Group 1 - The company announced the resignation of Vice President Che Guoxing due to personal reasons, wishing to dedicate more time to personal affairs [1][2] - Che Guoxing confirmed that there are no disagreements with the board and no matters related to his resignation that need to be disclosed to shareholders or stock exchanges [1][2] - The resignation will not adversely affect the company's daily operations, and Che Guoxing has completed the necessary handover procedures [2] Group 2 - The company expressed gratitude for Che Guoxing's significant contributions during his tenure [2] - The company will subsequently change Che Guoxing's director positions in its controlling subsidiaries following his resignation [2]

Core Viewpoint - Meikailong's 2025 semi-annual report indicates a positive financial performance with increased revenue and improved asset quality, positioning the company for future growth in the evolving home and lifestyle market [1][2]. Financial Performance - In the first half of 2025, Meikailong achieved an operating income of 3.337 billion yuan, with a net operating cash flow of 202 million yuan, marking a return to positive cash flow compared to the same period last year [1]. - The comprehensive gross profit margin increased by 0.8 percentage points to 61.5% [1]. - Financial expenses decreased by 181 million yuan year-on-year, while credit impairment losses narrowed by 400 million yuan [1]. - As of June 30, the company's cash and cash equivalents reached 3.975 billion yuan, a 4.75% increase from the end of the previous year [1]. Business Strategy and Growth - Meikailong is actively integrating home appliances, home furnishings, and home decoration into a unified business model, responding to consumer demand for a cohesive home experience [2][3]. - The company plans to establish 40 high-end appliance ecological benchmarks across the country within three years, with high-end appliances becoming one of the fastest-growing segments [2]. - The M+ home decoration design center aims to create the largest home decoration design service network in China, with 731,000 square meters completed and over 1,000 design studios involved [3]. New Business Ventures - Meikailong has launched a new automotive service company to manage its entry into the electric vehicle sector, with plans to incubate new automotive business avenues over the next three years [3]. - The automotive business has already entered 50 shopping malls across 44 cities, covering over 261,000 square meters, reflecting a 9.7% increase in area since the end of 2024 [3]. Consumer Engagement and Marketing - The company has implemented a "replace the old with the new" initiative, resulting in 743,000 orders and sales of 7.31 billion yuan during the reporting period, with central subsidies amounting to 1.17 billion yuan [6]. - Meikailong is enhancing its digital capabilities by integrating online and offline experiences, utilizing platforms like Douyin and Xiaohongshu for marketing and consumer engagement [6]. Industry Outlook - With supportive government policies such as lower mortgage rates and incentives for upgrading appliances, the home furnishing industry is expected to experience a rebound in consumer demand [7]. - Meikailong's strategic positioning as a comprehensive lifestyle destination, integrating various sectors, is anticipated to lead to a reassessment of its market value [7].

Core Viewpoint - The company is actively pursuing a strategic transformation represented by the "3+Star Ecosystem," focusing on expanding new product categories and business models to create integrated living scenarios, with significant progress in ecological construction evident in the first half of the year [1][2]. Financial Performance - In the first half of 2023, the company achieved a revenue of 3.337 billion yuan, with a comprehensive gross margin of 61.5%. The net cash flow from operating activities improved significantly to 202 million yuan, compared to a negative 821 million yuan in the same period last year [2][17]. Industry Context - The home furnishing industry is undergoing a profound evolution, with traditional retail models facing challenges due to real estate pressures and segmented consumer demand. The role of home furnishing retailers is shifting from "channel providers" to "enablers" [2]. Strategic Initiatives - The company is focusing on ecological construction centered around the concept of "home," extending from home furnishings to home appliances and home decoration, creating a value platform that fosters growth for partners [3][4]. High-End Appliance Strategy - The company is accelerating its high-end appliance strategy through the M+ high-end design center and has introduced a comprehensive range of dining and entertainment options, enhancing the overall competitiveness of its shopping malls [4][10]. M+ Design Center Development - As of June 2023, the M+ design center has completed 731,000 square meters, attracting over 1,000 design studios and collaborating with nearly 5,000 outstanding designers, showcasing significant scale effects in the design ecosystem [8][7]. Automotive Business Expansion - The automotive segment has entered 50 of the company's shopping malls across 44 cities, with a total operating area of 261,000 square meters, reflecting a growth of 97,000 square meters compared to the end of 2024 [11][13]. Collaborative Marketing and Promotions - Under the leadership of the new chairman, the company implemented four major initiatives during the "618 Life Renewal Season," resulting in a 28% year-on-year increase in transaction volume [14]. Financial Stability and Support - The company reported a cash balance of 3.975 billion yuan as of June 2023, with a positive operating cash flow, indicating a stabilizing financial condition [17][15]. Governance and Operational Efficiency - The company has optimized its internal control systems and cross-sector collaboration mechanisms, enhancing operational efficiency and commercial value of its properties through strategic support from its parent group [18][15]. Future Outlook - The company is positioned to leverage its extensive offline presence to weave a network connecting home decoration, appliances, and various lifestyle elements, indicating a significant direction for the evolution of physical commerce in China [16][18].

Core Viewpoint - Red Star Macalline (601828) announced the resignation of Vice President Che Guoxing due to personal reasons, emphasizing that there are no disagreements with the board and expressing gratitude for his contributions during his tenure [1] Group 1 - The announcement was made on August 31, indicating a formal communication from the company's board [1] - Che Guoxing's resignation is attributed to his need to dedicate more time to personal matters [1] - The board confirmed that there are no issues requiring attention from shareholders or the Hong Kong Stock Exchange [1]

Core Viewpoint - Meikailong reported a positive financial performance in the first half of 2025, with significant improvements in revenue, cash flow, and asset quality, while also announcing strategic initiatives to enhance its market position and operational efficiency [1][2][3]. Financial Performance - In the first half of 2025, Meikailong achieved operating revenue of 3.337 billion yuan, with a net operating cash flow of 202 million yuan, marking a return to positive cash flow compared to the same period last year [1]. - The comprehensive gross profit margin increased by 0.8 percentage points to 61.5% [1]. - Financial expenses decreased by 181 million yuan year-on-year, while credit impairment losses narrowed by 400 million yuan, and asset impairment losses reduced by 30.6858 million yuan [1]. - As of June 30, the company's cash and cash equivalents reached 3.975 billion yuan, a 4.75% increase from the end of the previous year [1]. - Short-term borrowings and current portion of non-current liabilities decreased by 1.24 billion yuan compared to the end of the previous year [1]. Strategic Initiatives - Meikailong announced executive changes and strategic planning to strengthen organizational support for its strategies [2]. - The company is focusing on talent development through various training programs for different employee levels, enhancing operational efficiency through information technology [2]. - The company is responding to the evolving real estate market and increasing consumer demand for quality living by integrating home appliances, home furnishings, and home decoration [2][3]. Business Development - Meikailong is accelerating the integration of home appliances, home furnishings, and home decoration, recognizing the trend of consumers seeking a unified home experience [3]. - The high-end appliance segment has become one of the fastest-growing business areas, with plans to establish 40 high-end appliance ecological benchmarks across the country in the next three years [3]. - The M+ home decoration design center aims to create the largest home decoration design service network in China, with 731,000 square meters completed and over 1,000 design studios involved [4]. New Business Ventures - Meikailong has established a new energy vehicle service company and plans to incubate new business opportunities in the automotive sector, with a target of over 1 million square meters of operational space in three years [4]. - The company is also enhancing its service offerings by providing home appliance cleaning, home maintenance, and air quality management services [5]. Market Response and Consumer Engagement - The company has implemented a "replace the old with the new" initiative, resulting in 743,000 orders and sales of 7.31 billion yuan during the reporting period, with central subsidies amounting to 1.17 billion yuan [6]. - Meikailong is leveraging digital transformation and online-offline integration to enhance operational efficiency and consumer engagement [6]. - Recent promotional events, such as live-streaming sales, have significantly increased brand exposure and consumer interaction [7]. Industry Outlook - The home furnishing industry is expected to benefit from government policies aimed at stimulating consumption, with Meikailong positioned to capitalize on these opportunities through its diversified business model [7]. - The company is evolving from a traditional home furnishing retailer to a comprehensive lifestyle experience center, integrating various sectors including home appliances, home decoration, and new energy vehicles [7].

智通财经APP讯，红星美凯龙(01528)发布公告，车国兴先生因个人原因，希望将更多时间投入其个人事 务，于近日已辞任公司副总经理职务。 ...

Core Viewpoint - Red Star Macalline (601828) announced the resignation of Mr. Che Guoxing from the position of Deputy General Manager due to personal reasons, indicating a potential shift in management focus and strategy [1] Company Summary - Mr. Che Guoxing has decided to dedicate more time to personal affairs, leading to his resignation from the Deputy General Manager role [1]

香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責，對其準確性或完整性亦不發表 任何聲明，並明確表示，概不對因本公告全部或任何部分內容而產生或因倚賴該等內容而引致的任何損失承擔任 何責任。 承董事會命 紅星美凱龍家居集團股份有限公司 Red Star Macalline Group Corporation Ltd. 紅星美凱龍家居集團股份有限公司 （一家於中華人民共和國註冊成立的中外合資股份有限公司） （股份代號：1528） 副總經理辭任 紅星美凱龍家居集團股份有限公司（「本公司」）董事會（「董事會」）宣佈，車國興 先生（「車先生」）因個人原因，希望將更多時間投入其個人事務，於近日已辭任本 公司副總經理職務。 車先生確認，其與董事會並無意見分歧，且並無有關其辭任的其他事宜須提請本 公司股東或香港聯合交易所有限公司垂注。 車先生在本公司任職副總經理期間，為本公司的發展做出了重要貢獻，本公司及 董事會對此表示衷心的感謝。 邱喆 董事會秘書兼聯席公司秘書 中國，上海 2025年8月31日 於本公告日期，本公司的執行董事為李玉鵬、車建興、施姚峰及楊映武；非執行 董事為葉衍榴、鄒少榮、徐國峰、宋廣斌 ...

红星美凯龙家居集团股份有限公司 关于公司副总经理辞任的公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述 或者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 一、关于副总经理离任情况 红星美凯龙家居集团股份有限公司（以下简称"公司"）董事会收到副总经 理车国兴先生的辞任报告，车国兴先生因个人原因，希望将更多时间投入个人事 务，向公司董事会申请辞去副总经理职务。 车国兴先生已确认与公司董事会和公司并无意见分歧，亦无任何与辞任有关 而须知会公司股东、上海证券交易所或香港联合交易所之事宜。 证券代码：601828 证券简称：美凯龙 公告编号：2025-069 | 姓名 | 离任职务 | 离任时间 | 原定任期 到期日 | | 离任原因 | 是否继续在上 市公司及其控 | 具体职 务（如 | 是否存在 未履行完 毕的公开 | | --- | --- | --- | --- | --- | --- | --- | --- | --- | | | | | | | | 股子公司任职 | 适用） | | | | | | | | | | | 承诺 | | 车国兴 | 副总经理 | 2025年8 ...

美凯龙8月31日公告，公司董事会收到副总经理车国兴的辞任报告，车国兴因个人原因，希望将更多时 间投入个人事务，向公司董事会申请辞去副总经理职务。车国兴的辞任报告自送达公司董事会之日起生 效。车国兴已按照公司相关规定做好交接工作，其离任不会对公司日常经营产生不利影响。 ...