Financial Performance - The company's operating revenue for 2018 was CNY 1,051,573,441.89, representing a 28.36% increase compared to CNY 819,257,483.59 in 2017[18] - The net profit attributable to shareholders for 2018 was CNY 93,544,726.60, up 30.92% from CNY 71,452,020.50 in the previous year[18] - The net profit after deducting non-recurring gains and losses was CNY 83,367,410.98, an increase of 24.60% from CNY 66,909,608.19 in 2017[18] - The basic earnings per share for 2018 was CNY 0.73, a 17.74% increase from CNY 0.62 in 2017[18] - The total assets at the end of 2018 were CNY 1,005,724,241.48, reflecting a 40.78% increase from CNY 714,405,994.92 at the end of 2017[19] - The net assets attributable to shareholders increased by 16.52% to CNY 605,040,729.16 from CNY 519,256,206.55 in 2017[19] - The company reported a negative net cash flow from operating activities of CNY -5,044,169.25, a decrease of 113.72% compared to CNY 36,772,534.67 in 2017[18] - The weighted average return on equity for 2018 was 16.74%, down from 18.22% in 2017[18] Revenue Growth - In Q1 2023, the company reported revenue of approximately ¥203.23 million, which increased to ¥372.78 million in Q4 2023, reflecting a growth of 83.5% quarter-over-quarter[21] - The company achieved a revenue of 1.052 billion yuan in 2018, representing a year-on-year growth of 28.36%[44] - The main business revenue reached 1.034 billion yuan, with a growth of 27.24%[44] - The new media marketing segment generated a revenue of 183 million yuan, showing a significant increase of 51.54%[44] - The company’s promotional services revenue increased by 25.59% to ¥140,241,150.32, with a gross margin of 26.51%[63] - The export revenue grew by 152.50% to ¥75,504,731.81, indicating strong international demand[64] - The revenue from licensed souvenirs surged by 6,651.20% to ¥2,095,182.79, with a gross margin of 51.96%[63] Cash Flow and Investments - The company reported a net cash flow from operating activities of -¥5,044,169.25 in 2018, a significant decline of 113.72% from ¥36,772,534.67 in 2017[79] - The investment activities cash inflow increased by 769.18% to ¥566,610,931.42 in 2018, compared to ¥65,189,376.01 in 2017[78] - The company invested ¥20 million in Jingli Technology, later selling its stake for ¥23,184,000, resulting in a fair value change gain of ¥318,400[57] - The company has entrusted financial management with a total amount of RMB 20 million, including RMB 10 million from temporarily idle funds and RMB 8 million from self-owned funds[154] Market and Industry Trends - The demand for high-quality gift products is rising due to the shift in the main consumer group from the 60s-70s to the 80s-90s, with younger consumers emphasizing quality and personalized experiences[106] - The fast-moving consumer goods (FMCG) sector remains primarily reliant on offline sales channels, with limited impact from e-commerce on gift products[106] - The industry concentration of the gift product sector is expected to increase over the next 3-5 years due to intensified market competition and higher quality demands from enterprises[107] - In 2019, 81% of advertisers plan to increase their investment in social media marketing, with an average budget growth of 21%[107] Client Relationships and Risks - The company established long-term relationships with over 100 Fortune 500 companies, creating high entry barriers for competitors[40] - The company’s core clients contribute over 60% of its revenue and profits, highlighting the importance of maintaining and developing relationships with major clients[109] - The company faces risks including core customer loss and significant reductions in promotional expenditures by multiple clients[6] - The company reported that the top five customers contributed 60.60% of total revenue, indicating a high customer concentration risk[118] Strategic Initiatives - The company aims to expand its business scope by integrating resources through cooperation, equity participation, and acquisitions, targeting large enterprises beyond first-tier cities[109] - The company plans to enhance its digital platform revenue by expanding services in CRM operations and data analysis to increase customer engagement[115] - The company is focusing on developing new business in the insurance and banking sectors, targeting marketing gifts and loyalty rewards[116] - The company aims to leverage its capital market presence to strengthen and expand its competitive advantage[32] Employee and Management Structure - The total number of employees in the company is 497, with 267 in the parent company and 230 in major subsidiaries[198] - The professional composition includes 106 creative and design personnel, 114 sales and customer service personnel, and 60 IT and digital marketing personnel[198] - The company has established a comprehensive compensation system that links salaries to employee performance and company profitability[200] - The total remuneration for the chairman and general manager, Sun Zhen, is 1 million CNY[196] Shareholder and Dividend Information - The company plans to distribute a cash dividend of CNY 3.00 per 10 shares, totaling CNY 39,121,263.00 based on the total share count of 130,406,410[6] - The cash dividend payout ratio for 2018 was 41.82% of the net profit attributable to shareholders, compared to 42.88% in 2017 and 35.99% in 2016[124] - The total distributable profit for the company as of December 31, 2018, was 190.87 million yuan, with cash dividends accounting for 100% of the profit distribution[126] Acquisitions and Business Expansion - The company acquired 60% of Qianma Network in November 2018, leading to an increase in new media marketing business[31] - The company completed the acquisition of 60% of Qianma Network for 208 million yuan, enhancing its new media marketing capabilities[52] - The company plans to utilize 11,324.03 million yuan of raised funds for the acquisition of Qianma Network, with 8,082.94 million yuan and 3,241.09 million yuan allocated from unutilized funds[99] Corporate Governance and Compliance - The audit firm, Deloitte Touche Tohmatsu Certified Public Accountants LLP, has been engaged for 5 consecutive years, with an audit fee of RMB 900,000[139] - The company has not reported any penalties from securities regulatory agencies for current or recently departed board members and senior management[194] - The company has not experienced any major litigation or arbitration matters during the reporting period[140]

Financial Performance - Operating revenue for the period was CNY 234,974,456.60, representing a 5.61% increase year-on-year[9] - Net profit attributable to shareholders increased by 25.82% to CNY 18,749,061.87 compared to the same period last year[9] - Net profit attributable to shareholders after deducting non-recurring gains and losses increased by 20.70% to CNY 16,886,909.97[9] - Basic earnings per share rose by 25.00% to CNY 0.15[9] - Total operating revenue for Q3 2018 was CNY 234,974,456.60, an increase of 5.7% compared to CNY 222,501,211.95 in the same period last year[40] - Net profit for Q3 2018 reached CNY 19,003,875.77, representing a 21.5% increase from CNY 15,628,591.12 in Q3 2017[42] - Earnings per share for Q3 2018 were CNY 0.15, compared to CNY 0.12 in the same quarter last year, indicating a 25% increase[43] - Net profit for the period was ¥68,460,437.52, representing a 30.4% increase from ¥52,487,473.29 in the same period last year[49] - Basic earnings per share increased to ¥0.53 from ¥0.44, reflecting a growth of 20.5%[50] Assets and Liabilities - Total assets increased by 3.91% to CNY 742,308,096.34 compared to the end of the previous year[9] - Total assets as of Q3 2018 amounted to CNY 737,849,630.10, up from CNY 707,046,699.81 at the end of the previous year, marking a growth of 4.4%[39] - Total liabilities decreased from CNY 190.72 million to CNY 174.56 million, a reduction of approximately 8%[35] - Total liabilities decreased to CNY 172,423,219.06 from CNY 183,342,259.09, a reduction of 6.3% year-over-year[39] - Owner's equity increased from CNY 523.68 million to CNY 567.75 million, reflecting a growth of about 8%[35] - Owner's equity increased to CNY 565,426,411.04, up from CNY 523,704,440.72, reflecting an increase of 7.9%[39] Cash Flow - Net cash flow from operating activities was negative at CNY -9,886,817.47, a decrease of 76.34%[9] - Net cash flow from operating activities improved to ¥3,047,994.87, a significant recovery from a loss of ¥29,053,798.99 in the previous period[19] - Total cash inflow from operating activities reached 896,791,565.05 CNY, up from 780,796,095.16 CNY year-over-year, indicating a growth of approximately 14.9%[57] - Cash outflow for purchasing goods and services was 752,475,777.33 CNY, compared to 694,916,066.88 CNY in the previous year, reflecting an increase of about 8.3%[57] - The company reported a net cash flow from investment activities of -23,110,807.69 CNY, an improvement from -92,328,896.29 CNY in the prior year[58] - Cash inflow from investment activities totaled 400,460,398.52 CNY, significantly higher than 34,415,352.04 CNY in the same quarter last year[58] - The net cash flow from financing activities was -30,576,254.98 CNY, compared to a positive net flow of 158,887,815.31 CNY in the previous year[58] Shareholder Information - The total number of shareholders at the end of the reporting period was 9,606[13] - The largest shareholder, Yuanlong Yatu (Beijing) Investment Co., Ltd., holds 44.38% of the shares[13] Expenses - Management expenses increased by 38.00% to ¥20,068,975.77, due to higher employee stock incentive amortization and operational center costs[18] - Research and development expenses for Q3 2018 were CNY 8,228,417.02, slightly down from CNY 8,236,817.62 in the previous year[40] - Research and development expenses rose to ¥22,895,821.93, a 9.9% increase from ¥20,844,972.00 in the previous period[49] - Total operating costs for Q3 2018 were CNY 214,407,848.17, up from CNY 204,822,577.16, reflecting a year-over-year increase of 4.3%[40] - Total operating costs amounted to ¥604,874,264.32, up 17.7% from ¥513,771,503.96 in the prior period[48] - The total sales expenses increased to ¥49,414,997.45, up from ¥38,181,123.28 in the previous period, indicating a focus on enhancing sales efforts[48] Future Plans - The company plans to acquire 60% of Shanghai Qianma Network Technology Co., Ltd., reallocating funds from previously planned projects[21] - The estimated net profit for 2018 is projected to increase by 20.00% to 40.00%, ranging from ¥8,574.24 to ¥10,003.28 million[24] - The company plans to continue expanding its market presence and developing new products to drive future growth[40] - The company plans to continue expanding its market presence and investing in new technologies to drive future growth[49]

Financial Performance - The company's operating revenue for the first half of 2018 was ¥443,823,406.97, representing a 26.09% increase compared to ¥351,994,193.39 in the same period last year[18]. - The net profit attributable to shareholders was ¥48,784,175.48, up 33.31% from ¥36,594,359.50 in the previous year[18]. - The net profit after deducting non-recurring gains and losses was ¥44,551,648.22, reflecting a 23.87% increase from ¥35,966,024.00[18]. - The basic earnings per share increased by 15.15% to ¥0.38 from ¥0.33[18]. - The total revenue for the reporting period was approximately ¥443.82 million, representing a year-over-year increase of 26.09% from ¥351.99 million[29]. - The total profit for the first half of 2018 was CNY 58.38 million, compared to CNY 43.79 million in the same period of 2017, an increase of 33%[98]. - The comprehensive income total for the first half of 2018 was CNY 49.46 million, compared to CNY 36.86 million in the previous year, indicating a growth of 34%[99]. Revenue Breakdown - Revenue from the marketing industry accounted for 96.90% of total revenue, amounting to ¥430.04 million, with a year-over-year growth of 24.03%[29]. - Revenue from promotional products was ¥362.90 million, making up 81.77% of total revenue, with a growth of 23.30% compared to the previous year[29]. - The precious metal crafts industry saw significant growth, with revenue increasing by 161.08% to ¥13.78 million, now representing 3.10% of total revenue[29]. - The promotional services segment generated ¥67.14 million, accounting for 15.13% of total revenue, reflecting a year-over-year increase of 28.18%[29]. - Export revenue skyrocketed by 306.07% to ¥27,191,437.34, due to increased exports to major clients[35]. Asset and Equity Changes - The total assets at the end of the reporting period were ¥742,479,282.84, a 3.93% increase from ¥714,405,994.92 at the end of the previous year[18]. - The net assets attributable to shareholders increased by 4.30% to ¥541,563,790.53 from ¥519,256,206.55[18]. - The company's total equity at the end of the current period is CNY 523,681,970.25, reflecting a significant increase from the previous year[120]. - The current period's total comprehensive income amounted to CNY 48,784,175.48, contributing to an increase in equity[118]. Cash Flow and Liabilities - The net cash flow from operating activities was ¥12,934,812.34, a slight increase of 1.58% compared to ¥12,733,601.46[18]. - Current liabilities totaled CNY 193,617,417.25, slightly up from CNY 187,524,099.58, indicating a 2% increase[94]. - The company's total liabilities amounted to CNY 195,817,417.25, compared to CNY 190,724,099.58, reflecting a 3% increase[94]. Shareholder Information - The total number of ordinary shareholders at the end of the reporting period was 12,747[80]. - The largest shareholder, Yuanlong Yatu (Beijing) Investment Co., Ltd., held 44.38% of the shares, amounting to 57,800,000 shares, with 23,800,000 shares pledged[80]. - Shareholder Sun Zhen held 14.60% of the shares, totaling 19,017,350 shares, with 3,766,300 shares pledged[80]. Dividend and Profit Distribution - The company plans not to distribute cash dividends or issue bonus shares[5]. - The profit distribution to owners (or shareholders) was CNY -30,642,120.00, showing a reduction in dividends[118]. - The company does not plan to distribute cash dividends, issue bonus shares, or convert capital reserves into share capital for the half-year period[58]. Operational Insights - The company primarily serves Fortune 500 companies and well-known domestic enterprises, positioning itself in the high-end market of the marketing services industry[44]. - The marketing services industry has a low entry threshold, leading to increased competition with numerous companies entering the market[44]. - The company aims to strengthen its core competitiveness to gain an advantageous position in the industry despite the low barriers to entry[44]. Accounting Policies and Governance - The financial statements were approved by the company's board on August 21, 2018[128]. - The company has established a governance structure including a shareholders' meeting, board of directors, and supervisory board, with multiple departments and subsidiaries[127]. - The company adheres to specific accounting policies regarding fixed asset depreciation, intangible asset amortization, and revenue recognition[132]. Inventory and Receivables Management - The company uses aging analysis method to provision for bad debts, with the following percentages: 0.00% for accounts receivable within 6 months, 5.00% for 7-12 months, 10.00% for 1-2 years, 50.00% for 2-3 years, and 100.00% for over 3 years[150]. - Inventory is classified into raw materials, dispatched goods, finished goods, labor costs, and low-value consumables[157]. - The company provisions for bad debts based on the present value of future cash flows being lower than the book value[161].

北京元隆雅图文化传播股份有限公司 2018 年半年度报告全文 北京元隆雅图文化传播股份有限公司 2018 年半年度报告 2018 年 08 月 1 北京元隆雅图文化传播股份有限公司 2018 年半年度报告全文 第一节 重要提示、目录和释义 公司董事会、监事会及董事、监事、高级管理人员保证半年度报告内容的 真实、准确、完整，不存在虚假记载、误导性陈述或重大遗漏，并承担个别和 连带的法律责任。 公司负责人孙震、主管会计工作负责人边雨辰及会计机构负责人(会计主管 人员)李艳超声明：保证本半年度报告中财务报告的真实、准确、完整。 所有董事均已出席了审议本报告的董事会会议。 本报告中如涉及未来计划等前瞻性描述，不构成公司对投资者的实质性承 诺。该等前瞻性陈述内容是否能够实现，受市场环境、政策因素及公司业务开 展实际情况影响较大，存在不确定性。公司提醒投资者及相关人士对此保持足 够的风险认识，并理解计划、预测与承诺之间的差异。 有关风险因素内容与对策措施已在本报告中第四节"经营情况讨论与分析 十、公司面临的风险和应对措施"部分予以描述。敬请广大投资者注意投资风险。 公司计划不派发现金红利，不送红股，不以公积金转增股本。 ...

1 北京元隆雅图文化传播股份有限公司 2018 年第一季度报告正文 北京元隆雅图文化传播股份有限公司 2018 年第一季度报告正文 证券代码：002878 证券简称：元隆雅图 公告编号：2018-022 北京元隆雅图文化传播股份有限公司 2018 年第一季度报告正文 2018 年 4 月 第一节 重要提示 公司董事会、监事会及董事、监事、高级管理人员保证季度报告内容的真 实、准确、完整，不存在虚假记载、误导性陈述或者重大遗漏，并承担个别和 连带的法律责任。 所有董事均已出席了审议本次季报的董事会会议。 公司负责人孙震、主管会计工作负责人边雨辰及会计机构负责人(会计主管 人员)李艳超声明：保证季度报告中财务报表的真实、准确、完整。 2 北京元隆雅图文化传播股份有限公司 2018 年第一季度报告正文 第二节 公司基本情况 一、主要会计数据和财务指标 公司是否需追溯调整或重述以前年度会计数据 □ 是 √ 否 | | 本报告期 | 上年同期 | 本报告期比上年同期增减 | | --- | --- | --- | --- | | 营业收入（元） | 203,228,019.50 | 125,272,030.92 | 6 ...

Financial Performance - The company's operating revenue for 2017 was CNY 819,257,483.59, representing a 15.91% increase compared to CNY 706,814,845.46 in 2016[14] - The net profit attributable to shareholders for 2017 was CNY 71,452,020.50, a 42.19% increase from CNY 50,250,695.95 in 2016[14] - The net profit attributable to shareholders after deducting non-recurring gains and losses was CNY 66,909,608.19, up 39.51% from CNY 47,962,054.66 in 2016[14] - The basic earnings per share for 2017 was CNY 1.06, an increase of 19.10% from CNY 0.89 in 2016[14] - The total assets at the end of 2017 were CNY 714,405,994.92, a 47.31% increase from CNY 484,967,506.91 at the end of 2016[15] - The net assets attributable to shareholders at the end of 2017 were CNY 519,256,206.55, reflecting a significant increase of 118.97% from CNY 237,141,091.78 at the end of 2016[16] - The net cash flow from operating activities for 2017 was CNY 36,772,534.67, a decrease of 41.82% compared to CNY 63,210,149.01 in 2016[14] - The weighted average return on equity for 2017 was 18.22%, down from 23.28% in 2016, indicating a decline of 5.06%[14] Revenue Breakdown - Total revenue for Q1, Q2, Q3, and Q4 were CNY 125.27 million, CNY 226.72 million, CNY 222.50 million, and CNY 244.76 million respectively[20] - Net profit attributable to shareholders for Q1, Q2, Q3, and Q4 were CNY 10.50 million, CNY 26.10 million, CNY 14.90 million, and CNY 19.96 million respectively[20] - The promotional products supply business generated 701 million yuan in revenue, marking a 25.15% increase, while the promotional services revenue decreased by 11.85% to 112 million yuan[42] - The company's digital marketing service revenue was 63.83 million yuan in 2017, a decrease of 19.48% compared to the previous year, primarily due to the lack of renewal of a high-revenue contract[58] Customer and Market Insights - The company maintains a strong market position in the promotional products industry, although its market share is less than 1%[28] - The first major customer, Procter & Gamble, accounted for 17.74% of total revenue in 2017, down from 45% in 2013, indicating a more balanced customer structure[60] - The top five core customers contributed 459 million yuan in promotional product sales, with a year-on-year increase of 46.89%[55] - The revenue contribution from the top five customers accounts for 61.64% of total operating income, indicating a high customer concentration risk[120] Strategic Initiatives - The company plans to distribute a cash dividend of CNY 4.00 per 10 shares (including tax) to all shareholders, based on a total of 7,660,530 shares[4] - The company aims to develop new business in the bank points redemption gift market, targeting a rapidly growing segment for new revenue growth[119] - The company has signed agreements with well-known brands like "NBA" and "Doraemon" to enhance the appeal of promotional products and improve order profitability[115] - The company is expanding its digital marketing services, including a customized e-commerce platform and new promotional activity platforms, to increase transaction volume and customer loyalty[117] Operational Developments - The company has developed multiple digital small appliances and mobile peripheral devices that have won several design awards, including the China Red Star Award and the iF Award[29] - The company signed a licensing agreement with the Beijing 2022 Winter Olympics Organizing Committee in December 2017 to develop and sell licensed souvenirs[29] - The company has developed and operated over 20 customized e-commerce and digital promotional activity platforms since 2013[58] - The company has received multiple awards for its original brand products, including the German iF Design Award and the Red Dot Design Award, showcasing its design capabilities[34] Shareholder Engagement and Governance - The company conducted multiple investor relations activities, including site visits on November 20, December 13, and December 26, 2017[127] - The company held three shareholder meetings during the reporting period, reviewing a total of six proposals[192] - The board of directors consists of seven members, including three independent directors, and held nine meetings, reviewing 42 proposals[192] - The company emphasizes a fair and transparent performance evaluation and incentive mechanism for directors and senior management[193] Financial Management and Compliance - The company has implemented measures to ensure accurate financial disclosures and prevent misleading statements[135] - The company is in compliance with all regulatory requirements regarding its financial reporting and shareholder commitments[136] - The company reported a government subsidy of CNY 3,214,380.72 during the reporting period, which was reclassified from "other income" to "other gains" in the financial statements[137] - The company has not experienced any significant changes in accounting policies or estimates that would materially affect its financial results[137]

北京元隆雅图文化传播股份有限公司 2017 年第三季度报告正文 证券代码：002878 证券简称：元隆雅图 公告编号：2017-028 北京元隆雅图文化传播股份有限公司 2017 年第三季度报告正文 2017 年 10 月 1 北京元隆雅图文化传播股份有限公司 2017 年第三季度报告正文 第一节 重要提示 公司董事会、监事会及董事、监事、高级管理人员保证季度报告内容的真 实、准确、完整，不存在虚假记载、误导性陈述或者重大遗漏，并承担个别和 连带的法律责任。 所有董事均已出席了审议本次季报的董事会会议。 公司负责人 孙震、主管会计工作负责人杨平生及会计机构负责人(会计主 管人员)边雨辰声明：保证季度报告中财务报表的真实、准确、完整。 2 北京元隆雅图文化传播股份有限公司 2017 年第三季度报告正文 第二节 公司基本情况 一、主要会计数据和财务指标 公司是否需追溯调整或重述以前年度会计数据 □ 是 √ 否 | | 本报告期末 | 上年度末 | | 本报告期末比上年度末增减 | | --- | --- | --- | --- | --- | | 总资产（元） | 640,564,617.86 | | 484,9 ...

北京元隆雅图文化传播股份有限公司 2017 年半年度报告 北京元隆雅图文化传播股份有限公司 2017 年半年度报告 1 北京元隆雅图文化传播股份有限公司 2017 年半年度报告 第一节 重要提示、目录和释义 公司董事会、监事会及董事、监事、高级管理人员保证半年度报告内容的真实、准确、 完整，不存在虚假记载、误导性陈述或重大遗漏，并承担个别和连带的法律责任。 公司负责人孙震、主管会计工作负责人杨平生及会计机构负责人边雨辰声明：保证本半 年度报告中财务报告的真实、准确、完整。 所有董事均已出席了审议本报告的董事会会议。 有关风险因素内容与对策措施已在本报告中第四节"经营情况讨论与分析 十、公司面临 的风险和应对措施"部分予以描述。敬请广大投资者注意投资风险。 公司计划不派发现金红利，不送红股，不以公积金转增股本。 2 | | | | 第一节 重要提示、目录和释义 2 | | --- | | 目 录 3 | | 释 义 5 | | 第二节 公司简介和主要财务指标 6 | | 一、公司简介 6 | | 二、联系人和联系方式 6 | | 三、其他情况 6 | | 四、主要会计数据和财务指标 7 | | 五、境内外会计准 ...