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Crocs Q3 sales dip as Heydude struggles, wholesale demand softens
Yahoo Finance· 2025-11-04 12:34
Core Insights - Crocs reported consolidated revenues of $996 million in Q3, an increase from $836 million in the same period last year, with direct-to-consumer (DTC) sales up 1.6% but wholesale down 14.7% [1] - Operating income decreased by 23% to $208 million from $270 million, and adjusted diluted earnings per share fell 18.9% to $2.92 [1] - The company experienced a net income loss of $145 million compared to a loss of $199 million in the previous year, with gross profit declining to $583 million from $633 million [1] Financial Performance - Despite lower revenues, Crocs generated strong cash flow, allowing for the repurchase of 2.4 million shares worth $203 million and a debt reduction of $63 million [2] - The Crocs brand saw a revenue decrease of 2.5% to $836 million, while international sales grew by 5.8% to $389 million, offsetting an 8.8% decline in North America [4][5] - DTC sales rose 2% to $472 million, while wholesale sales fell 7.9% to $364 million [5] Brand Performance - Heydude's revenue dropped 21.6% to $160 million, with wholesale sales down 38.6% to $69 million, although DTC remained stable, down just 0.5% to $91 million [3] - The brand is showing signs of stabilization in North America, with improved sell-through rates and a return to the top 10 preferred footwear brands among males [3] Strategic Focus - The company is focusing on product innovation, particularly in clogs and sandals, and expanding its international presence, with significant revenue growth in China, Japan, and Western Europe [6] - CEO Andrew Rees emphasized the importance of disciplined execution against brand strategies and innovation to regain market momentum [2] Q4 Outlook - For Q4, Crocs expects revenues to decline around 8% year-on-year, with Crocs brand sales down 3% and Heydude down mid-20% [7] - Adjusted operating margin is projected at 15.5%, with adjusted diluted earnings per share expected to be between $1.82 and $1.92 [7] - The company has identified $150 million in gross cost savings for 2025 and is committed to driving operating leverage in 2026 [7]
丑鞋不香了,UGG拖HOKA后腿,Crocs利润跌三成
Nan Fang Du Shi Bao· 2025-11-03 02:09
Core Viewpoint - The once-popular "ugly shoes" are facing significant challenges, with UGG's direct-to-consumer sales declining sharply, while HOKA continues to show strong growth [2][5]. Group 1: Deckers Brands Financial Performance - Deckers Brands reported a revenue increase of 9.1% to $1.431 billion for Q2 of FY2026, with HOKA's revenue growing by 11.1% to $630 million and UGG's revenue increasing by 10.1% to $760 million [5]. - The direct-to-consumer (DTC) sales for UGG fell by 10%, while wholesale business grew by 17%, indicating a shift in consumer purchasing behavior [5][7]. - Deckers' total sales contributions from UGG and HOKA are 51% and 45%, respectively, with HOKA nearly matching UGG's scale [7]. Group 2: Market Challenges for UGG and Crocs - UGG's DTC sales decline is attributed to normalized inventory levels in wholesale channels, weakened consumer sentiment, and a preference for multi-brand retail shopping [5]. - Crocs reported a revenue decline of 6.2% to $996.3 million for Q3, with a net profit drop of 27% to $145.8 million, and a net loss of $186.4 million for the first nine months of the year [9][11]. - Crocs' core brand revenue decreased by 2.5% to $836.2 million, while the HEYDUDE brand saw a 21.6% drop to $160.1 million [11]. Group 3: Strategic Responses and Market Trends - Crocs plans to slow growth to maintain long-term brand health, including reducing digital promotions and wholesale inventory [11]. - The market for "ugly shoes" is losing traction, with emerging categories like clogs and creek shoes gaining popularity, while traditional sports brands are expected to benefit from upcoming major sporting events [12]. - HOKA's strategy of being versatile across different settings is seen as more sustainable compared to the marketing-driven approach of UGG and Crocs [12].
Crocs Stock: Waning Sales, Eroding Margins (Downgrade) (NASDAQ:CROX)
Seeking Alpha· 2025-11-01 03:59
Core Insights - The S&P 500 has remained stable during the early part of the Q3 earnings season, but there is significant underlying volatility, particularly among small- and mid-cap stocks that are more sensitive to declining consumer spending [1] Group 1: Market Performance - The S&P 500 has managed to stay afloat despite high volatility [1] - Small- and mid-cap stocks are experiencing direct exposure to weaker consumer spending, indicating potential challenges ahead [1] Group 2: Analyst Background - Gary Alexander has extensive experience in covering technology companies and has worked in Silicon Valley, providing insights into current industry trends [1] - He has been a contributor to Seeking Alpha since 2017 and has been featured in various web publications [1]
What's Going On With Crocs Stock Friday? - Crocs (NASDAQ:CROX)
Benzinga· 2025-10-31 18:55
Core Insights - Crocs, Inc. reported third-quarter adjusted earnings per share (EPS) of $2.92, surpassing the analyst consensus estimate of $2.36 [1] - The company guided fourth-quarter adjusted EPS to a range of $1.82 to $1.92, with expected sales of approximately $910.6 million, which is below the Street's expectation of $922.7 million [1] Analyst Ratings and Forecasts - Bank of America Securities analyst Christopher Nardone reiterated a Buy rating on Crocs, increasing the price forecast from $98 to $112, citing steady improvement at HeyDude and undervalued cash flow strength [2] - Nardone raised his 2025 EPS forecast by 8% to $12.16, attributing this to the earnings beat and improved fourth-quarter margins [4] Margin and Recovery Outlook - Third-quarter trends are showing signs of bottoming, which boosts confidence in future performance, with additional cost savings expected to support margin gains into 2026 [3] - Management's commitment to improving North America Direct-to-Consumer (DTC) performance in the fourth quarter is seen as encouraging and may indicate a recovery [3] - Nardone anticipates fourth-quarter gross margins to face "peak" tariff pressure, but expects slight upside to gross margin performance [4][5]
Crocs Could Turn The Corner As Analyst Sees Tariff Pain Hitting Its Peak
Benzinga· 2025-10-31 18:55
Core Insights - Crocs, Inc. reported third-quarter adjusted earnings per share (EPS) of $2.92, surpassing the analyst consensus estimate of $2.36 [1] - The company guided fourth-quarter adjusted EPS to a range of $1.82 to $1.92, with expected sales of approximately $910.6 million, which is below the Street's expectation of $922.7 million [1] Analyst Ratings and Forecasts - Bank of America Securities analyst Christopher Nardone reiterated a Buy rating on Crocs, raising the price forecast from $98 to $112, citing steady improvement at HeyDude and undervalued cash flow strength [2] - Nardone raised his 2025 EPS forecast by 8% to $12.16, attributing this to the earnings beat and better fourth-quarter margins [4] Margin and Cost Management - Third-quarter trends are showing signs of bottoming, which boosts confidence in future performance, with additional cost savings expected to support margin gains into 2026 [3] - Nardone anticipates fourth-quarter gross margins to face "peak" tariff pressure, but expects a slight upside to gross margin compared to previous estimates [4][5] Operational Outlook - Management's commitment to improving North America Direct-to-Consumer (DTC) performance in the fourth quarter is seen as encouraging and may indicate a recovery [3] - Preliminary guidance suggests operating margin growth in fiscal 2026, regardless of revenue, which exceeds earlier expectations [4]
Crocs Q3 revenue falls 6.2% as guidance points to softer Q4 2025
Yahoo Finance· 2025-10-31 15:35
Core Insights - Crocs reported a consolidated revenue of $996 million for Q3 2025, a decrease of 6.2% from $1.06 billion in the same quarter last year [1] - The company's operating income fell by 23% to $208 million, leading to a reduction in operating margin from 25.4% to 20.8% [1] - Net income decreased to $145.8 million compared to $200 million in the previous year [1] - Gross margin contracted by 110 basis points to 58.5% from 59.6% year-on-year [1] Sales Performance - Direct-to-consumer (DTC) revenue increased by 1.6%, while wholesale revenue dropped by 14.7% [2] - Crocs-branded revenue declined by 2.5% to $836 million, with DTC sales rising by 2% to $472 million [2] - HEYDUDE brand revenue fell by 21.6% to $160 million, with DTC sales slipping by 0.5% [3] Regional Performance - North America revenue for Crocs decreased by 8.8% to $448 million, while international revenue increased by 5.8% to $389 million [3] Financial Actions and Future Guidance - The company repurchased 2.4 million shares for $203 million and reduced debt by $63 million during the quarter [4] - For Q4 2025, overall revenue is expected to be around 8% lower than the same period in 2024, with Crocs-branded revenue anticipated to decline by about 3% [4] - Capital expenditure for the full year 2025 is projected to be between $70 million and $75 million [4] Management Commentary - CEO Andrew Rees emphasized the company's strong profitability and cash flow, which facilitated share repurchases and debt reduction [5] - The company aims for $50 million in gross cost savings in 2025 and has identified an additional $100 million in potential savings for 2026 [6]
Crocs, Inc. (NASDAQ:CROX) Surpasses Earnings and Revenue Estimates
Financial Modeling Prep· 2025-10-31 01:04
Core Insights - Crocs, Inc. reported an earnings per share (EPS) of $2.64, exceeding estimates of $2.36, but down from $4.23 the previous year [2][5] - The company's revenue for the quarter was approximately $996.3 million, surpassing expectations but reflecting a 6.2% decline year-over-year, primarily due to a 14.7% drop in wholesale revenues [2][5] - Direct-to-consumer sales increased by 1.6%, indicating a successful strategic focus on this channel [2][5] Financial Performance - Crocs is targeting $100 million in cost savings for 2026, in addition to $50 million for 2025, demonstrating a commitment to operational efficiency [3][5] - The company maintains a price-to-earnings (P/E) ratio of approximately 24.95 and a price-to-sales ratio of about 1.11, reflecting market confidence in its earnings and sales potential [4][5] - Crocs has a debt-to-equity ratio of 0.28, indicating a relatively low level of debt and suggesting financial stability [4][5]
Has Crocs demand peaked? Sales just dropped — and are expected to keep falling.
MarketWatch· 2025-10-30 20:25
Core Viewpoint - Crocs Inc. experienced a decline in sales of its namesake brand for the first time in five years, leading to a drop in share prices and expectations of continued sales decline as customer preferences shift [1] Company Summary - The footwear maker's sales decline marks a significant change in its performance trajectory, indicating potential challenges ahead for the brand [1] - The decline in sales is attributed to changing customer behaviors, suggesting a need for the company to adapt its strategies to maintain market relevance [1] Industry Summary - The footwear industry may be facing shifts in consumer preferences, which could impact sales for brands similar to Crocs Inc. [1] - The decline in sales for a leading brand like Crocs could signal broader trends within the industry that warrant close monitoring [1]
Crocs' Q3 Earnings Top Estimates, Wholesale Revenues Down 14.7%
ZACKS· 2025-10-30 19:51
Core Insights - Crocs, Inc. (CROX) reported better-than-expected third-quarter 2025 results, with earnings and revenues exceeding the Zacks Consensus Estimate, although both metrics decreased year over year [1][2] Financial Performance - Adjusted earnings per share were $2.92, surpassing the Zacks Consensus Estimate of $2.39, but down 18.9% from the previous year [2] - Consolidated revenues fell 6.2% to $996 million compared to the prior year, exceeding the Zacks Consensus Estimate of $968 million; on a constant-currency basis, revenues decreased by 6.8% [4] - Direct-to-consumer (DTC) revenues increased by 1.6%, while wholesale revenues declined by 14.7%; on a constant-currency basis, DTC revenues rose by 0.9% and wholesale revenues dropped by 15.1% [4] Brand Performance - Revenues for the Crocs brand decreased by 2.5% year over year to $836 million, with wholesale revenues down 7.9% but offset by a 2% rise in DTC revenues; on a constant-currency basis, revenues fell 3.2% [5] - The HEYDUDE brand experienced a 21.6% decline in revenues to $160.1 million, driven by a 38.6% drop in wholesale revenues and a 0.5% decrease in DTC revenues; on a constant-currency basis, revenues declined by 11.9% [6] Profitability Metrics - Adjusted gross profit decreased by 7.9% year over year to $583 million, with the adjusted gross margin contracting by 110 basis points to 58.5% [7] - Adjusted operating income fell 23% year over year to $207.7 million, with the adjusted operating margin contracting by 460 basis points to 20.8% [7] Financial Position - As of the end of the third quarter 2025, the company had cash and cash equivalents of $154 million, long-term borrowings of $1.32 billion, and stockholders' equity of $1.36 billion [8] - The company repaid $63 million of debt and repurchased 2.4 million shares for $203 million, with $927 million of share repurchase authorization remaining [8] Future Outlook - For Q4 2025, management anticipates revenues to decline approximately 8% year over year, with Crocs brand revenues expected to drop around 3% and HEYDUDE brand revenues projected to decrease in the mid-20% range [9][10] - Adjusted earnings per share are forecasted to be in the range of $1.82 to $1.92, excluding potential impacts from future share repurchases [11]
Crocs(CROX) - 2025 Q3 - Quarterly Report
2025-10-30 18:39
Financial Performance - Revenues for Q3 2025 were $996.3 million, a 6.2% decrease compared to Q3 2024, primarily due to lower unit sales volume [113]. - Crocs Brand revenues decreased by 2.5%, while HEYDUDE Brand revenues decreased by 21.6% in Q3 2025 [114]. - Gross margin for Q3 2025 was 58.5%, a decrease of 110 basis points from the previous year, mainly due to unfavorable duties and higher distribution costs [114][119]. - Income from operations decreased to $207.7 million, down 23.0% from $269.8 million in Q3 2024 [114]. - Net income for Q3 2025 was $145.8 million, or $2.70 per diluted share, compared to $199.8 million, or $3.36 per diluted share, in Q3 2024 [114]. - Total consolidated revenues for the nine months ended September 30, 2025, were $3,083.0 million, a decrease of $29.3 million, or 0.9%, compared to the same period in 2024 [129]. - Income from operations for the Crocs Brand segment was $272.7 million in Q3 2025, a decrease of $40.5 million, or 12.9%, compared to Q3 2024 [132]. - HEYDUDE Brand reported a loss from operations of $676.0 million for the nine months ended September 30, 2025, a decrease of $784.7 million, or 721.8%, compared to the same period in 2024 [140]. Expenses and Costs - Selling, general and administrative expenses (SG&A) increased to $375.3 million, representing 37.7% of revenues, up from 34.2% in Q3 2024 [114]. - Selling, general and administrative (SG&A) expenses increased by $11.8 million, or 3.3%, in Q3 2025 compared to Q3 2024, driven by a $17.6 million investment in talent and $9.4 million in higher DTC costs [121]. - SG&A expenses for the HEYDUDE Brand segment increased by $744.9 million, or 423.4%, during the nine months ended September 30, 2025, primarily due to asset impairments [141]. Liquidity and Cash Flow - The company maintained a strong liquidity position with $154.0 million in cash and cash equivalents and $862.4 million in available borrowing capacity as of September 30, 2025 [109]. - As of September 30, 2025, the company had $153.97 million in cash and cash equivalents and $862.4 million in available borrowings [145]. - Cash provided by operating activities decreased by $212.6 million, or 31.7%, for the nine months ended September 30, 2025, compared to the same period in 2024 [164]. - Cash used in financing activities decreased by $139.3 million, primarily due to a decrease in repayments, net of borrowings, of $210.2 million [166]. - Cash used in investing activities decreased by $5.7 million, or 11.3%, due to a decrease in purchases of property, equipment, and software [165]. - The company experienced a net change in cash, cash equivalents, and restricted cash of $(26.2) million for the nine months ended September 30, 2025, a decrease of 171.8% compared to the prior year [164]. Tax and Interest - The effective tax rate for Q3 2025 was 23.0%, an increase of 4.6% compared to 18.4% in Q3 2024, driven by a shift in the mix of domestic and foreign earnings [127]. - Interest expense decreased by $4.5 million, or 17.1%, in Q3 2025 compared to Q3 2024, due to lower outstanding borrowings and interest rates [126]. Operational Strategy - The company is focusing on product innovation and stricter pricing discipline to drive growth in North America for both brands [109]. - The company has begun to mitigate potential tariff impacts by diversifying sourcing and refining cost structures [109]. - Direct-to-consumer sales for the Crocs Brand increased by 2.0% in Q3 2025, while HEYDUDE Brand direct-to-consumer sales decreased by 0.5% [116]. - The company operated 427 retail locations for the Crocs Brand and 75 for the HEYDUDE Brand as of September 30, 2025, compared to 372 and 43 locations, respectively, a year earlier [144]. Debt and Financial Obligations - The company had total borrowings with a face value of $1.4 billion as of September 30, 2025, including fixed-rate Notes and variable-rate borrowings [180]. - The company has a revolving credit facility of $1.0 billion, with an additional $400.0 million available under certain conditions, and as of September 30, 2025, had $847.4 million of available borrowing capacity [149][152]. - The Term Loan B Facility was fully drawn with $500.0 million in outstanding principal, maturing on February 17, 2029 [155]. - The company had $350.0 million aggregate principal amount of 4.250% Senior Notes due March 15, 2029, and $350.0 million aggregate principal amount of 4.125% Senior Notes due August 15, 2031 [159]. - As of September 30, 2025, the company was in compliance with all financial covenants under the Credit Agreement and the Term Loan B Credit Agreement [151][156]. Impairment and Valuation - The company recognized non-cash impairment charges of $430.0 million for the HEYDUDE trademark and $307.0 million for the HEYDUDE Brand reporting unit goodwill due to downward revisions in internal forecasts [171][172]. - As of September 30, 2025, the goodwill balance was $404.7 million, down from $711.5 million as of December 31, 2024, with $403.0 million assigned to the HEYDUDE Brand segment [172]. - Management's assumptions for impairment evaluations included an annual revenue growth rate of approximately 8% and an EBITDA margin of approximately 20% [173]. - Changes in assumptions regarding revenue growth rates and discount rates could lead to additional impairment charges in future periods [174]. Currency and Interest Rate Exposure - A hypothetical 1% increase in interest rates on variable rate borrowings would increase interest expense by $6.5 million over the next twelve months [181]. - An increase of 1% in the value of the U.S. Dollar would have decreased revenues by $4.2 million and income before taxes by $0.5 million for the three months ended September 30, 2025 [183]. - A 10% appreciation in the value of the U.S. Dollar would result in a net decrease in the fair value of the derivative portfolio of $1.3 million [185]. - The company may enter into forward foreign exchange contracts to manage exposure to fluctuations in foreign currency [184]. - As of September 30, 2025, the U.S. Dollar notional value of total derivatives was $83.3 million, with an insignificant fair value for these contracts [184].