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“轻薄”成手机新战场:iPhone Air遇冷 华为Mate 70 Air接棒入局
Mei Ri Jing Ji Xin Wen· 2025-11-06 06:32
Core Viewpoint - The smartphone industry is witnessing a trend towards ultra-thin devices, with major brands like Samsung and Apple launching models with thicknesses between 5.5mm and 6mm, aiming to differentiate in a saturated market [1] Group 1: Market Trends - Huawei has launched the Mate 70 Air, which is 6.6mm thick and weighs 208g, featuring a 6500mAh silicon-carbon battery and a 7-inch screen, priced from 4199 yuan [1] - The iPhone Air initially saw strong pre-sale demand, selling out in five minutes, but has since experienced a decline in sales [1][2] Group 2: Product Challenges - Apple is reducing iPhone Air production by approximately 1 million units due to underwhelming market performance, despite the overall iPhone 17 series exceeding expectations [2] - The iPhone Air's reliance on eSIM technology has limited its appeal in the Chinese market, where traditional SIM cards are preferred [2][3] Group 3: Industry Insights - The pursuit of extreme thinness in smartphones has led to compromises in practical features, such as battery life and camera capabilities, with the iPhone Air featuring only a single 48MP main camera [2] - Samsung's Galaxy S25 Edge, another ultra-thin model, faced similar issues, leading to its discontinuation after five months due to problems like reduced battery life and overheating [3] - Innovations such as silicon-carbon batteries and advanced thermal management are being explored to balance performance, pricing, and thinness in future smartphone designs [3]
苹果专利揭秘新一代 MagSafe:采用双磁体架构
Huan Qiu Wang Zi Xun· 2025-08-29 09:11
Core Insights - Apple has filed a new patent application for an improved magnetic architecture aimed at enhancing the efficiency and reliability of wireless charging within its device ecosystem [1][2] Group 1: Technical Improvements - The new design shows significant improvements over Apple's existing MagSafe and Qi wireless charging systems, enhancing alignment precision and reducing component thickness, which is crucial for wearable and ultra-thin devices [2] - The dual magnetic architecture combines a central "main magnet" with a smaller "ring magnet," creating a more concentrated and stable magnetic field compared to the single ring magnet used in MagSafe [2] Group 2: Future Implications - These advancements indicate that Apple is preparing for lighter, more powerful devices, particularly in the realm of wearables such as the Apple Watch or future AR glasses [2]
磁吸iPhone很香,为什么Android跟不上?
Hu Xiu· 2025-07-27 04:25
Core Viewpoint - The wireless charging technology, despite being around for nearly 15 years, has not seen widespread adoption compared to other smartphone features, with the Wireless Power Consortium (WPC) asserting that the technology is not at fault [2][3]. Group 1: Qi2 Protocol Updates - WPC recently updated the Qi2 protocol to version 2.2.1, increasing the charging power from 15W to 25W, a nearly 70% increase [3][6]. - The updated protocol aims to expand its ecosystem to include mainstream Android smartphones, although the first compliant devices do not support magnetic alignment [6][12]. - The Qi2 protocol emphasizes the magnetic alignment feature, which is considered essential for faster and more efficient wireless charging [6][12]. Group 2: Market Adoption Challenges - Despite the introduction of the Qi2 protocol, the actual adoption of magnetic charging technology in smartphones has been limited, with only a few models, such as Nubia Z40 Pro and HMD Skyline, fully supporting it [13][14]. - The slow adoption is attributed to the fact that many manufacturers prefer their proprietary high-power charging protocols over the Qi2 standard, which is seen as lagging behind [16][19]. - The requirement for built-in magnets in devices complicates design and manufacturing, as current smartphone designs prioritize battery and camera size over compatibility with Qi2 [17][20]. Group 3: Competitive Landscape - The competitive landscape is further complicated by the existence of a mature market for third-party magnetic accessories, which has developed independently of the Qi2 protocol [22]. - Major players like Apple have successfully integrated magnetic charging into their ecosystem, while competitors like Samsung have faced challenges due to design constraints and interference issues with existing features [23][24]. - The future of Qi2 adoption remains uncertain, as manufacturers continue to prioritize proprietary solutions in a market characterized by increasing component density and competition [25].