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Crocs Profit Falls on Weaker Demand for Namesake Brand
WSJ· 2025-10-30 12:10
Core Insights - Crocs reported a decline in third-quarter profit and sales, indicating a continued decrease in demand for its brand compared to previous years [1] Financial Performance - The company experienced lower profit and sales figures in the third quarter, reflecting a downward trend in consumer interest [1]
Crocs(CROX) - 2025 Q3 - Quarterly Results
2025-10-30 11:03
Financial Performance - Consolidated revenues for Q3 2025 were $996 million, a decrease of 6.2% year-over-year, with direct-to-consumer revenues growing 1.6%[6] - Income from operations decreased by 23.0% to $208 million, resulting in an operating margin of 20.8%[6] - Diluted earnings per share were $2.70, down 19.6% from $3.36 in the previous year[6] - The Crocs brand revenues decreased by 2.5% to $836 million, while HEYDUDE brand revenues decreased by 21.6% to $160 million[10] - For Q4 2025, revenues are expected to decline approximately 8% compared to Q4 2024, with Crocs brand down approximately 3% and HEYDUDE brand down mid-20%[10] - For the nine months ended September 30, 2025, the company reported a net loss of $186.4 million compared to a net income of $581.2 million in the same period of 2024[21] - GAAP revenues for the nine months ended September 30, 2025, were $3.08 billion, slightly down from $3.11 billion in 2024, indicating a decrease of about 0.9%[37] - Non-GAAP gross profit for the nine months ended September 30, 2025, was $1.83 billion, compared to $1.84 billion in 2024, reflecting a decrease of approximately 0.1%[37] - The company's GAAP operating margin for the nine months ended September 30, 2025, was 0.1%, significantly lower than 26.4% in 2024[40] - Non-GAAP operating margin for the nine months ended September 30, 2025, was 24.0%, down from 27.3% in 2024[40] - Total revenues for Q3 2025 were $996,301, a decline of 6.2% compared to $1,062,200 in Q3 2024[48] - Total HEYDUDE Brand revenues decreased by 21.6% year-over-year to $160,072 in Q3 2025[48] Cash Flow and Financial Position - Cash and cash equivalents were $154 million, down from $186 million year-over-year[10] - Cash provided by operating activities for the nine months ended September 30, 2025, was $457.9 million, down from $670.5 million in 2024, representing a decrease of approximately 31.5%[21] - The company reported cash used in financing activities of $444.4 million for the nine months ended September 30, 2025, compared to $583.7 million in 2024, a decrease of approximately 23.9%[21] - The company’s cash, cash equivalents, and restricted cash at the end of the period was $157.5 million, down from $189.5 million at the end of September 2024[21] - Free cash flow for the nine months ended September 30, 2025, was $412,781, down from $619,692 in the same period of 2024, representing a decrease of 33.4%[43] Cost Management and Savings - The company has identified an additional $100 million in gross cost savings for 2026, on top of the $50 million expected in 2025[3] - The company incurred asset impairment charges of $738.1 million for the nine months ended September 30, 2025, compared to $24.1 million in 2024[21] - The company’s non-GAAP selling, general, and administrative expenses for the nine months ended September 30, 2025, were $1.09 billion, up from $990.2 million in 2024, indicating an increase of approximately 10.1%[39] Earnings Guidance - Adjusted diluted earnings per share guidance for Q4 2025 is projected to be in the range of $1.82 to $1.92[10] - The company expects a non-GAAP diluted earnings per share of $1.82 to $1.92 for Q4 2025, with GAAP diluted earnings per share projected at $1.58 to $1.68[45] - The company anticipates incurring approximately $10 million in non-GAAP adjustments in Q4 2025, primarily related to cost reduction initiatives[45] Tax and Effective Rates - The non-GAAP effective tax rate for Q3 2025 was 16.9%, compared to 12.6% in Q3 2024[41] - The GAAP effective income tax rate for Q3 2025 was 23.0%, up from 18.4% in Q3 2024[41]
Crocs, Inc. Reports Third Quarter 2025 Results
Prnewswire· 2025-10-30 11:00
Core Insights - Crocs, Inc. reported its third-quarter 2025 financial results, highlighting a disciplined execution of brand strategies and product innovation, which led to strong profitability and cash flow [2][10] - The company repurchased 2.4 million shares and paid down $63 million of debt during the quarter, emphasizing its value creation model [2][10] - Crocs anticipates $50 million in gross cost savings for 2025 and has identified an additional $100 million in cost savings for 2026 [3] Financial Performance - Consolidated revenues for Q3 2025 were $996 million, a decrease of 6.2% year-over-year, with a 6.8% decline on a constant currency basis [11] - Direct-to-consumer (DTC) revenues grew by 1.6%, while wholesale revenues decreased by 14.7% [11] - Gross margin declined by 110 basis points to 58.5%, and selling, general, and administrative expenses increased by 3.3% to $375 million, representing 37.7% of revenues [11] Brand Performance - Crocs Brand revenues decreased by 2.5% to $836 million, with DTC revenues increasing by 2.0% and wholesale revenues decreasing by 7.9% [11] - International revenues for the Crocs Brand increased by 5.8%, while North America revenues decreased by 8.8% [11] - HEYDUDE Brand revenues decreased by 21.6%, with DTC revenues down by 0.5% and wholesale revenues down by 38.6% [11] Balance Sheet and Cash Flow - Cash and cash equivalents were $154 million, down from $186 million, while inventories increased to $397 million from $367 million [11] - Total borrowings decreased to $1,318 million from $1,422 million [11] - Capital expenditures for the full year 2025 are expected to be between $70 million and $75 million [6] Future Outlook - For Q4 2025, revenues are expected to decline approximately 8% compared to Q4 2024, with the Crocs Brand projected to decrease by about 3% and HEYDUDE Brand expected to decline by mid-20% [11] - Adjusted diluted earnings per share are anticipated to be in the range of $1.82 to $1.92 [11]
Crocs Q3 2025 Earnings Preview (NASDAQ:CROX)
Seeking Alpha· 2025-10-29 16:06
Core Insights - The article emphasizes the importance of enabling Javascript and cookies in browsers to prevent access issues [1] Group 1 - The article suggests that users may face blocks if ad-blockers are enabled, indicating a need to disable them for proper access [1]
Stay Ahead of the Game With Crocs (CROX) Q3 Earnings: Wall Street's Insights on Key Metrics
ZACKS· 2025-10-28 14:16
Core Insights - Crocs (CROX) is expected to report quarterly earnings of $2.37 per share, a decline of 34.2% year-over-year, with revenues forecasted at $965.11 million, reflecting a 9.1% decrease compared to the same period last year [1] - The consensus EPS estimate has been revised 5.8% lower in the last 30 days, indicating a collective reevaluation by analysts [2] - Analysts emphasize the importance of earnings estimate revisions as a predictor of investor actions and short-term stock performance [3] Revenue Projections - Revenues for the Crocs Brand are projected to be $819.18 million, down 4.5% from the prior-year quarter [5] - HEYDUDE Brand revenues are estimated at $145.51 million, indicating a significant year-over-year decline of 28.7% [5] - HEYDUDE Brand Wholesale revenues are expected to be $65.23 million, reflecting a 42.3% decrease year-over-year [5] Channel-Specific Revenue Estimates - Direct-to-Consumer revenues for the Crocs Brand are estimated at $433.31 million, a decline of 6.3% year-over-year [6] - Direct-to-Consumer revenues for the HEYDUDE Brand are projected at $82.08 million, suggesting a 9.9% decrease year-over-year [6] - Wholesale revenues for the Crocs Brand are expected to reach $387.87 million, indicating a 2% decline year-over-year [6] Stock Performance - Crocs shares have increased by 4.2% over the past month, outperforming the Zacks S&P 500 composite, which rose by 3.6% [7] - The company holds a Zacks Rank 4 (Sell), suggesting it is expected to underperform the overall market in the near term [7]
2 Stocks to Buy Hand Over Fist Before the Nasdaq Soars Higher in 2026
Yahoo Finance· 2025-10-28 14:15
Core Insights - Investors should focus on undervalued stocks that have the potential to become major players in the market, rather than overvalued stocks that have already seen significant price increases [2][3] - Nintendo and Crocs are highlighted as promising investment opportunities due to their potential for growth and turnaround, respectively [3][8] Nintendo - Nintendo is a well-known gaming brand that has a strong presence in family-friendly entertainment with popular franchises like Mario, Zelda, and Pokémon [4] - The company has experienced a resurgence with the Nintendo Switch, which has sold over 150 million units since its launch in 2017 [5] - The recently launched Nintendo Switch 2 has already sold close to 6 million units within weeks of its release, with expectations to sell between 20 million and 25 million units by the end of the fiscal year in March 2026 [6] - Increased hardware sales are expected to drive profits, as Nintendo generated $2 billion in net income over the past 12 months, with software sales being a key profit driver [7] - Nintendo is positioned as an undervalued stock with significant profit potential anticipated in 2026 [8] Crocs - Crocs is currently trading at a low price and is expected to undergo a turnaround in the coming year, making it an attractive investment opportunity [8]
Crocs' Q3 Earnings Coming Up: What Surprise Awaits Investors?
ZACKS· 2025-10-27 18:51
Core Insights - Crocs, Inc. (CROX) is set to report third-quarter 2025 results on October 30, with revenue expectations of $965.1 million, reflecting a 9.1% decline year-over-year. Earnings per share are estimated at $2.37, down 34.2% from the previous year [1][3]. Financial Performance - The company has a trailing four-quarter earnings surprise average of 12.5%, with the last quarter exceeding estimates by 5.5% [2]. - The consensus estimate for direct-to-consumer (DTC) revenues is $507 million for the third quarter, indicating growth despite overall brand challenges [6]. Brand and Market Dynamics - Crocs' HEYDUDE brand is experiencing persistent softness due to cautious U.S. consumer behavior, elevated tariffs, and pressures in the wholesale channel [3][9]. - The company anticipates a sales decline of 9-11%, influenced by marketplace cleanups, reduced wholesale volumes, and increased input costs [4]. Operational Challenges - Increased investments in talent, marketing, and DTC expansion, along with higher selling, general and administrative (SG&A) expenses, are impacting operating leverage [5]. - The company expects an adjusted operating margin of 18-19%, with a negative impact of approximately 170 basis points from tariffs [5]. Valuation Perspective - Crocs is trading at a forward 12-month price-to-earnings ratio of 7.26x, below its five-year high of 26.17x and the industry average of 16.95x, presenting an attractive investment opportunity [10]. - The stock has declined by 13.9% over the past six months, compared to a 5.6% drop in the industry [10].
Crocs, Inc. (CROX): A Bull Case Theory
Yahoo Finance· 2025-10-23 12:50
Core Thesis - Crocs, Inc. is positioned as a cultural icon in the casual footwear market, with its share trading at $84.03 as of October 21st, and a trailing P/E of 23.42 and forward P/E of 9.47 [1] Industry Overview - The global footwear market is valued at $85 billion, with casual and lifestyle shoes representing nearly 40% and projected to grow at a 4% CAGR [2] - The casual/lifestyle segment is worth approximately $34 billion, growing at 4-5% annually, and is labor-intensive, primarily concentrated in Southeast Asia [3] Company Positioning - Crocs leads the molded clogs market with a 70-85% share in the U.S., leveraging brand strength and collaborations for full-price sell-through [4] - The core Crocs revenue accounts for about 80% of total revenue, estimated at $3.28 billion in 2024, benefiting from scalable manufacturing and high operating margins in the high-20s percentage [4] - The acquisition of HeyDude contributes around 20% of revenue but relies more on wholesale channels, which have lower margins [4] Growth Drivers - The company is well-positioned for growth due to its dominant position in clogs, steady direct-to-consumer (DTC) growth, and cultural relevance that drives adoption across various demographics and occasions [4] - The shift in consumer behavior towards relaxed dress norms allows Crocs to capitalize on manufacturing flexibility and cultural momentum [3] Financial Performance - Crocs maintains high margins and free cash flow, with a bullish outlook on its financials and strategic capital allocation [5]
从夏到冬,Crocs用一双鞋装下年轻人的四季自在
Jing Ji Guan Cha Wang· 2025-10-21 10:14
Core Insights - Crocs is successfully positioning its winter product line as a fashionable choice for young consumers, addressing the demand for versatile footwear that can be worn year-round [1][2] - The brand's strategy includes expanding its product offerings while maintaining a strong connection with consumer culture and preferences [2][3] - Crocs has transformed its clogs from functional items into style symbols through effective communication and collaboration with consumers [3][4] Product Strategy - Crocs has introduced a winter collection featuring designs that combine comfort, warmth, and style, appealing to the trend of year-round wear [2] - The new winter products include features like plush interiors and stylish designs, breaking the stereotype of heavy winter footwear [2][3] - The brand's approach goes beyond mere product extension; it reflects a deeper commitment to brand values and cultural relevance [2][5] Brand Engagement - Crocs engages consumers through collaborations with notable figures and brands, enhancing emotional connections and brand loyalty [3][4] - The partnership with designer Salehe Bembury exemplifies successful collaboration, resulting in high demand and consumer excitement [3] - The brand's strategy includes leveraging social media and influencer marketing to reach younger audiences effectively [4][5] Cultural Resonance - Crocs emphasizes the importance of cultural identity and self-expression, positioning its products as tools for personal style rather than just footwear [6][8] - The brand's philosophy of "Come As You Are" resonates with consumers, promoting a lifestyle of comfort and individuality [6][7] - By allowing consumers to personalize their shoes, Crocs fosters a sense of community and shared creativity among its users [6][7] Market Positioning - Crocs has successfully navigated a competitive market by continuously innovating and aligning with consumer trends [6][8] - The brand's ability to transcend product functionality and create cultural relevance has solidified its place in the lifestyle of young consumers [8]
从夏到冬,Crocs用一双鞋装下年轻人的四季自在
经济观察报· 2025-10-21 10:09
Core Viewpoint - Crocs' winter strategy goes beyond merely expanding its product line; it reflects a precise understanding of consumer demand, a deepening of brand propositions, and a resonance with youth culture and trends [1][22]. Product Strategy - Crocs is positioning its winter products as essential companions for young consumers, addressing the demand for versatile footwear suitable for all seasons [2][3]. - The brand is breaking seasonal barriers by continuously launching winter collections, enhancing its product matrix, and diversifying usage scenarios, which leads to an upgrade in its business model and brand value [3]. Product Innovation - The new winter collection includes innovative designs such as the classic cloud warm plush clogs and snow plush boots, which challenge the stereotype of winter footwear being heavy while maintaining comfort and style [5][7]. - Crocs emphasizes personalization through its "Intelligent Star" shoe charms, allowing consumers to express their individuality and creativity [19]. Brand Engagement - Crocs maintains a close connection with pop culture, transforming its clogs from functional items into style symbols through effective communication and interaction with consumers [9][17]. - Collaborations with notable figures and brands, such as designer Salehe Bembury and SKULLPANDA, have successfully expanded Crocs' reach into new markets and demographics, enhancing brand visibility and desirability [11][13]. Cultural Resonance - The brand's philosophy of "Come As You Are" fosters a lifestyle identity that resonates with consumers, making Crocs more than just a product but a part of their self-expression [17][22]. - Crocs encourages participatory creation, allowing consumers to define their own styles and uses for the footwear, which aligns with the trend of user-driven product definition [19].