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OpenAI放大招!AI浏览器能否撼动Chrome霸权?
Jin Shi Shu Ju· 2025-07-10 05:31
Core Viewpoint - OpenAI is set to launch an AI-driven browser aimed at challenging Google Chrome, which dominates the market and is a key revenue source for Alphabet [1][2]. Group 1: OpenAI's Browser Strategy - The new browser will leverage AI to fundamentally change web browsing and allow OpenAI to access user data, a critical component of Google's advertising success [1]. - If adopted by ChatGPT's 500 million weekly active users, OpenAI's browser could pressure Google's advertising revenue, which constitutes nearly three-quarters of Alphabet's total income [1][2]. - The design of the browser aims to retain user interactions within a ChatGPT-like interface rather than redirecting users to websites, aligning with OpenAI's strategy to integrate its services into personal and work life [1]. Group 2: Competitive Landscape - OpenAI faces significant competition, with Google Chrome holding over 3 billion users, accounting for more than two-thirds of the global browser market, while Apple's Safari holds a 16% market share [2]. - OpenAI has reported 3 million paid enterprise users for ChatGPT, indicating a strong user base that could be leveraged for the new browser [2]. - Other companies, such as Perplexity and The Browser Company, have also launched AI-enabled browsers, highlighting the growing trend in the industry [3]. Group 3: Technical and Corporate Developments - OpenAI's browser will be built on Chromium, the open-source codebase that underpins Google Chrome and other browsers like Microsoft Edge and Opera [3]. - The company has hired former Google executives who were part of the original Chrome development team, indicating a strategic move to enhance its browser capabilities [3]. - OpenAI has expressed interest in acquiring Chrome if antitrust enforcement leads to its sale, although Google has not indicated any plans to sell [3].