中央广播电视总台
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推进主流媒体系统性变革
Jing Ji Ri Bao· 2025-05-28 03:32
Core Viewpoint - The forum on "Systemic Reform of Mainstream Media" emphasizes the need for deep integration and transformation in response to the evolving media landscape and communication methods [1][2][3] Group 1: Systemic Reform Initiatives - The Central Radio and Television General Station is committed to a comprehensive transformation, focusing on supply-side structural reforms and enhancing the quality of content and audience engagement [1] - Shanghai Newspaper Group is implementing a top-level design approach, closing five apps and transforming two newspaper publishing methods to build a "3+3+N" all-media cluster [2] - The Salt Lake Dazhong Newspaper Group emphasizes the urgency of systemic reform, advocating for collaborative efforts across all levels to enhance grassroots media effectiveness [2] Group 2: Media Transformation Strategies - The transformation of mainstream media is viewed as an essential path for development, with a focus on nurturing talent and innovative hosting initiatives [3] - Journalists are seen as key participants in the reform process, with a shift from traditional metrics like circulation to engagement metrics such as likes and completion rates [2] - The narrative approach is evolving from grand narratives to emotional resonance, reflecting a shift in how stories are told and received [2]
2025文化强国建设高峰论坛丨主流媒体系统性变革论坛:重构媒体融合发展技术底座
Ke Ji Ri Bao· 2025-05-28 01:49
Group 1 - The core theme of the forum is the transformation of media driven by technology, which has evolved from being an auxiliary tool to becoming the central engine of systemic change in media [1] - Central Broadcasting Television Station emphasizes the integration of "thought, art, and technology" to foster breakthroughs and enhance content penetration through advancements in AI, 5G, and ultra-high-definition technologies [1] - Shanghai Media Group is focusing on reconstructing its technological foundation and innovating application scenarios for vertical models to accelerate its progress in the AI sector [1][2] Group 2 - Shanghai Media Group has developed an intelligent production and communication platform to upgrade AI applications from individual points to a full-chain, full-process innovation [2] - Chongqing Broadcasting Group is actively developing its own "Hualong Chip" intelligent model and has established a provincial-level XR virtual studio, collaborating with Huawei and Tencent to create AI innovation centers [2] - Local media, particularly at the city and county levels, face significant challenges and are adopting a collaborative approach to drive systemic transformation through AI technology [3] Group 3 - The establishment of a project mechanism that involves media, academia, and industry collaboration is essential for addressing key areas such as intelligent communication and emerging business models [3] - The core competitive advantage in the future of media and intelligent communication lies in the shared core data repository [3] - The media landscape has been fundamentally altered, emphasizing the importance of reaching audiences effectively through algorithms rather than merely owning the communication channels [3]
新车发布首次开进文博会!关于“人车家”未来生活,重磅发布
Nan Fang Du Shi Bao· 2025-05-22 10:32
Core Viewpoint - The integration of culture and technology is transforming the automotive industry, with the launch of the GAC Trumpchi M8 Qiankun at the 21st Cultural Expo highlighting the shift of cars from mere transportation to cultural and technological symbols [2][3]. Group 1: Event Overview - GAC Group, in collaboration with Huawei and the Central Radio and Television General Station, launched the Trumpchi M8 Qiankun at the Shenzhen International Convention and Exhibition Center during the Cultural Expo [2][3]. - This event marks the first time a new car has been unveiled at the Cultural Expo, emphasizing the importance of cultural empowerment in product innovation [2][3]. Group 2: Technological Features - The Trumpchi M8 Qiankun is equipped with Huawei's Qiankun Intelligent Driving ADS, offering enhanced vision, precision, and responsiveness [4]. - The vehicle features a HarmonyOS cockpit that supports full mobile application integration, allowing seamless interaction across multiple devices [4]. - The car's interior includes a 15.6-inch central screen and a 17.3-inch ceiling screen, enabling users to easily switch between media and control the environment through voice commands [4]. Group 3: Cultural and Technological Integration - The collaboration between GAC, Huawei, and the Central Radio and Television General Station aims to create a new audio-visual experience for family travel, utilizing the "Jingcai Sound" technology developed by the Central Station [4]. - This technology is designed to meet international standards for ultra-high-definition video and audio, enhancing the "human-car-home" experience [4]. Group 4: Future Vision - The automotive industry is evolving into a "third space," redefining smart living scenarios where vehicles serve as interconnected hubs for technology and culture [5][6]. - GAC's initiatives include the development of flying cars and intelligent robots, aiming to create a comprehensive "AI+" ecosystem that integrates various aspects of daily life [5][6]. - The concept of "car-linking everything" positions vehicles as smart mobile homes, facilitating seamless transitions between travel and home environments [6].
总台牵头的5G制播标准在ITU正式发布
Yang Shi Xin Wen· 2025-05-16 06:39
由中央广播电视总台牵头,协同欧洲广播联盟(EBU)共同编制的推荐报告Report ITU-R BT.2550 国际电信联盟(ITU)近年来一直将无线通信尤其是5G技术的标准化与应用推广作为核心议题,而ITU- R SG6广播电视技术专项研究组也始终将超高清节目制作方法的标准化作为关键研究内容。总台的文稿 将这两个热门话题有机结合,填补了ITU在5G技术应用于超高清内容生产领域的国际标准空白,一经提 出便受到各国代表的广泛关注。 《Usage scenarios and key technologies for 5G-based audiovisual content production and contribution》 (《基于5G网络的视音频内容制作传输应用场景和关键技术》)于今日在国际电信联盟(ITU)网站正 式发布。这标志着总台在国际广播电视技术标准领域再次取得重大突破,是继《8K超高清图像测试序 列》《超高清HDR与高清SDR同播技术方案》《8K百城千屏技术方案》《电视制作中肤色分析方法》 《Audio Vivid格式及应用》之后,总台发布的第6项超高清国际电联技术标准,总台技术已经成为全球 超高 ...
重大突破!总台牵头的5G制播标准在ITU正式发布
news flash· 2025-05-16 06:38
由中央广播电视总台牵头,协同欧洲广播联盟(EBU)共同编制的推荐报告Report ITU-R BT.2550《基于 5G网络的视音频内容制作传输应用场景和关键技术》于今日在国际电信联盟(ITU)网站正式发布。这标 志着总台在国际广播电视技术标准领域再次取得重大突破,是继《8K超高清图像测试序列》《超高清 HDR与高清SDR同播技术方案》《8K百城千屏技术方案》《电视制作中肤色分析方法》《Audio Vivid 格式及应用》之后,总台发布的第6项超高清国际电联技术标准,总台技术已经成为全球超高清制播标 准体系的重要组成和支撑,总台在超高清生产领域的国际电联技术标准发布数量也位列全球第一方阵。 (央视新闻) ...
中央广播电视总台亚太总站澄清未邀请韩国偶像团体演出
news flash· 2025-05-02 03:14
就近日有韩国媒体发布"中国中央广播电视总台(CMG)向韩国演出策划公司发送了关于邀请K-pop偶像团 体联合演出项目的合作公函"的报道,中央广播电视总台亚太总站答复如下:经确认,此消息不实,中 央广播电视总台(CMG)目前没有此类安排计划。(央视新闻) ...
王兴兴等30人获五四奖章
第一财经· 2025-04-30 04:45
授予王传英、王兴兴、牛菲菲等30名同志2025年度中国青年五四奖章; 2025年度中国青年五四奖章获奖者名单 (共30名) 在五四青年节到来之际,30日,2025年度中国青年五四奖章暨新时代青年先锋奖评选结果揭晓。共 青团中央、全国青联决定—— 王传英 济南二机床集团有限公司总经理助理 王兴兴 杭州宇树科技有限公司总经理兼首席技术官 牛菲菲(女) 沈阳铁路信号有限责任公司高级技师 龙伟杰 广东省机械技师学院教师 卢俊威 上海科创职业技术学院教师 冯攀龙 成都飞机工业(集团)有限责任公司飞机铆装钳工首席操作技师 朱杨柱 中国人民解放军航天员大队航天员 刘青(女) 中铁九桥工程有限公司九江公司特级技师 关改玉(女) 中铁十七局集团有限公司雄忻高铁项目试验员 杜灵杰 南京大学物理学院教授、博士生导师 李炜 中国科学院长春光学精密机械与物理研究所微纳光子学与材料国际实验室主任、特种发光 科学与技术全国重点实验室副主任、学术委员会副主任 李宽 山东省地质矿产勘查开发局第六地质大队探矿工程处副主任、高级工程师 李星星 武汉大学测绘学院副院长 李继盛 国家安全部干部 杨帆(女)东北农业大学水利与土木工程学院教授、博士生导师 ...