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稳坐两轮锂电 "顶流" 宝座 星恒破局内卷式竞争
高工锂电· 2025-05-27 12:54
Core Viewpoint - The article discusses the competitive landscape in the lithium battery industry, highlighting the challenges of "involution" and the need for companies to establish strong competitive barriers to thrive in a saturated market [2][3][24]. Group 1: Industry Overview - The competition in the new energy sector has escalated to a national level, with leading companies maintaining growth while many others face stagnation or losses due to established competitive advantages [2]. - The electric two-wheeler lithium battery industry is undergoing significant transformation driven by new national standards, increased demand for lead-acid battery replacements, and a rationalization of lithium battery costs [3]. Group 2: Market Performance - In Q1 of this year, domestic sales of electric two-wheeled vehicles surged by 58% year-on-year, indicating a robust growth trend in the lithium battery sector for this market [4]. - Leading company Xingheng Power has solidified its market position with over 70% sales growth in Q1, despite facing production capacity constraints [4][5]. Group 3: Competitive Strategy - Xingheng Power has focused on refining its operations within the electric two-wheeler lithium battery sector since its establishment in 2003, forming strategic partnerships with major manufacturers [7]. - The company has achieved a supply rate of over 70% with leading vehicle manufacturers, demonstrating its deep understanding of market needs and robust supply chain management [7][9]. Group 4: Technological Innovation - Xingheng Power has developed a unique "golden dual-core" material system that enhances battery cycle life to 3000 times while ensuring safety and performance [11]. - The company has pioneered the manganese-based battery technology, which now holds over 80% market share in the electric two-wheeler sector, and has introduced patented safety features to mitigate fire risks [11][13]. Group 5: Market Positioning - Xingheng Power has strategically positioned itself in the Southeast Asian electric motorcycle market, capturing significant market share and responding quickly to local demands [17][18]. - The company has adopted a strategy of "technology embedded + market positioning," making it difficult for competitors to replicate its advantages [18]. Group 6: Resilience and Growth - During the lithium carbonate price surge in 2022, Xingheng Power did not simply pass on cost pressures but instead focused on technological breakthroughs to stabilize supply chains and market balance [20][21]. - The company has played a pivotal role in setting industry standards and has been a key player in the compliance transition for electric two-wheeled vehicles [21][22].