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Deckers Brands关闭旗下两个品牌,押注HOKA与UGG
Xin Lang Cai Jing· 2026-01-19 04:45
Core Viewpoint - Deckers Brands is restructuring its brand portfolio by focusing resources on its core brands, HOKA and UGG, while discontinuing independent operations of Koolaburra and AHNU by the end of the third quarter of fiscal year 2026 [1][4]. Brand Strategy - The company currently owns five main brands: UGG, HOKA, Teva, AHNU, and Koolaburra, with UGG and HOKA having higher brand recognition in the Chinese market [3]. - Koolaburra's exit from independent operations has been anticipated, with the company gradually ceasing operations since the third quarter of fiscal year 2025 [4]. - Deckers Brands has also sold its Sanuk brand, indicating a trend of brand portfolio simplification [4]. Management Changes - The restructuring may be linked to changes in the management structure, with a shift in focus from distribution channels to brand performance under the new COO [5]. - Stefano Caroti, the current CEO and COO, has a background in senior management roles at Nike and PUMA, which may influence the company's strategic direction [5]. Financial Performance - For fiscal year 2025, Deckers Brands reported net sales of $4.986 billion, a 16.3% increase, primarily driven by HOKA and UGG, despite declines in other brands [6]. - HOKA's growth rate has shown signs of slowing, with a 11.1% increase in net sales for the second quarter of fiscal year 2026, down from 34.7% in the previous year [6]. - UGG's sales are influenced by seasonal factors, with efforts to mitigate these through product line expansion [8]. Market Outlook - Despite strong performance in 2025, analysts express concerns about the sustainability of growth in 2026, with Piper Sandler downgrading the stock rating from "neutral" to "underweight" [9]. - The competitive landscape in the footwear and apparel industry remains intense, with increasing pressure on pricing and inventory management as more competitors enter the market [8].
Is Deckers Outdoor Stock Underperforming the S&P 500?
Yahoo Finance· 2025-12-08 08:34
Core Insights - Deckers Outdoor Corporation, based in Goleta, California, is a prominent designer and producer of niche footwear and accessories, with a market cap of $14.5 billion and brands including UGG, HOKA, Teva, Sanuk, and Koolaburra [1][2] Financial Performance - Despite a solid Q2 performance with a 9.1% year-over-year revenue increase to $1.4 billion, DECK stock fell 15.2% post-earnings release, indicating market disappointment [5] - The earnings per share (EPS) grew 14.5% year-over-year to $1.82, exceeding consensus estimates [5] - Revenue growth was primarily driven by a 13.4% increase in wholesale revenues, while direct-to-consumer (DTC) revenues declined by 80 basis points compared to the previous year [6] Stock Performance - DECK stock has experienced a significant decline of 55.5% from its all-time high of $223.98 on January 30, and a 50.9% drop year-to-date [3][4] - Over the past 52 weeks, DECK stock has decreased by 50.4%, contrasting with the S&P 500 Index's 16.8% increase [4] - The stock has consistently traded below its 50-day and 200-day moving averages, indicating a bearish trend [4] Market Position - Deckers has underperformed compared to its peer, Skechers U.S.A., which saw a 6.1% decline in 2025 and a 3.8% drop over the past 52 weeks [7] - Among 25 analysts covering DECK stock, the consensus rating is a "Moderate Buy," with a mean price target of $110.62, suggesting an 11% upside potential from current levels [7]
What Are Wall Street Analysts' Target Price for Deckers Outdoor Stock?
Yahoo Finance· 2025-11-25 13:41
Core Viewpoint - Deckers Outdoor Corporation (DECK) has experienced significant stock declines despite reporting better-than-expected earnings, raising concerns among investors regarding future revenue guidance [2][3]. Company Overview - Deckers Outdoor Corporation is valued at a market cap of $12.1 billion and is known for its premium lifestyle and performance brands, including UGG, HOKA, Teva, Sanuk, and Koolaburra [1]. Stock Performance - Over the past 52 weeks, DECK shares have declined by 56.7%, while the S&P 500 Index has gained 11%. Year-to-date, DECK is down 59.1%, compared to a 14% increase in the S&P 500 [2]. - DECK has also underperformed against the Consumer Discretionary Select Sector SPDR Fund (XLY), which has returned 4.8% over the past 52 weeks and 1.9% year-to-date [2]. Earnings Results - In Q2, DECK reported a revenue increase of 9.1% year-over-year to $1.4 billion and an EPS of $1.82, which grew 14.5% from the previous year, exceeding consensus estimates. However, shares fell 15.2% following the earnings report due to fiscal 2026 revenue guidance of $5.35 billion being below analyst expectations [3]. Future Earnings Expectations - For the current fiscal year ending in March 2026, analysts expect DECK's EPS to grow 1.3% year-over-year to $6.41. The company has a strong earnings surprise history, exceeding consensus estimates in the last four quarters [4]. Analyst Ratings - Among 25 analysts covering DECK, the consensus rating is a "Moderate Buy," with 10 "Strong Buy," 1 "Moderate Buy," 12 "Hold," and 2 "Strong Sell" ratings [4]. - Recently, Stifel Financial Corp. upgraded DECK to "Buy" with a price target of $117, indicating a potential upside of 40.7%. The mean price target of $110.62 suggests a 33.1% premium from current levels, while the highest price target of $157 indicates an 88.9% potential upside [5].
Deckers Outdoor: Guidance Withhold Is A Buying Opportunity
Seeking Alpha· 2025-07-07 13:25
Company Overview - Deckers Outdoor Corporation (NYSE: DECK) designs, markets, and distributes premium footwear and apparel brands including UGG, HOKA, Teva, and Sanuk, with HOKA and UGG being the main sales drivers [1] Growth Drivers - The company has experienced impressive growth, primarily driven by the explosive gain in popularity of the HOKA brand [1]
Stock Market Sell-Off: Should You Buy the 3 Worst-Performing Stocks in the S&P 500 Index? Here's What Wall Street Thinks.
The Motley Fool· 2025-04-29 12:41
Group 1: Market Overview - The S&P 500 is down about 6% year-to-date, with significant declines from mid-February highs [1] - Many stocks have underperformed due to President Trump's tariffs affecting nearly every sector [1] Group 2: Deckers Outdoor - Deckers Outdoor is the worst-performing stock in the S&P 500, down approximately 46% this year [2] - Concerns over future growth and tariffs have negatively impacted investor sentiment [3] - Despite struggles, 12 out of 17 analysts recommend buying the stock, with an average price target suggesting a 70% upside [4][5] Group 3: Teradyne - Teradyne's stock is down 39%, primarily due to slowing demand for semiconductors and AI solutions [7][8] - The company cut its second-quarter guidance, indicating potential revenue declines of up to 10% [9] - Analysts remain optimistic, with 13 out of 17 rating the stock a buy and an average price target implying 48% upside [10][11] Group 4: ON Semiconductor - ON Semiconductor is down 38%, facing challenges in revenue growth due to high valuations and demand concerns in the semiconductor sector [12][13] - The company abandoned a $6.9 billion acquisition of Allegro Microsystems due to regulatory challenges [14] - Analysts are mixed, with 15 out of 24 recommending a buy, but concerns about revenue visibility have led to a downgrade from buy to neutral by B. Riley [15][16][17]
Deckers Outdoor: Have Growth And Value Converged?
Seeking Alpha· 2025-03-30 18:47
Company Overview - Deckers Outdoor Corp is an American apparel company founded in 1973 and went public in 1993 [1] - The company's brand portfolio includes UGG, HOKA, Teva, Sanuk, Koolaburra, and AHNU [1] Share Price Performance - The article mentions the share price performance of Deckers Outdoor Corp since its IPO, indicating a focus on historical financial performance [1]