Core Viewpoint - The 2024 CS Major in Shanghai marks a significant milestone for the integration of Chinese culture and global esports, showcasing the growth and potential of the esports industry in China [2] Group 1: Company Performance and Strategy - Perfect World expects its gaming business to achieve a net profit of 480 million to 520 million yuan in the first half of 2025, successfully turning around from losses [2] - The CEO of Perfect World, Gu Liming, stated that the esports business has become a crucial growth engine for the company's performance [2] - The company is focusing on building a "content-experience-ecosystem" closed-loop system to enhance the international competitiveness of Chinese esports [2] Group 2: Ecosystem Development and Partnerships - Perfect World, in collaboration with partners like NVIDIA and Intel, established the Perfect Esports Partner Alliance to expand the esports industry ecosystem [3] - The alliance signifies a shift from single-device support to systematic technology integration, covering various levels of esports events [3] - Gu Liming emphasized the importance of deep collaboration with hardware manufacturers to optimize costs and enhance content innovation [3] Group 3: Event Structure and User Experience - Perfect World has established a three-tier event system: PNL for mass participation, PWC for professional talent cultivation, and CAC for enhancing international influence [4] - The company aims to improve user experience by incorporating immersive design elements, drawing inspiration from traditional sports events [4] - The dual strategy of enhancing content quality and user experience has created a commercial closed loop for the company [4] Group 4: Globalization and Cultural Promotion - The Chinese esports industry generated actual sales revenue of 12.761 billion yuan in the first half of 2025, with a user base of nearly 493 million, indicating room for international influence expansion [5] - Perfect World is actively working on a multi-level overseas expansion strategy, leveraging esports events to promote Chinese culture globally [5] - The company aims to serve as a technology integrator, cultural promoter, and ecosystem builder in the esports landscape [6]