Group 1 - Anta Group's chairman Ding Shizhong's son, Ding Shaoxiang, has taken on a more significant role within the company, overseeing the women's sports brand MAIA ACTIVE, which was recently acquired by Anta [1] - MAIA ACTIVE, established in 2016, focuses on yoga apparel for Asian women and aims for a compound annual growth rate of 50% to 60% over the next five years, with a shift in revenue distribution from 50% online and 50% offline to 30% online and 70% offline [1] - The brand's goal is to compete directly with lululemon in the market [1] Group 2 - Descente, another brand under Anta, reportedly achieved annual sales exceeding 10 billion yuan, contributing positively to Anta's overall performance [2] - In the third quarter, Anta's retail sales for its main brand and FILA showed low single-digit growth, while Descente experienced a 30% increase, indicating a significant performance gap compared to previous years [2] - The growth of Descente is seen as a strong endorsement for Ding Shaoxiang's leadership [3] Group 3 - Ding Shaoxiang's unique position within Anta raises expectations for his future contributions to the company [4]

【中国服装圈.第3367期】来源：联商网、时代财经 1月13日消息，自2026年开始，安踏集团旗下女性运动品牌MAIA ACTIVE将向安踏集团主席丁世忠之子丁少翔进行业务汇报，目前丁少翔担任迪桑特中 国区董事长。 不过，有知情人士透露，丁少翔只是分管这个品牌，并不是直接以CEO参与管理，品牌总裁仍是赵光勋。 另据时代财经报道，该变化属实，去年12月份已经下发通知，除了汇报线条变更，品牌内部没什么变动。 此前，赵光勋在接受采访时曾表示，希望将MAIA ACTIVE发展成为中国市场，甚至亚洲市场瑜伽服饰的第一名。"MAIA ACTIVE接下来五年的目标是以 50%至60%的年复合增长率增长。另外，线上和线下收入占比计划从原先各占50%变为30%比70%。" 不过，与lululemon相比，MAIA ACTIVE尚有差距，lululemon发布的2025财年第三季度财报显示，中国市场第三季度净营收4.654亿美元（约合32.46亿元 人民币），同比增长46%，占全球总营收比例从13%升至18%，成为全球第二大市场。本季度在中国新开6家门店，同店销售额同比增长24%。 lululemon在中国大陆45个城市拥有16 ...