Reno 15系列
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OPPO旗舰店解锁跨年新玩法 潮流文化激活千年商都
Huan Qiu Wang· 2026-01-04 03:29
作为门店文化表达的重要组成部分,中华文字核心筒装置自旋转楼梯中心垂直延展,呈现甲骨文、小篆、繁体至简体的中华文字演进脉络。同时,门店外设 置了巨型定制"小O",身着商周服饰、前置后母戊鼎、立于黄河之上,以更具二次元的表达方式,使传统文明以可感知、可互动的方式融入年轻人的日常到 访场景。 为了给用户带来更加舒适自在的体验,旗舰店设置了丰富的体验和互动区域:在门店一楼,咖啡区推出定制饮品,将胡辣汤、十三香等河南元素融入风味创 作;二楼活动区则与虚拟偶像男团 LASER和 MANTA进行联动,推动各类周边IP体验,以二次元热潮强化年轻用户的情感连接;三楼则设置产品售后服务 区,为入店顾客提供贴心服务。 OPPO通过融合年轻人喜爱的二次元、电竞、影像等元素,拓展门店的社交与体验边界。而OPPO也凭借影像、游戏、OS系统等产品力和科技力,成为最受 年轻人欢迎的手机品牌。如刚发布的Reno 15的潮流外观与实况玩法受到年轻人喜欢。最新数据显示,Reno 15系列在开售首周稳居安卓市场单销量冠军,开 售三周出货量已超200万。在 2025 年国内手机市场整体增长趋缓的背景下,Reno 系列销量实现了 15.2% 的增长。 ...
二次元潮流文化激活千年商都 OPPO“年轻人的城市公园”解锁跨年新玩法
Zhong Guo Jing Ji Wang· 2025-12-31 09:30
2025年12月31日,OPPO|一加旗舰店(郑州郑东万象城店)正式开业。这是OPPO在中原地区落地的 首家旗舰店,也是OPPO探索科技潮流与城市文化融合的又一次实践。门店延续了"年轻人的城市公 园"的核心定位,以河南代表性文化符号汝瓷为设计灵感,结合年轻人喜爱的二次元潮流文化,在跨年 节点推出多元创意互动体验。 OPPO副总裁、大零售负责人李杰表示:"郑州旗舰店是OPPO面向中原地区年轻用户打造的沉浸式 趣味潮流空间。我们希望通过融合二次元、游戏、影像等年轻人熟悉且热爱的元素,让门店突破传统零 售的功能边界,进化为集文化体验、兴趣社交与科技互动于一体的城市公园。" "城市公园"再进化:河南文化与二次元潮流巧妙融合 数据显示,购买 Reno15 系列的用户中,年轻人占比已超过半数。 打造跨年创意新玩法,OPPO全面拥抱年轻用户 开业当天,OPPO郑州旗舰店以二次元文化为切入口,人气二次元KOL"在下悟空是也"将作为一日 店长 & Reno15 新色体验官与大家共庆开业,并开启跨年开业狂欢派对。活动现场,"悟空"店长参与外 场暖场互动、店长见面会1V1交流等环节,粉丝在排队应援、现场互动与近距离交流中持续释放情 ...
早报|曝iPhone换代周期大改:或一年发布 6 款新机/雷军连发多条微博回应质疑/Android 微信更新聊天备份至 U 盘
Sou Hu Cai Jing· 2025-11-17 01:50
Group 1: Apple iPhone Release Cycle Changes - Apple is set to change its iPhone release cycle, potentially launching 5-6 new models each year starting in 2026 [5][6] - The new cycle includes the release of iPhone 18 Pro/Pro Max and a new foldable product in 2026, followed by iPhone 18/18e and a special edition in 2027 [5][6] - The decision aims to alleviate pressure on marketing and engineering teams and improve revenue distribution throughout the year [6] Group 2: Apple CEO Succession Plan - Apple is accelerating its CEO succession plan, with Tim Cook expected to step down in early 2026 [9][10] - The board is discussing a smooth transition without affecting product release schedules, with John Ternus seen as a potential successor [10] - The succession plan is based on long-term strategy rather than current performance, with changes expected to be announced after the January 2026 earnings report [10] Group 3: Huawei AI Breakthrough - Huawei plans to unveil a breakthrough technology in AI on November 21, aimed at improving the efficiency of computing resource utilization from an industry average of 30-40% to 70% [8] Group 4: Xiaomi's Automotive Safety Focus - Xiaomi's CEO Lei Jun emphasized the importance of safety in the design of the new SU7 vehicle, stating that safety is a fundamental principle [17][18] - The SU7 features a steel-aluminum hybrid body with over 90% high-strength steel and aluminum, and advanced battery safety measures [18] Group 5: Zero Run Automotive Sales Achievement - Zero Run has achieved its sales target for 2025, reaching 500,000 vehicles 45 days ahead of schedule [21][23] - The company aims to double its sales target to 1 million vehicles in the following year [23] Group 6: WeChat Update for Android - WeChat has updated its chat backup feature, allowing users to save data directly to external storage devices like USB drives [29][30] - The update supports manual backup path selection and automatic backups every 24 hours [31] Group 7: Meta's AI Performance Evaluation - Meta will introduce "AI-driven impact" as a core metric in employee performance evaluations starting in 2026 [33][34] - This shift aims to foster an "AI-native culture" within the company, rewarding significant AI contributions [34] Group 8: 6G Development in Beijing - Beijing has announced significant advancements in 6G technology, including prototypes and systems aimed at enhancing communication capabilities [12][13] - The developments include a 256TR U6G base station prototype achieving a peak user downlink of 20Gbps [12]