近年来，"大女主"概念的网文、影视剧盛行，不同于以往"菟丝草"式的唯爱情论叙事，如今的大女主塑造走向了独立、悦己式的创作思路，背后折射出当下 年轻女性群体的自我期待。以知乎旗下原创故事平台盐言故事为例，最受欢迎的女性题材故事，正展现出多元、不被定义、有力量的全新视角，并为接下来 的影视创作提供借鉴。 知乎盐言故事不仅是短篇故事领域最大的生产基地，也是全网年轻女性读者最活跃的短篇故事平台。数据显示，盐言故事女性用户占比超过八成，多为90后 和00后Z世代女性，对女性力量、女性崛起等题材创作有浓厚兴趣，推动盐言故事"大女主"创作在数量和质量上的持续提升。 三八国际妇女节期间，盐言故事上线了"红盐悦己"女主季活动，15个女性故事呈现的"大女主"叙事，或走出"恋爱脑"桎梏，或追求心灵舒展自洽，或摆脱男 性叙事逻辑，或展现家国情怀，颇具思想性与文学性。 "知乎三绝"之一《洗铅华》塑造的反套路女主，没有女主光环和金手指，在逐渐觉醒中追随本心，反转人生。《点燃星火》讲述了一个非主流穿越故事，女 主没有囿于家族斗争、亲密关系的传统叙事中，而是以家国情怀贯穿故事线，传递着进步思想的星星之火，被读者广泛称赞"格局大""改写穿越历 ...

Key Personnel Changes - Sha Dachuan resigned as executive director, CFO, and authorized representative, and was appointed as Chief Investment Officer [1] - Wang Han replaced Sha Dachuan as CFO, and Zhou Yuan, the founder of Zhihu, became the authorized representative [1] - Wang Han joined Zhihu in February 2024, previously working at Access Technology Ventures (2020-2023) and Hillhouse Capital (2018-2020) [1] Financial and Investment Strategy Adjustments - The personnel changes indicate adjustments in Zhihu's financial management and investment strategy [1] - Wang Han will be responsible for financial planning and management, while Sha Dachuan will focus on investment affairs [1] Investment and M&A Activities - Since 2021, Zhihu has engaged in five investment events, including strategic investments in Pinzhi Education and Biban Network, and acquisitions of "Yiqi Kao Jiaoshi" and MBA Master [1] - Zhihu's investments and M&A activities are primarily focused on vocational education and strategic layouts in the large model field [1] Financial Performance - In Q3 2023, Zhihu's total revenue was RMB 1.022 billion, a year-on-year increase of 12.1% [1] - Adjusted net loss narrowed by 10.1% to RMB 225.3 million [1] - Gross margin increased from 48.7% to 53.7% year-on-year [1] - Average monthly subscribing members reached 14.8 million, a year-on-year increase of 35.9% [1] - Monthly active users (MAUs) were 111 million [1]

智通财经APP获悉，2月5日晚，以"看见彼此，照亮远方"为主题的知乎(02390)"2024答案奇遇夜"在知乎 播出。"2024答案奇遇夜"由春节也送货的京东独家冠名播出，由OPPO联合赞助支持，将每一位新职人 的真实生活以语言类小剧场真人秀的形式呈现，为大家奉上了一场击穿内容壁垒、跨越年龄代际的青春 盛典。 思新职人所想，解新职人所忧。"2024答案奇遇夜"由知乎、河南卫视联合播出，台网联动将知乎元素通 过电视台进行跨网传播和扩容。 知乎希望让广大用户在讨论中看见彼此，让人们的每个问题都被温柔以待。 晚会播出后，很多观众被节目的力量感、生动写实的画面感深深打动。有网友表示，"节目中的答案或 许不是你的答案，但你的答案一定就藏在这些思考之中"。 八个微观切片，演绎新职人真实生活 作为首档语言类小剧场真人秀，晚会以"答案奇遇岛"为背景，围绕八个过去一年在知乎备受热议的真实 生活问题，由音乐人、插画师、艺术家、记者、作家、游戏设计师、自由撰稿人等多位来自不同领域的 嘉宾，通过对谈形式引发有趣、深度的讨论。 与此同时，晚会还提供舞台，由歌手张含韵、张远、苏运莹、房东的猫，演员史策、闫佩伦、王天放等 表演嘉宾，以歌曲 ...

Zhihu Inc. (NYSE:ZH) Q3 2023 Results Conference Call November 29, 2023 6:00 AM ET Company Participants Iris Liu - IR Manager Zhou Yuan - Founder, Chairman and CEO Li Dahai - Chief Technology Officer Henry Sha - CFO Conference Call Participants Steve Qu - Goldman Sachs Xueqing Zhang - CICC Vicky Wei - Citi Daisy Chen - Haitong International Thomas Chong - Jefferies Eileen Lin - China Renaissance Operator Ladies and gentlemen, thank you for standing by, and welcome to the Zhihu Inc. Third Quarter 2023 Financi ...

Financial Performance - Total revenue for Q3 2023 was RMB 1,022.2 million (USD 140.1 million), an increase of 12.1% compared to RMB 911.7 million in Q3 2022[6] - Net loss for Q3 2023 narrowed to RMB 278.4 million (USD 38.2 million), a decrease of 6.5% from RMB 297.6 million in Q3 2022[9] - Adjusted net loss (non-GAAP) for Q3 2023 was RMB 225.3 million (USD 30.9 million), a reduction of 10.1% from RMB 250.6 million in Q3 2022[9] - Total revenue for the three months ended September 30, 2023, was RMB 1,022,163, a decrease of 1.8% compared to RMB 1,044,209 for the same period in 2022[15] - Net loss attributable to Zhihu shareholders for the three months ended September 30, 2023, was RMB 278,674, slightly improved from RMB 279,841 in the previous quarter[16] - The total net loss for the nine months ended September 30, 2023, was RMB (1,398,889) thousand, compared to RMB (736,423) thousand for the same period in 2022, representing an increase of about 89.8%[18] - The adjusted net loss for the nine months ended September 30, 2023, was RMB (1,061,776) thousand, compared to RMB (567,785) thousand in the same period of 2022, reflecting an increase of approximately 86.7%[18] User Metrics - Average monthly active users (MAUs) reached 110.5 million in Q3 2023[6] - Average monthly subscription members increased by 35.9% year-over-year to 14.8 million in Q3 2023[6] Revenue Streams - Paid membership revenue grew by 39.2% year-over-year to RMB 466.8 million (USD 64.0 million) in Q3 2023[7] - Vocational training revenue surged by 85.6% year-over-year to RMB 144.8 million (USD 19.8 million) in Q3 2023[7] Profitability and Expenses - Gross profit increased by 23.4% year-over-year to RMB 548.5 million (USD 75.2 million), with a gross margin of 53.7%[7] - Total operating expenses rose to RMB 898.6 million (USD 123.2 million) in Q3 2023, compared to RMB 723.0 million in Q3 2022[8] - Operating loss for the three months ended September 30, 2023, was RMB 350,103, compared to RMB 327,220 for the same period in 2022, indicating a worsening of 7.0%[15] - The company reported a significant increase in operating losses, with Q3 2023 losses reaching RMB (350,103) thousand, compared to RMB (278,599) thousand in Q3 2022, marking an increase of about 25.7%[18] Cash and Assets - Cash and cash equivalents, term deposits, and short-term investments amounted to RMB 5,654.2 million (USD 775.0 million) as of September 30, 2023[9] - Cash and cash equivalents decreased to RMB 3,133,073 as of September 30, 2023, down from RMB 4,525,852 as of December 31, 2022[17] - Total assets as of September 30, 2023, were RMB 7,048,255, a decrease from RMB 7,656,239 as of December 31, 2022[17] Share Repurchase Program - As of September 30, 2023, the company repurchased approximately 18.3 million Class A ordinary shares under its existing $100 million share repurchase program, totaling about $42.6 million[10] - The company’s share repurchase plan was approved by shareholders at the annual general meetings held on June 10, 2022, and June 30, 2023[10] - The company has extended its existing share repurchase program until June 10, 2024[10] Non-GAAP Measures - The company uses non-GAAP financial measures, such as adjusted operating loss and adjusted net loss, to supplement its review and assessment of operational performance[12] - The company emphasizes that non-GAAP financial measures may not be comparable to similar measures presented by other companies[12] Future Events - The company will hold an earnings conference call on November 29, 2023, at 6:00 AM EST[11]

Financial Results - Zhihu Inc. reported its annual financial results for the year ended December 31, 2022, in the announcement dated April 28, 2023[1] Compliance and Governance - The company confirmed compliance with the Hong Kong Stock Exchange Listing Rules regarding related party transactions disclosed in the annual report[1] - The board of directors consists of executive directors Zhou Yuan, Li Dahai, and Sha Dachuan, along with non-executive and independent directors[2]

Financial Performance - Total revenue for the six months ended June 30, 2023, was RMB 2,038,429 thousand, representing a 29.1% increase from RMB 1,579,243 thousand in 2022[9]. - Gross profit for the same period was RMB 1,074,297 thousand, up 46.1% from RMB 735,145 thousand in 2022[9]. - Operating loss improved to RMB (543,964) thousand, a 50.9% reduction compared to RMB (1,108,844) thousand in the previous year[9]. - Net loss decreased by 58.4% to RMB (458,038) thousand from RMB (1,101,304) thousand in 2022[9]. - Adjusted operating loss was RMB (426,744) thousand, down 47.8% from RMB (817,540) thousand in 2022[11]. - Adjusted net loss was RMB (342,487) thousand, a 57.8% decrease from RMB (811,200) thousand in the previous year[11]. - Total revenue for the first half of 2023 reached RMB 2,038.4 million, a year-on-year increase of 29.1%[15]. - Net loss narrowed significantly by 58.4% from RMB 1.1 billion in the first half of 2022 to RMB 458.0 million in the same period of 2023[15]. - Paid membership revenue surged by 83.4% year-on-year to RMB 903.9 million in the first half of 2023[15]. - Professional training revenue increased by 193.6% to RMB 251.5 million from RMB 85.7 million in the same period of 2022, attributed to enriched online course offerings and contributions from acquired businesses[30]. User Engagement and Growth - Average monthly active users increased by 2.1% to 105.9 million from 103.7 million in 2022[9]. - Average monthly subscription members surged by 88.1% to 14.4 million from 7.7 million in 2022[9]. - Average monthly active users rose from 105.9 million in Q2 2022 to 109.4 million in Q2 2023[15]. - The number of content creators increased by 12.8% year-on-year, reaching 66.6 million as of June 30, 2023[20]. - The subscription member count grew by 88.1% year-on-year in the first half of 2023[21]. Strategic Initiatives - The company is focused on improving user engagement and expanding its subscription services as part of its growth strategy[9]. - The company aims to enhance content recommendation effectiveness and search efficiency through the integration of AI technology[16]. - The company plans to strategically focus resources on the development and monetization of generative AI technology, targeting professional users and content creators[23]. - The company aims to diversify revenue streams through paid memberships and vocational training, enhancing revenue resilience and sustainability[23]. - The company is committed to improving operational efficiency to expand profit margins while achieving healthy and sustainable business growth[23]. Financial Management and Expenses - Total operating expenses for the six months ended June 30, 2023, amounted to RMB 1.6 billion, a decrease of 12.2% compared to RMB 1.8 billion for the same period in 2022[35]. - Sales and marketing expenses decreased by 5.1% to RMB 986.2 million from RMB 1 billion in the same period of 2022, primarily due to more restrained promotional spending and reduced salary and benefits expenses[35]. - R&D expenses increased by 7.5% to RMB 419.2 million from RMB 390.1 million in the same period of 2022, mainly due to increased spending on technological innovation[35]. - The company recorded a decrease in share-based compensation expenses to RMB 108,365 thousand from RMB 286,504 thousand, a reduction of approximately 62.2%[109]. Corporate Governance - The company has established four committees: Audit Committee, Remuneration Committee, Nomination Committee, and Corporate Governance Committee to oversee specific areas of the company's affairs[57]. - The Audit Committee consists of three independent non-executive directors and is responsible for reviewing the financial reporting procedures and risk management systems[58]. - The Remuneration Committee reviews the remuneration of directors and senior management, ensuring alignment with performance[60]. - The Nomination Committee is responsible for recommending candidates for the board and its committees, ensuring a balanced board structure[61]. - The Corporate Governance Committee ensures compliance with corporate governance standards and oversees environmental, social, and governance matters[62]. Shareholder Information - As of June 30, 2023, Mr. Zhou holds a beneficial interest of 6.09% in the company through controlled entities[67]. - Major shareholder Dandelion Investment Limited owns 20,457,894 shares, representing 6.86% of Class A ordinary shares[71]. - Tencent holds a beneficial interest of 38,066,599 shares, accounting for 12.76% of Class A ordinary shares[71]. - The total number of Class A ordinary shares issued as of June 30, 2023, is 298,285,018[73]. - The company has disclosed no additional interests or short positions held by directors or senior management as of June 30, 2023[68]. Legal and Regulatory Compliance - The company has established variable interest entity (VIE) arrangements with its subsidiaries in China, allowing it to control these entities and receive the majority of their economic benefits[121]. - The management believes that the contracts with nominal shareholders comply with Chinese laws and are legally enforceable, although there is significant uncertainty regarding the interpretation and application of these laws[121]. - The implementation of the Foreign Investment Law in China, effective from January 1, 2020, introduces potential risks regarding the classification of VIEs as foreign investment enterprises[123]. - If the company is found to violate any Chinese laws or regulations, it may face severe penalties, including the revocation of business licenses and restrictions on revenue generation[125]. Assets and Liabilities - As of June 30, 2023, total assets amounted to RMB 7,633,590 thousand, a slight decrease from RMB 7,656,239 thousand as of December 31, 2022[99]. - Total liabilities increased to RMB 2,288,122 thousand from RMB 1,961,971 thousand, reflecting a rise of about 16.6%[100]. - The company's total equity decreased to RMB 5,345,468 thousand from RMB 5,694,268 thousand, a decline of about 6.1%[100]. - The accumulated losses increased to RMB (8,323,169) thousand from RMB (7,861,973) thousand, indicating a worsening of approximately 5.9%[100]. Cash Flow and Investments - Cash and cash equivalents, time deposits, and short-term investments were RMB 6.2 billion as of June 30, 2023, down from RMB 6.3 billion as of December 31, 2022[39]. - Net cash used in operating activities narrowed to RMB 58.3 million from RMB 515.1 million in the same period of 2022[40]. - The company reported a cash inflow from short-term investments of RMB 3,169,502 thousand, compared to RMB 5,984,620 thousand in the previous year, showing a decrease of about 47.1%[109]. Incentive Plans - The company has implemented equity incentive plans, with expenses recognized based on the fair value of granted equity incentives[157]. - The total equity incentive expense recognized in profit or loss for the six months ended June 30, 2022, and 2023, was RMB 278.3 million and RMB 85.8 million, respectively[198]. - The stock options granted under the 2012 incentive plan allowed for a maximum issuance of 44,021,165 Class A ordinary shares[191].

Zhihu Inc. (NYSE:ZH) Q2 2023 Earnings Conference Call August 23, 2023 8:00 AM ET Company Participants Yolanda Lian Liu - IR Manager Zhou Yuan - Founder, Chairman and CEO Li Dahai - Chief Technology Officer Henry Sha - CFO Conference Call Participants Xueqing Zhang - CICC Steve Qu - Goldman Sachs Vicki Wei - Citi Daisy Chen - Haitong International Yiwen Zhang - Chinese Renaissance Operator Hello, ladies and gentlemen. Thank you for standing by, and welcome to the Zhihu Inc. Second Quarter 2023 Financial Resu ...

香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責，對其準確性 或完整性亦不發表任何聲明，並明確表示，概不對因本公告全部或任何部份內容而產生或因倚 賴該等內容而引致的任何損失承擔任何責任。 Zhihu Inc. （於開曼群島註冊成立以不同投票權控制的有限責任公司） （紐交所代號：ZH；聯交所代號：2390） 截至2023年6月30日止六個月的 中期業績公告 知乎（「本公司」）董事（「董事」）會（「董事會」）欣然宣佈，本公司、其附屬公司及 綜合聯屬實體（「本集團」或「知乎」）截至2023年6月30日止六個月（「報告期間」） 的未經審計簡明中期合併業績（「未經審計中期業績」），連同2022年同期的比較數 字。該等中期業績乃根據美國公認會計準則（「美國公認會計準則」）編製。報告期 間的未經審計簡明中期合併財務資料已由本公司獨立核數師羅兵咸永道會計師事 務所根據國際審閱委聘準則第2410號「由實體獨立核數師審閱中期財務資料」進行 審閱。 於本公告內，「我們」指本公司及（倘文義另有所指）本集團（定義見「一般資料」一 節）。 1 財務表現摘要 | --- | --- | --- | --- | |-- ...

香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責，對其準確性 或完整性亦不發表任何聲明，並明確表示，概不對因本公告全部或任何部份內容而產生或因倚 賴該等內容而引致的任何損失承擔任何責任。 Zhihu Inc. （於開曼群島註冊成立以不同投票權控制的有限責任公司） （紐交所代號：ZH；聯交所代號：2390） 內幕消息 截至2023年6月30日止季度 未經審計財務業績 | --- | --- | |----------------------------------------------------------------------------------------|------------------| | | | | 本公告乃根據香港聯合交易所有限公司證券上市規則第 13.09 例（第 571 章）第 XIVA 部刊發。 | 條及證券及期貨條 | | 知乎（「 本公司 」）欣然宣佈本公司及其附屬公司及綜合聯屬實體截至 2023 | 年 6 月 | | 30 日止三個月的未經審計簡明合併業績。 | | 本公司欣然宣佈，根據美國證券交易委員會（「美國證監會」）適用規則刊發的本公 司及其 ...