1)在线音乐订阅为基本盘，公司付费用户数及ARPU持续提升。2Q2025，在线音乐付费用户数同增6.3% 至1.24亿人，ARPU同增9.3%至11.7亿人;2)社交娱乐升级为新增长极，TME Live举办超80场演出，与SM 娱乐合作拓展IP，"泡泡"功能推动粉丝经济;3)B2B SaaS模式下，公司推动音乐与影视、智驾等的合作碰 撞，TME Studio提供全流程音乐服务。 AI全流程重构在线音乐价值链 腾讯音乐2024年付费用户数占国内总体约67%，拥有超2.6亿首授权及共创音乐与音频曲目，并在版权 内容持续扩张、深挖丰富内容生态，旗下QQ音乐、酷狗音乐、酷我音乐月活用户超8亿，在内容与用户 数量上占据领先优势。 三条增长曲线助力公司向"音乐平台"晋级 智通财经APP获悉，财通证券发布研报称，腾讯音乐-SW(01698)向音乐平台公司拓展，具备龙头优势。 该行预计公司2025-2027年总营收分别为323.96/364.94/405.19亿元，归母净利润107.32/103.98/123.01亿 元，对应PE分别为24.11/24.89/21.04倍，首次覆盖，给予"增持"评级。 财通证券主要观点如下： ...

三条增长曲线助力公司向"音乐平台"晋级 1)在线音乐订阅为基本盘，公司付费用户数及ARPU持续提升。2Q2025，在线音乐付费用户数同增6.3% 至1.24亿人，ARPU同增9.3%至11.7亿人;2)社交娱乐升级为新增长极，TME Live举办超80场演出，与SM 娱乐合作拓展IP，"泡泡"功能推动粉丝经济;3)B2B SaaS模式下，公司推动音乐与影视、智驾等的合作碰 撞，TME Studio提供全流程音乐服务。 AI全流程重构在线音乐价值链 创作端，据新浪新闻，"启明星"工具2024年日均生成超5000首曲目、成本仅为人工创作的1/10;宣发端， 算法提升冷启动效率，用户日均使用时长2024年回升至96分钟;消费端，推动付费用户增长，2024年推 荐播放份额显著提升，用户歌曲收藏量同比增长10%。同时，AI提升用户参与度及广告效果，驱动广告 收入增长。 财通证券（601108）发布研报称，腾讯音乐-SW(01698)向音乐平台公司拓展，具备龙头优势。该行预计 公司2025-2027年总营收分别为323.96/364.94/405.19亿元，归母净利润107.32/103.98/123.01亿元，对应 P ...

Company Overview - TME is committed to the healthy development of China's online music industry[7] - TME has a large user base with 576 million online music MAUs[13] and 90 million social entertainment mobile MAUs[15] in 3Q2024 - TME boasts an extensive content library with over 200 million music and audio tracks[14, 20] and 480K+ indie musicians[15] - TME's total cash, cash equivalents, term deposits, and short-term investments reached RMB 3604 billion[15, 18, 49] Business Overview - TME has partnerships with hundreds of domestic and international music labels[20] - TME is expanding LLM capabilities, AIGC tools & full-suite of resources and services to streamline content production[21] - TME cultivates and empowers indie musicians & original music through Tencent Musician Platform[22] Financial Highlights - TME's online music monthly ARPPU was RMB 108 in 3Q24, a 49% year-over-year increase[37] - TME's revenue from music subscriptions reached RMB 384 billion in 3Q24, a 203% year-over-year increase[37] - TME's gross margin was 426% in 3Q24, a 69 percentage point year-over-year increase[37] - TME's Non-IFRS net profit was RMB 194 billion in 3Q24, a 291% year-over-year increase[37]

Company Overview - TME is committed to the healthy development of China's online music industry[7] - TME has a large user base, innovative product matrix, comprehensive content library, and diversified monetization methods[11] - TME has over 260 million music and audio tracks[12, 15] and over 580,000 indie musicians[12] Business Overview - TME has partnerships with hundreds of domestic and international music labels[15] - TME cultivates and empowers indie musicians through the Tencent Musician Platform[17] - TME utilizes LLMs & industry-pioneered licensed AI features to enhance promotion, distribution and copyright protection[18] - TME's platform caters to varying needs of music consumers, with online music paying users reaching 122.9 million and a paying ratio of 22.1% in 1Q25[8, 24] Financial Highlights - TME's total cash, cash equivalents, term deposits, and short-term investments amounted to RMB 37.67 billion as of March 31, 2025[12, 45] - TME's LTM 2025 total revenues were RMB 29.0 billion with a 29.5% LTM 2025 adjusted net margin[12] - TME's 1Q25 revenue from music subscriptions was RMB 5.80 billion, a 16.6% year-over-year increase[34] - TME's 1Q25 online music monthly ARPPU was RMB 11.4, a 7.5% year-over-year increase[12, 34] - TME's 1Q25 Non-IFRS net profit was RMB 2.23 billion, a 22.8% year-over-year increase[34]

Company Overview - TME boasts a large user base and innovative technology, holding 4 out of the top 5 music mobile apps in China[15] - The platform has an extensive content library with over 260 million music and audio tracks[15] - TME's online music subscribers reached 121 million in 4Q24, demonstrating a year-over-year growth of 134%[12] - The company reported total cash, cash equivalents, term deposits, and short-term investments of RMB 3758 billion as of December 31, 2024[14] - TME's last twelve months (LTM) total revenues as of December 31, 2024, were RMB 284 billion, with an adjusted net margin of 286%[14] Business Overview - TME has partnerships with hundreds of domestic and international music labels, offering a diversified music library[17] - The platform cultivates and empowers indie musicians through the Tencent Musician Platform[19] Financial Highlights - In 4Q24, revenue from music subscriptions reached RMB 403 billion, an increase of 180% year-over-year[37] - 4Q24 revenue from other online music services was RMB 180 billion, up 121% year-over-year[37] - The online music monthly ARPPU for 4Q24 was RMB 111, a 37% year-over-year increase[38] - Non-IFRS net profit for 4Q24 was RMB 240 billion, showing a significant increase of 430% year-over-year[38] - The company's gross margin for 4Q24 was 436%, a 53 percentage point increase year-over-year[37]