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抖音发布未成年人陪伴计划,持续升级产品能力护航青少年成长
Huan Qiu Wang· 2025-11-13 02:31
Core Viewpoint - Douyin has launched the "Minor Companion Plan" aimed at enhancing the online experience for minors through product functionality, content development, and public welfare initiatives, focusing on "health protection, parental guidance, and quality companionship" to create a "growth-oriented companion community" for minors [1] Group 1: Product Functionality Upgrade - Douyin will implement a "Minor Mode" for users under 14, which will automatically activate upon real-name authentication, locking the mode and limiting daily usage to 40 minutes, with access restricted from 10 PM to 6 AM [2] - The platform will introduce "smart anti-addiction" features that provide reminders for excessive use and force heavy users into a rest page [2] - Parents can bind their accounts to their children's accounts for easier management of browsing content, usage time, and online interactions, receiving real-time alerts for risky actions [2] Group 2: Content Enrichment - Douyin plans to enhance its content pool, currently growing by over 5,000 new entries daily, totaling over 5 million entries, focusing on themes like "interest cultivation, knowledge education, exploratory encyclopedia, and parent-child companionship" [7] - The platform will launch dedicated columns featuring authoritative knowledge, parenting support, and technology enlightenment, collaborating with top universities and experts to provide engaging educational content [7] - An "interactive mailbox" will be introduced, allowing experts and creators to engage with youth on topics like learning methods and emotional growth [7] Group 3: Public Welfare Initiatives - Douyin will actively engage in social responsibility through various public welfare projects, such as the "Beneficial Children's Paradise" initiative, which supports children in relocated communities and rural areas [10] - The platform has initiated programs like "Douyin Football Youth Journey" and "Douyin Aesthetic Education Future Plan" to promote sports and arts among youth [10] - Notable scientists and educators have joined Douyin to disseminate knowledge through short videos, aiming to inspire scientific curiosity among minors [10]
抖音发布“未成年人陪伴计划” 升级三大举措打造成长型陪伴社区
Zheng Quan Ri Bao Wang· 2025-11-12 11:41
Core Viewpoint - Douyin has launched the "Minor Companion Plan" aimed at enhancing the online experience for minors through product features, content development, and public welfare actions, focusing on creating a healthy online environment for youth [1][2] Product Features - Users under 14 years old will automatically enter "Minor Mode" after real-name authentication, which cannot be exited independently. This mode limits daily usage to 40 minutes and restricts access from 10 PM to 6 AM, with a 20-minute eye protection reminder feature [1] - The platform has introduced "Smart Anti-Addiction" settings to alert users who engage in prolonged or frequent late-night usage, forcing heavy users to a rest page [1] Parental Support - Douyin has upgraded its "Parent-Child Escort" feature, allowing parents to bind accounts with their children for easier management of browsing content, usage time, and online interactions. Parents will receive real-time alerts for risky actions taken by their children [1] Content Development - The content pool for the "Minor Mode" is curated by a professional team, currently growing at over 5,000 new entries daily, totaling over 5 million pieces of content. Future upgrades will focus on themes like interest cultivation, knowledge education, and parent-child companionship [2] - Douyin will introduce an "Interactive Mailbox" for minors, enabling weekly interactions with experts and quality creators on topics such as learning methods and emotional growth [2] Technological Integration - The upcoming "AI Learning Notes" and "Smart Q&A System" will allow users to generate easy-to-read video notes and receive instant AI answers to educational queries, fostering active learning among children [2] Commitment to Safety and Growth - Douyin aims to use technology responsibly to create a safe digital environment for minors, providing quality content and warm companionship to support their growth and exploration [2]