Financial Performance - The company's revenue for Q3 2022 was CNY 567,571,964.90, representing a year-on-year increase of 1.54%, while the revenue for the first nine months reached CNY 2,513,096,019.95, up 68.61% year-on-year[5]. - The net profit attributable to shareholders for Q3 2022 was CNY 2,431,795.54, a significant decrease of 90.07%, but the net profit for the first nine months increased by 117.23% to CNY 176,894,854.11[5]. - Total revenue for the period reached CNY 3,078,742,576.60, a 72.37% increase compared to CNY 1,786,128,824.12 in the previous period, primarily driven by significant sales of Winter Olympic licensed products[11]. - The net profit for Q3 2022 was CNY 177,582,459.68, a significant increase from CNY 102,555,601.70 in Q3 2021, representing a growth of approximately 73.2%[19]. - Basic and diluted earnings per share for Q3 2022 were both CNY 0.80, compared to CNY 0.37 in the same period last year, indicating a growth of 116.2%[20]. - Total operating revenue for Q3 2022 reached CNY 2,513,096,019.95, a significant increase of 68.5% compared to CNY 1,490,503,222.05 in Q3 2021[18]. Revenue Sources - The sales of licensed souvenirs related to the Winter Olympics generated CNY 1,111,000,000 in revenue for the first nine months, a remarkable increase of 761.65% year-on-year, driving the overall performance[8]. - Total revenue from sales of goods and services for the period was CNY 3,078,742,576.60, compared to CNY 1,786,128,824.12 in the same period last year, reflecting an increase of 72.2%[20]. Expenses and Costs - Total operating costs for Q3 2022 were CNY 2,306,818,996.44, up 65.7% from CNY 1,391,701,315.60 in the same period last year[18]. - Research and development expenses increased by 54.06% to CNY 94,780,030.08, attributed to a substantial rise in employee compensation for R&D personnel[11]. - Sales expenses rose by 87.81% to CNY 216,542,233.77, largely due to increased sales commissions related to Winter Olympic precious metals[11]. - Cash paid for purchasing goods and services increased by 59.49% to CNY 2,584,262,673.10, in line with the rise in sales revenue[11]. Cash Flow - The company’s cash flow from operating activities for the first nine months was CNY 46,296,120.02, an increase of 180.15% year-on-year[5]. - Cash flow from operating activities generated a net cash inflow of CNY 46,296,120.02, a turnaround from a net outflow of CNY -57,764,902.78 in the previous year[20]. - Cash flow from investment activities decreased by 61.29% to CNY 46,450,000.00, reflecting a reduction in the redemption of bank wealth management products[11]. - The company experienced a net cash outflow from investing activities of CNY -17,922,780.25, compared to a net inflow of CNY 22,584,024.23 in the previous year[22]. - Financing activities resulted in a net cash outflow of CNY -71,298,882.51, an improvement from a net outflow of CNY -130,885,522.35 in the same period last year[22]. Assets and Liabilities - Total assets at the end of Q3 2022 were CNY 1,723,387,391.35, a decrease of 2.27% compared to the end of the previous year[5]. - Total assets as of September 30, 2022, were CNY 1,723,387,391.35, down from CNY 1,763,409,860.28 at the start of the year, a decrease of 2.3%[18]. - Total liabilities decreased to CNY 674,593,356.32 from CNY 830,638,534.12, a reduction of 18.8%[18]. - The company's equity attributable to shareholders increased to CNY 1,020,166,613.64 from CNY 876,601,510.34, an increase of 16.3%[18]. Strategic Initiatives - The company has increased its investment in design, IT technology, and supply chain management, which has led to higher expenses but is expected to yield positive long-term effects[8]. - The company plans to continue exploring new business models and enhancing its capabilities in creative design and supply chain management for sustainable growth[8]. - The company plans to continue expanding its market presence and investing in new technologies and products to drive future growth[18]. Shareholder Information - The total number of ordinary shareholders at the end of the reporting period was 23,638, with the largest shareholder holding 40.59% of the shares[14].

Financial Performance - The company's operating revenue for the first half of 2022 was ¥1,945,524,055.05, representing a 108.85% increase compared to ¥931,548,537.14 in the same period last year[21]. - Net profit attributable to shareholders was ¥174,463,058.57, a significant increase of 206.41% from ¥56,936,977.38 in the previous year[21]. - The net cash flow from operating activities reached ¥89,026,848.38, a remarkable improvement of 492.18% compared to a negative cash flow of ¥22,700,762.22 in the same period last year[21]. - Basic earnings per share increased to ¥0.79, up 203.85% from ¥0.26 in the previous year[21]. - The weighted average return on equity rose to 17.57%, an increase of 10.76% compared to 6.81% in the same period last year[21]. - Total revenue for the first half of 2022 reached 1.946 billion yuan, representing a year-on-year growth of 108.85%[40]. - The marketing business segment generated revenue of 878.85 million yuan, a year-on-year increase of 2.23%[42]. - New media marketing revenue grew by 20.30% to 371.20 million yuan despite challenges from the Shanghai pandemic[43]. - The company achieved revenue of 1.046 billion yuan from Winter Olympic licensed souvenirs, a year-on-year increase of 1,406.22%[41]. - The total profit before tax was CNY 249,614,658.98, significantly higher than CNY 40,484,703.81 in the previous year, indicating an increase of approximately 516%[144]. Assets and Liabilities - Total assets at the end of the reporting period were ¥1,751,328,261.16, a slight decrease of 0.69% from ¥1,763,409,860.28 at the end of the previous year[21]. - The company's total current assets were CNY 1,467,192,565.03, down from CNY 1,496,032,501.97 at the start of the year, indicating a decrease of approximately 1.5%[131]. - The total liabilities decreased to CNY 705,506,877.52 from CNY 830,638,534.12, representing a reduction of approximately 15.1%[133]. - The company's equity increased to CNY 1,045,821,383.64 from CNY 932,771,326.16, marking an increase of about 12.1%[133]. - Cash and cash equivalents decreased to CNY 342,540,642.58 from CNY 433,919,596.56, a decline of approximately 21.0%[131]. - The total liabilities at the end of the reporting period were RMB 4,112 million, indicating a manageable debt level relative to assets[162]. Investment and R&D - Research and development expenses increased by 50.61% to ¥61,123,534.10, driven by higher employee compensation in R&D[49]. - The company plans to continue investing in research and development to enhance its product offerings and market competitiveness, as indicated by the significant increase in R&D expenses[140]. - The company is actively developing innovative businesses, including an enterprise procurement e-commerce platform and cultural liquor products, which are still in the cultivation phase[44]. - The company plans to invest 50 million in research and development for innovative technologies aimed at enhancing user experience[183]. Corporate Governance and Compliance - The company emphasizes the protection of shareholder, employee, and partner rights, adhering to legal regulations and enhancing corporate governance[80]. - The company ensures compliance with labor laws, providing employees with necessary benefits and career development opportunities through training and incentive programs[80]. - The company has established a corporate governance structure with 11 departments and multiple subsidiaries, including 7 branch companies and 10 secondary subsidiaries[168]. - The semi-annual financial report was not audited[89]. Market Strategy and Future Plans - The company plans to maintain its market position by increasing investment in creative design, IP conversion, and IT capabilities to address intensified market competition[67]. - Future plans and forward-looking statements are included, but they do not constitute a substantive commitment to investors[4]. - The company plans to expand its market presence in Southeast Asia, targeting a 20% market share by the end of 2023[183]. - The company aims to enhance its technological capabilities through ongoing research and development initiatives[164]. Risks and Challenges - The company faces risks from the ongoing COVID-19 pandemic, which may impact business operations and performance due to potential marketing budget cuts by clients[67][68]. - The company has detailed the major risks it faces and corresponding countermeasures in the report[4]. - The company has identified potential risks related to currency fluctuations, which may impact financial results by approximately 5%[186]. Shareholder Information - The company will not distribute cash dividends or issue new shares during the reporting period[73]. - The total number of ordinary shareholders at the end of the reporting period was 22,528[116]. - The largest shareholder, Yuanlong Yatu (Beijing) Investment Co., Ltd., holds 40.59% of the shares, totaling 90,581,853 shares, with a reduction of 7,678,147 shares during the reporting period[116]. - The company has implemented a stock option incentive plan to motivate and retain key personnel[113]. Miscellaneous - The company has not sold any significant assets or equity during the reporting period[64][65]. - There were no non-operating fund occupations by controlling shareholders or related parties during the reporting period[87]. - The company did not engage in any major litigation or arbitration matters during the reporting period[91].

Financial Performance - The company's operating revenue for Q1 2022 reached ¥978,712,305.28, representing a 120.08% increase compared to ¥444,710,639.81 in the same period last year[3] - Net profit attributable to shareholders was ¥92,417,597.14, a significant increase of 226.35% from ¥28,318,210.72 year-on-year[3] - The company reported a basic earnings per share of ¥0.42, up 223.08% from ¥0.13 in the same period last year[3] - Operating profit for the period was CNY 108,292,682.04, compared to CNY 37,778,674.95 in the same period last year, reflecting a growth of approximately 186%[23] - Net profit attributable to the parent company was CNY 92,417,597.14, up from CNY 28,318,210.72, marking an increase of about 226%[24] Cash Flow - The net cash flow from operating activities improved to ¥70,685,433.65, compared to a negative cash flow of ¥50,658,527.68 in the previous year, marking a 239.53% increase[3] - Cash flow from operating activities amounted to CNY 1,273,886,583.36, significantly higher than CNY 552,267,302.46 in the prior period[25] - Total cash outflow from operating activities amounted to 1,203,201,149.71 CNY, an increase from 602,925,830.14 CNY year-over-year[26] - The net cash flow from investing activities was -40,237,706.36 CNY, a decrease from 28,887,841.44 CNY in the previous year[26] - Cash inflow from financing activities totaled 54,311,175.70 CNY, compared to 10,000,000.00 CNY in the previous year[27] Assets and Liabilities - Total assets increased by 14.27% to ¥2,015,100,979.26 from ¥1,763,409,860.28 at the end of the previous year[3] - The company reported a total liability of CNY 974,172,875.48, compared to CNY 830,638,534.12 in the previous year, indicating a rise of approximately 17%[20] - The company's total equity attributable to shareholders reached CNY 1,014,078,942.11, up from CNY 876,601,510.34, representing a growth of approximately 16%[20] - The total liabilities and equity amounted to CNY 2,015,100,979.26, compared to CNY 1,763,409,860.28, reflecting an increase of about 14%[20] Inventory and Sales - Inventory levels rose by 104.44% to ¥361,715,507.98, primarily due to unsold Olympic-related products awaiting delivery[8] - Cash received from sales of goods and services was ¥1,270,378,143.26, a 135.25% increase from ¥540,010,458.76 in the previous year[11] - The company’s sales expenses increased by 295.65% to ¥101,574,138.59, driven by higher sales commissions related to Olympic products[10] Shareholder Information - The company reported a total of 29,880 common shareholders at the end of the reporting period[14] - The largest shareholder, Yuanlong Yatu (Beijing) Investment Co., Ltd., holds 42.05% of the shares, totaling 93,840,413 shares[14] Research and Development - Research and development expenses for the quarter were CNY 29,509,844.82, compared to CNY 19,004,536.32, reflecting an increase of about 55%[22] Future Outlook - The company plans to continue fulfilling orders for Olympic products, which are expected to sustain revenue growth in the upcoming quarters[7]

Financial Performance - The company's operating revenue for 2021 was ¥2,285,823,534.35, representing a 14.84% increase compared to ¥1,990,452,894.61 in 2020[21]. - The net profit attributable to shareholders decreased by 29.15% to ¥115,585,796.84 in 2021 from ¥163,136,298.65 in 2020[21]. - The net profit after deducting non-recurring gains and losses was ¥99,106,378.31, down 36.60% from ¥156,310,184.64 in the previous year[21]. - The net cash flow from operating activities was ¥122,197,663.23, a decrease of 17.63% compared to ¥148,355,444.78 in 2020[21]. - The total assets increased by 21.20% to ¥1,763,409,860.28 at the end of 2021 from ¥1,455,013,221.93 at the end of 2020[22]. - The net assets attributable to shareholders rose by 5.59% to ¥876,601,510.34 at the end of 2021 from ¥830,199,868.96 at the end of 2020[22]. - The basic earnings per share decreased by 29.33% to ¥0.53 in 2021 from ¥0.75 in 2020[21]. - The weighted average return on equity was 13.66%, down from 21.61% in 2020, reflecting a decrease of 7.95%[21]. - The company reported a total of ¥16,479,418.53 in non-recurring gains for 2021, compared to ¥6,826,114.01 in 2020[27]. - In 2021, the company achieved total revenue of 2.286 billion yuan, an increase of 14.84% year-on-year[48]. Market Position and Strategy - The company operates in the integrated marketing services sector, focusing on gift products and new media marketing, with major revenue streams from product sales and digital marketing services[39]. - The company has established itself as a leading player in the domestic gift product industry, although its current market share remains low, indicating significant growth potential[34]. - The new media marketing industry is experiencing rapid growth, with advertisers increasingly allocating budgets to platforms like WeChat, Weibo, and Douyin, enhancing the company's market position[34]. - The company aims to create a comprehensive marketing system that integrates new media advertising and gift product services, leveraging synergies between these two business areas[35]. - The rise of the Z generation as a major consumer group is driving demand for innovative and experiential gift products, pushing companies to adapt their marketing strategies accordingly[32]. - The company plans to leverage the momentum from the Beijing 2022 Winter Olympics to expand its market presence and develop potential clients[98]. Subsidiaries and Operations - The company has a total of 12 subsidiaries, including fully owned and controlling companies[14]. - The company added five new subsidiaries during the reporting period, including Shanghai Changrong and Hangzhou Changrong, enhancing its operational capacity[65]. - The company has established long-term partnerships with over 100 Fortune 500 companies, enhancing its market position and competitive barriers[47]. - The company has developed a one-stop enterprise e-commerce service platform, "Yuanlong Youpin," which integrates supply chain, design, and IT resources to meet the needs of thousands of supplier enterprises[40]. Research and Development - The company invested heavily in R&D and supply chain management, with total sales, management, and R&D expenses amounting to approximately ¥339.8 million, an increase of 48.01%[54]. - The company’s R&D expenses amounted to CNY 99.97 million in 2021, an increase of 15.11% compared to 2020, reflecting ongoing investment in creative design and digital marketing[69]. - The number of R&D personnel increased by 47.85% to 516 in 2021, indicating a focus on enhancing innovation capabilities[72]. - The company plans to increase R&D investment in creative products, focusing on trendy and culturally rich items, and has signed agreements with notable IPs like NBA and Universal Pictures[100]. Governance and Management - The company emphasizes independent operations, with clear separation in business, assets, personnel, finance, and institutions from its controlling shareholder[114]. - The company has established a transparent performance evaluation and incentive mechanism for its directors and senior management[111]. - The company maintains independent financial management, with a dedicated finance department and separate bank accounts[115]. - The company has a diverse board with members holding various academic and professional qualifications, including a PhD and multiple master's degrees[125][126]. - The company is committed to maintaining a diverse and qualified leadership team to drive its strategic initiatives and market expansion[127]. Risk Management - The company emphasizes the importance of risk awareness regarding forward-looking statements due to market and policy uncertainties[6]. - The company faces risks from the ongoing COVID-19 pandemic, which may impact client marketing budgets and operational capabilities[104]. - The competitive landscape in the gift and new media marketing industries is intensifying, necessitating continuous improvement in creative design and IT capabilities[105]. - The company is actively working to mitigate the risk of losing core clients by diversifying its customer base and optimizing client structure[105]. Shareholder Engagement - The company held four shareholder meetings during the reporting period, reviewing a total of 35 proposals[110]. - The company held its second extraordinary general meeting with a shareholder attendance rate of 60.16%[117]. - The third extraordinary general meeting had a higher shareholder attendance rate of 64.55%[117]. - The company reported a total shareholding of 32,329,500 shares held by the chairman, with no changes during the reporting period[118]. Corporate Social Responsibility - The company actively participated in social charity activities, donating a total of 53,100 yuan during the reporting period[172]. - The company has implemented measures to strengthen environmental supervision and management, adhering to national laws and regulations[170]. - The company has established a harmonious labor relationship, ensuring employee rights and benefits are protected[171].

Financial Performance - The company's revenue for Q3 2021 was approximately CNY 558.95 million, representing a year-on-year increase of 3.87% and a year-to-date increase of 7.50%[4] - The net profit attributable to shareholders for Q3 2021 was CNY 24.50 million, a decrease of 50.40% year-on-year, with a year-to-date decrease of 30.83%[4] - The basic earnings per share for Q3 2021 was CNY 0.11, down 50.00% compared to the same period last year[4] - The total operating revenue for the third quarter of 2021 was CNY 1,490,503,222.05, an increase of 7.5% compared to CNY 1,386,497,832.32 in the same period last year[22] - The net profit for the third quarter was CNY 102,555,601.70, a decrease of 25.2% from CNY 137,054,515.33 in the previous year[24] - The earnings per share (EPS) for the period was CNY 0.37, down from CNY 0.54 in the same quarter last year[24] Revenue Sources - The company reported a significant increase in new media marketing revenue, which grew by 41.32% year-on-year, and revenue from Beijing Winter Olympics licensed merchandise, which surged by 141.57%[9] Expenses and Costs - Research and development expenses increased by 43.70% year-on-year, reflecting the company's commitment to innovation and talent acquisition[11] - The company reported a 40.57% increase in sales expenses due to higher sales commissions related to the Winter Olympics precious metals revenue[11] - The total operating costs amounted to CNY 1,391,701,315.60, up from CNY 1,235,418,274.46, reflecting a year-over-year increase of 12.7%[22] Cash Flow and Liquidity - The cash flow from operating activities showed a significant negative net amount of CNY -57.76 million, indicating a decline of 1,222.91% year-to-date[4] - The company's cash and cash equivalents decreased to CNY 209,870,685.17 from CNY 376,036,264.15, reflecting a decline in liquidity[18] - The total cash inflow from investment activities was 120,856,469.45 CNY, down from 150,528,680.02 CNY in the previous quarter, reflecting a decrease in investment returns[28] - The net cash flow from financing activities was -130,885,522.35 CNY, compared to -91,382,496.34 CNY in the previous quarter, showing increased cash outflows related to financing[28] Assets and Liabilities - The total assets at the end of Q3 2021 were CNY 1.42 billion, a decrease of 2.08% from the end of the previous year[5] - The total assets as of the end of the third quarter were CNY 1,424,717,693.83, compared to CNY 1,455,013,221.93 at the end of the previous quarter[20] - The total liabilities were CNY 527,603,467.30, a decrease from CNY 592,603,610.35 in the previous quarter[20] - The company’s total current liabilities are CNY 590,973,563.13, a decrease of CNY 14,166,599.97 from the previous period[32] Employee and Operational Costs - Payments to employees increased by 30.30%, totaling CNY 113,001,436.47, driven by a rise in employee numbers and compensation[12] - The company paid 113,001,436.47 CNY to employees, which is an increase from 86,725,591.38 CNY in the previous quarter, indicating higher labor costs[27] Other Financial Metrics - The company reported a significant decrease in asset impairment losses, amounting to CNY -580,153.81, a reduction of 78.31% compared to the previous period[12] - Operating expenses decreased by 79.23%, totaling CNY 357,266.55, primarily due to reduced pandemic-related donations in the prior period[12] - Cash received from tax refunds decreased by 60.96%, amounting to CNY 5,751,312.18, attributed to a reduction in export tax rebates[12] - Cash received from other operating activities increased by 151.79%, reaching CNY 15,485,474.39, due to a significant rise in government subsidies[12] Company Developments - The company upgraded its design and research department to a design research center to enhance its capabilities in design, IT technology, and supply chain development[9] - The company expanded its client base, adding notable clients such as Yum China and Meituan, which is expected to support future revenue growth[10]

Financial Performance - The company's operating revenue for the first half of 2021 was ¥931,548,537.14, representing a 9.81% increase compared to ¥848,351,212.36 in the same period last year[22]. - The net profit attributable to shareholders decreased by 16.69% to ¥56,936,977.38 from ¥68,339,954.70 year-on-year[22]. - The net profit after deducting non-recurring gains and losses fell by 30.84% to ¥44,671,538.04 compared to ¥64,594,449.05 in the previous year[22]. - Basic earnings per share decreased by 16.13% to ¥0.26 from ¥0.31 year-on-year[22]. - The company reported a total comprehensive income of ¥69,519,240.00, down from ¥80,706,805.18 in the first half of 2020, a decrease of 13.8%[127]. - The total comprehensive income for the first half of 2021 was CNY 36,273,883.47, compared to CNY 71,995,238.56 in the same period of 2020, indicating a decrease of approximately 49.6%[134]. - The company reported a net profit distribution of 709 million yuan to shareholders, indicating a significant allocation of earnings[143]. - The company experienced a decrease in capital reserves by 11 million yuan during the reporting period[142]. Cash Flow and Liquidity - The net cash flow from operating activities was negative at -¥22,700,762.22, a decline of 225.81% from ¥18,043,358.15 in the same period last year[22]. - The company faced a significant decline in cash flow, indicating potential liquidity issues[22]. - Cash inflow from operating activities totaled CNY 1,159,199,857.70, while cash outflow was CNY 1,181,900,619.92, resulting in a net cash flow deficit[134]. - The net cash flow from financing activities was CNY -153,066,886.64, worsening from CNY -37,474,221.96 in the first half of 2020[135]. - The company's cash and cash equivalents decreased by 255.34% to -¥147,868,848.08, indicating significant cash outflows during the reporting period[40]. - Cash and cash equivalents decreased to ¥227,901,243.90, accounting for 17.02% of total assets, down from 25.84% last year, a decrease of 8.82% due to dividend distribution and loan repayments[46]. Revenue Breakdown - The company's total revenue for the reporting period increased by 9.81% year-on-year, with gross profit rising by 3.77%[35]. - Revenue from gift supply and promotional services totaled 551.10 million CNY, a year-on-year decrease of 4.14%[35]. - New media marketing revenue reached 308.55 million CNY, showing a significant year-on-year growth of 40.07%[35]. - Revenue from Beijing Winter Olympics licensed souvenirs and precious metals amounted to 70.74 million CNY, reflecting a year-on-year increase of 35.96%[35]. - The marketing business revenue accounted for 92.28% of total revenue, totaling ¥859,650,927.95, with a gross margin of 20.45%[43]. Expenses and Investments - Sales expenses, management expenses, and R&D expenses increased by ¥28,185,000, a rise of 27.94%, with these expenses accounting for 13.86% of operating income, up from 11.89% in the previous year[38]. - R&D investment surged by 44.71% to ¥40,585,284.08, driven by significant expenditures on the Winter Olympics and the development of new IP products and e-commerce platforms[40]. - The total operating costs for the first half of 2021 were ¥867,379,853.38, an increase of 13.6% from ¥764,008,363.71 in the previous year[125]. Assets and Liabilities - Total assets at the end of the reporting period were ¥1,338,734,232.51, down 7.99% from ¥1,455,013,221.93 at the end of the previous year[22]. - The net assets attributable to shareholders decreased by 1.78% to ¥815,423,029.00 from ¥830,199,868.96 at the end of the previous year[22]. - Total liabilities decreased from ¥592,603,610.35 to ¥478,519,198.27, a decline of about 19.3%[118]. - Accounts receivable increased to ¥559,248,404.49, representing 41.77% of total assets, up from 37.17% last year, an increase of 4.60% attributed to increased inventory for Winter Olympics licensed products and digital marketing[46]. - Inventory rose to ¥165,538,003.52, making up 12.37% of total assets, compared to 8.86% last year, an increase of 3.51% due to unrecognized service costs in digital sales and new media marketing[46]. Strategic Initiatives - The company plans not to distribute cash dividends or issue bonus shares[7]. - The company plans to continue investing in new product development and market expansion strategies to drive future growth[128]. - The company is actively seeking opportunities for major marketing activities in the second half of the year to offset the temporary decrease in marketing investments from certain large clients[36]. - The company is exploring potential mergers and acquisitions to strengthen its market position and diversify its offerings[142]. Governance and Compliance - The company has not engaged in significant equity or non-equity investments during the reporting period, indicating a focus on existing operations[50][51]. - The company does not belong to the key pollutant discharge units as published by the environmental protection department[64]. - No administrative penalties were received during the reporting period due to environmental issues[64]. - The company has no major litigation or arbitration matters during the reporting period[74]. Shareholder Information - The largest shareholder, Yuanlong Yatu (Beijing) Investment Co., Ltd., holds 44.38% of the shares, totaling 98,260,000 shares[102]. - The total number of shares held by the top ten shareholders with unrestricted shares amounts to 118,000,000 shares[103]. - The company had 16,279 common stock shareholders at the end of the reporting period[101]. - The total number of shares before the change was 221,528,252, which decreased to 221,414,107 after the repurchase[95]. Accounting and Reporting - The semi-annual financial report has not been audited[71]. - The company's financial statements are prepared in accordance with the accounting standards issued by the Ministry of Finance and reflect the financial position as of June 30, 2021[166]. - The company recognizes its share of assets and liabilities in joint operations, confirming both individually held and jointly held assets and liabilities[177].

Financial Performance - The company's operating revenue for Q1 2021 was ¥444,710,639.81, representing a 33.81% increase compared to ¥332,351,985.32 in the same period last year[9] - Net profit attributable to shareholders was ¥28,318,210.72, marking a 46.24% increase from ¥19,364,270.29 year-on-year[9] - The net profit after deducting non-recurring gains and losses was ¥19,654,857.76, which is an 11.31% increase from ¥17,657,091.34 in the previous year[9] - The basic earnings per share (EPS) was ¥0.13, up 44.44% from ¥0.09 in the same period last year[9] - Operating costs increased by 38.20% to ¥358.32 million in Q1 2021 from ¥259.28 million in Q1 2020, reflecting the rise in revenue[17] - R&D expenses rose by 45.83% to ¥19.00 million in Q1 2021, up from ¥13.03 million in Q1 2020, due to increased investment in employee compensation and technical services[17] - Other income surged by 232.77% to ¥10.16 million in Q1 2021, compared to ¥3.05 million in Q1 2020, primarily due to increased government subsidies[17] - The company reported a total operating cash inflow of 531,549,117.66 RMB, an increase from 407,661,427.37 RMB in the previous period, representing a growth of about 30.3%[51] - The total comprehensive income for Q1 2021 was CNY 33,548,623.65, compared to CNY 22,343,903.21 in Q1 2020, reflecting a growth of approximately 50.2%[41] Assets and Liabilities - The total assets at the end of the reporting period were ¥1,353,259,867.79, a decrease of 6.99% from ¥1,455,013,221.93 at the end of the previous year[9] - The total liabilities decreased to CNY 453.30 million from CNY 592.60 million, a reduction of 23.5%[32] - Total assets decreased by 30.28% in accounts payable, dropping to ¥142.45 million from ¥204.33 million due to higher payments made at the beginning of the year[17] - The company reported a total of CNY 590,973,563.13 in current liabilities, with short-term borrowings at CNY 110,888,016.46[58] - Total liabilities rose from CNY 406,660,333.81 to CNY 429,024,488.82, an increase of CNY 22,364,155.01[58] Cash Flow - The net cash flow from operating activities was -¥50,658,527.68, an improvement of 29.66% compared to -¥72,020,879.84 in the same period last year[9] - The company reported a net increase in cash and cash equivalents of -109,789,290.31 RMB, compared to -50,972,210.27 RMB in the previous period, indicating a worsening cash position[49] - Cash inflow from investment activities totaled 79,344,122.20 RMB, compared to 132,642,628.04 RMB in the prior period, reflecting a decrease of approximately 40%[48] - Cash flow from financing activities resulted in a net outflow of -88,025,168.56 RMB, contrasting with a net inflow of 25,787,534.92 RMB in the same period last year[49] Shareholder Information - The total number of shareholders at the end of the reporting period was 12,510[13] - The net assets attributable to shareholders increased by 3.89% to ¥862,515,710.27 from ¥830,199,868.96 at the end of the previous year[9] - The total equity attributable to shareholders rose to CNY 862.52 million, compared to CNY 830.20 million, an increase of 3.9%[33] Government Subsidies - The company received government subsidies amounting to ¥9,700,045.12 during the reporting period, which are closely related to its business[10] - Other income for Q1 2021 was CNY 10,163,588.92, compared to CNY 3,054,218.77 in Q1 2020, indicating a significant increase of approximately 232%[39] Miscellaneous - The company has completed the repurchase and cancellation of 114,145 restricted shares due to performance assessment failures among certain incentive plan participants[18] - The company has not undergone an audit for the first quarter report[59] - The company has not applied the new leasing standards for retrospective adjustments[59]

Financial Performance - The company's operating revenue for 2020 was CNY 1,990,452,894, representing a 26.65% increase compared to CNY 1,571,660,707 in 2019[18]. - The net profit attributable to shareholders for 2020 was CNY 163,136,298.65, a 42.03% increase from CNY 114,863,380.05 in 2019[18]. - The net profit after deducting non-recurring gains and losses was CNY 156,310,184.64, up 43.05% from CNY 109,266,579.09 in 2019[18]. - The net cash flow from operating activities was CNY 148,355,444.78, an increase of 57.87% compared to CNY 93,972,133.66 in 2019[18]. - The basic earnings per share for 2020 was CNY 0.75, reflecting a 41.51% increase from CNY 0.53 in 2019[18]. - The weighted average return on equity was 21.61%, up from 17.82% in 2019, indicating improved profitability[18]. - The company achieved a net profit of 177.75 million CNY in 2020, with a cash dividend of 3.60 CNY per 10 shares, totaling 79.71 million CNY distributed to shareholders[109]. - The company reported a net profit of 104.48 million CNY in 2019, distributing 4.56 million CNY in cash dividends at 3.50 CNY per 10 shares[109]. - The company achieved a net profit of 60.195 million RMB for the year 2020, exceeding the performance commitment of 32 million RMB for 2018, 40 million RMB for 2019, and 50 million RMB for 2020[118]. Revenue Breakdown - The company achieved operating revenue of CNY 1.99 billion in 2020, a year-on-year increase of 26.65%, with main business revenue reaching CNY 1.90 billion, up 26.89%[52]. - The gift supply business generated revenue of CNY 1.14 billion, growing by 15.06%, while the new media marketing segment (Qianma Network) saw a significant increase in revenue to CNY 539 million, up 74.46%[52]. - The promotional services segment saw a revenue increase of 12.09%, totaling ¥227.32 million in 2020[64]. - New media marketing services generated revenue of CNY 539 million, accounting for 27.08% of total revenue, with a growth rate of 74.46% compared to the previous year[67]. - The revenue from the Beijing Winter Olympics licensed business was ¥59.18 million, remaining stable compared to the previous year despite pandemic impacts[61]. Cash Flow and Dividends - The operating cash flow net amount reached ¥148.36 million, up 57.87% year-on-year, primarily due to increased order collections towards year-end[58]. - The total cash dividend amount for 2020 was 79,709,078.52 CNY, representing 100% of the distributable profit[112]. - The cash dividend per 10 shares was 3.60 CNY (including tax), with a total distribution of approximately 7,970.91 thousand CNY[111]. - The cash dividend payout ratio increased from 39.71% in 2019 to 48.86% in 2020[110]. - The company's total distributable profit for 2020 was 360,160,588.24 CNY[112]. Market Position and Strategy - The company continues to focus on expanding its digital marketing capabilities through its subsidiaries, enhancing its market presence[11]. - The company aims to increase resource allocation to sectors like banking, insurance, and internet, responding to structural economic changes[33]. - The company has expanded its client base beyond fast-moving consumer goods to include banking, insurance, internet, automotive, and tobacco sectors, with new clients often having gift budgets exceeding CNY 100 million[38]. - The company is focusing on developing its e-commerce platform to meet the growing demand for promotional products among large enterprises[100]. - The company plans to expand its market presence through strategic acquisitions and partnerships, aiming to enhance its competitive edge in the advertising and media sector[182]. Research and Development - The company reported a 40.59% increase in R&D expenses, totaling CNY 86.85 million, due to higher employee compensation and service fees[74]. - The company has initiated R&D for new retail market software systems to expand into live streaming and TP sales[75]. - The company is investing in new technologies to enhance its service offerings, with a budget allocation of 50 million for R&D in the upcoming year[187]. - The number of R&D personnel rose by 5.12% to 349 in 2020, accounting for 51.70% of the total workforce[75]. Shareholder Information - The largest shareholder, Beijing Yuanlong Yatu Investment Co., Ltd., holds 44.36% of the shares, totaling 98,260,000 shares[168]. - The company has a total of 90,386,026 shares outstanding, with 82,927,910 shares available for trading[162]. - The controlling shareholder of the company is Yuanlong Yatu (Beijing) Investment Co., Ltd., which is controlled by Sun Zhen[170]. - The actual controller of the company is Sun Zhen, who serves as the chairman and general manager[171]. - The company has a total of 10 major shareholders, with no shareholder holding more than 10% other than the controlling shareholder[173]. Operational Changes - The company has added two new subsidiaries, Shanghai Muli and Guangxi Yaoyuan, while disposing of Hangzhou Qianmei, which is no longer included in the consolidated scope[122]. - The company has not experienced any management or operational changes that would impact its financial performance[138]. - The company has not made any significant equity investments during the reporting period[88]. Corporate Governance - The company has maintained a continuous audit service with the current accounting firm for 7 years, with an audit fee of 900,000 RMB[123]. - The board of directors has established a compensation and assessment committee to oversee remuneration plans and annual performance evaluations[196]. - The company has implemented a stock option incentive plan approved on November 10, 2020, to enhance employee motivation[127]. Social Responsibility - The company made charitable donations totaling 1.01 million CNY to support COVID-19 prevention efforts[153]. - The company did not initiate any poverty alleviation plans during the reporting period[150]. - The company has not experienced any major environmental protection issues and is not classified as a key pollutant unit[151].

北京元隆雅图文化传播股份有限公司 2020 年第三季度报告全文 北京元隆雅图文化传播股份有限公司 2020 年第三季度报告 2020 年 10 月 1 北京元隆雅图文化传播股份有限公司 2020 年第三季度报告全文 第一节 重要提示 公司董事会、监事会及董事、监事、高级管理人员保证季度报告内容的真 实、准确、完整，不存在虚假记载、误导性陈述或者重大遗漏，并承担个别和 连带的法律责任。 所有董事均已出席了审议本次季报的董事会会议。 公司负责人孙震、主管会计工作负责人边雨辰及会计机构负责人(会计主管 人员)李艳超声明：保证季度报告中财务报表的真实、准确、完整。 2 北京元隆雅图文化传播股份有限公司 2020 年第三季度报告全文 第二节 公司基本情况 一、主要会计数据和财务指标 公司是否需追溯调整或重述以前年度会计数据 □ 是 √ 否 | | 本报告期末 | 上年度末 | | 本报告期末比上年度末增减 | | --- | --- | --- | --- | --- | | 总资产（元） | 1,243,992,585.86 | 1,324,407,729.83 | | -6.07% | | 归属于上市公司股东的净资 ...

Financial Performance - The company's operating revenue for the reporting period reached ¥848,351,212.36, representing a 25.07% increase compared to ¥678,301,931.17 in the same period last year[19]. - The net profit attributable to shareholders of the listed company was ¥68,339,954.70, up 14.51% from ¥59,681,294.98 in the previous year[19]. - The net profit attributable to shareholders after deducting non-recurring gains and losses was ¥64,594,449.05, reflecting a 15.57% increase from ¥55,892,993.35 year-on-year[19]. - The basic earnings per share increased by 14.81% to ¥0.31, compared to ¥0.27 in the same period last year[19]. - The company reported a total share capital of 221,528,252 shares as of the last trading day before disclosure[19]. - The company reported a significant increase in marketing business revenue, which accounted for 93.73% of total revenue, amounting to ¥795,163,086.49, a 20.04% increase year-on-year[46]. - The integrated marketing business generated sales revenue of 795.16 million yuan, a year-on-year increase of 20.04%, with new media marketing services growing by 93.22% year-on-year[35]. - The total comprehensive income for the first half of 2020 was CNY 71,995,238.56, compared to CNY 65,741,003.24 in the same period of 2019, reflecting an increase of approximately 3.8%[150]. Cash Flow and Assets - The net cash flow from operating activities decreased by 57.26% to ¥18,043,358.15, down from ¥42,220,498.21 in the previous year[19]. - The company's cash and cash equivalents decreased by 2.84% to ¥239,313,599.26, down from ¥281,773,403.22 at the end of the previous year[51]. - The ending balance of cash and cash equivalents was CNY 236,188,961.03, compared to CNY 157,597,898.10 at the end of the first half of 2019, marking an increase of about 49.8%[154]. - The total assets at the end of the reporting period were ¥1,297,445,758.38, a decrease of 2.04% from ¥1,324,407,729.83 at the end of the previous year[19]. - The company's total liabilities were ¥382,558,368.56, a decrease from ¥520,167,520.64 in the previous year[145]. - The company's cash inflow from operating activities reached CNY 1,195,751,445.05, up from CNY 937,774,598.26 in the first half of 2019, representing a growth of about 27.5%[152]. Investments and Subsidiaries - The company has established a new subsidiary, Mu Li Information, with a registered capital of CNY 51 million, focusing on digital advertising and e-commerce operations[28]. - The company has not made any significant equity investments during the reporting period[56]. - The company has undergone several capital changes, including a stock incentive plan and share repurchase actions, reflecting active management of equity[175]. - The company operates 14 subsidiaries, including 7 first-level subsidiaries and 5 second-level subsidiaries, indicating a robust organizational structure[181]. Market and Business Strategy - The company plans to expand its digital marketing services and e-commerce operations, targeting both large brands and smaller clients[41]. - The company plans to continue expanding its market presence and investing in new technologies[148]. - The company aims to enhance its operational efficiency and profitability through cost-cutting measures and process optimization strategies[161]. - The company has a strong capability in integrated marketing solutions, combining online and offline strategies to enhance brand promotion[29]. Shareholder Information - The company plans not to distribute cash dividends or issue bonus shares[6]. - The largest shareholder, Yuanlong Yatu (Beijing) Investment Co., Ltd., holds 44.36% of the total shares, amounting to 98,260,000 shares[118]. - The total number of shareholders at the end of the reporting period was 18,644[118]. - The company has implemented a stock incentive plan, granting 1,245,300 restricted shares at a price of CNY 21.50 per share[85]. Compliance and Governance - The company reported no discrepancies between financial reports prepared under international and Chinese accounting standards[20]. - The half-year financial report has not been audited[80]. - The financial statements comply with the requirements of the accounting standards, providing a true and complete reflection of the company's financial status[186]. - The company has established a governance structure including a board of directors, supervisory board, and various departments, enhancing operational efficiency[177].