibility for inadequate testing and risk assessment [3][4] Group 2: Customer Experience and Accountability - Li Auto has issued a statement apologizing to affected users and emphasized its commitment to safety and customer experience [1] - For the 2025 L series, the company addressed noise issues related to the new hydraulic bushing grease, which was resolved by July, stating that it does not affect vehicle performance or safety [4] - Internal actions taken include termination of direct employees responsible for the issues and penalties for their managers, such as cancellation of year-end bonuses and promotion eligibility [4]

Core Points - On November 14, Li Auto announced handling measures regarding quality issues related to the 2024 MEGA vehicles and the 2025 L series vehicles, including coolant leakage and abnormal noise from the lower arm bushing [1][2] - A fire incident involving a 2024 MEGA vehicle on October 23 led to an internal investigation, revealing insufficient corrosion resistance of the coolant, which could cause safety hazards [1][2] - Li Auto has initiated a recall of 11,411 vehicles due to the identified safety risks [1] Group 1: Quality Issues and Responses - The coolant leakage issue was attributed to three main causes, leading to accountability measures against 14 employees, including contract terminations and performance penalties [2][5] - The abnormal noise issue in the 2025 L series vehicles was linked to a new type of hydraulic bushing grease, which has been addressed, and the company assured that it does not affect vehicle safety [3][4] - Li Auto has launched a special service initiative for affected customers, offering extended warranty options for the L series vehicles [4][5] Group 2: Customer Reactions and Company Actions - Customers reported dissatisfaction with the handling of the noise issue, expressing concerns over the lack of compensation and the impact on their driving experience [3][4] - The company has committed to resolving the noise complaints and has extended the warranty for the front suspension system to enhance customer confidence [4][5]