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从行程规划到目的地全流程数字化服务,马蜂窝用AI重新定义旅行体验
Huan Qiu Wang Zi Xun· 2025-08-29 12:12
Core Insights - The article highlights the integration of AI in the tourism industry, showcasing how it serves as a core engine for the transformation towards "personalized scalability" in travel services [1][3]. Group 1: AI Innovations - The company introduced several AI-driven products at the 2025 China International Big Data Industry Expo, including AI itinerary planning, AI travel assistant app, and upgraded destination intelligent systems "AI You Guizhou" and "AI You Xijiang" [1][3]. - The upgraded destination intelligent systems feature a card-based layout for clearer presentation of core functions, achieving full-process digital integration of destination services [3]. Group 2: Efficiency Improvements - "AI You Xijiang" introduced a dual mechanism for document verification, significantly reducing manual checks to 15% and tripling verification efficiency [3]. - The average response time for complaints has been reduced from 48 hours to 4 hours through a new three-tier processing system [3]. Group 3: Enhanced User Experience - The AI itinerary planning product offers personalized travel solutions based on extensive real data, covering itineraries, accommodations, transportation, and budgets [5]. - The AI travel assistant app provides comprehensive services, including visa guidance, real-time translation, and local activity exploration, enhancing the experience for independent travelers [5]. Group 4: Future of Tourism - The CEO emphasized that AI is not just a technological showcase but a practical tool that enhances industry efficiency and user experience, driving the tourism sector from traditional services to an intelligent ecosystem [5].
“AI+新玩法”亮相大运河文旅博览会
Ren Min Ri Bao· 2025-08-21 21:58
Group 1 - The seventh Grand Canal Cultural Tourism Expo was held in Suzhou, Jiangsu, showcasing how AI can innovate travel experiences [1] - The AI itinerary planning tool allows tourists to generate comprehensive travel plans by answering guiding questions about their preferences [1] - The AI travel assistant transforms fragmented information into real-time, contextual services, addressing all challenges faced by tourists from planning to experiencing [1] Group 2 - The tourism consumption has evolved from sightseeing to themed, in-depth, and experiential travel, presenting a challenge for destinations and tourism professionals to transform "old resources" into "new experiences" [2] - The company aims to leverage AI's powerful information integration and personalized matching capabilities to deliver tailored routes and unique experiences to suitable tourist groups, maximizing the efficiency of cultural tourism resources [2]