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海信李炜:电视消费已经到了“墙有多大屏有多大”的时代(完整版)|凤凰《封面》
Feng Huang Wang Cai Jing· 2025-06-16 08:18
Core Viewpoint - The television consumption has entered an era where the size of the screen should match the size of the wall, indicating a shift in consumer preferences towards larger screens and high-quality visual experiences [2][5][6]. Group 1: Market Trends and Performance - In 2024, the global television market is expected to reach 208 million units, with a year-on-year growth of 3.48%, driven by major sports events [1]. - Hisense's market share in the global display sector has surpassed 30%, with the company maintaining a strong position as the second-largest player globally [1][3]. - The sales of 100-inch televisions have surged by 400%, reflecting a growing consumer demand for larger screens [5][6]. Group 2: Technological Innovations - Hisense has introduced the world's first RGB-Mini LED television, showcasing its commitment to technological differentiation and innovation [4]. - The company has achieved a significant market share in laser display products, holding nearly half of the market [4]. - Hisense is focusing on user-centered solutions, addressing consumer pain points through products like mobile smart screens and laser projectors [4]. Group 3: Marketing and Brand Positioning - Hisense leverages sports marketing by sponsoring major events like the World Cup and European Cup to enhance its global brand presence [1][2]. - Collaborations with popular games and esports have led to a 56% increase in sales for co-branded products, indicating effective engagement with younger audiences [5][6]. Group 4: Future Directions and Sustainability - The company is committed to integrating display technology into various environments, including homes, businesses, and vehicles, promoting a vision of "display everywhere" [6][7]. - Hisense has established a zero-carbon factory, with 100% of its energy sourced from green electricity, reflecting its commitment to sustainable manufacturing practices [20][22]. - The company aims to enhance its competitive edge through digital transformation and automation in manufacturing processes [20][22].
又一节能冷屏震撼登场!强力巨彩谷亚重塑LED显示新格局
Zhong Guo Chan Ye Jing Ji Xin Xi Wang· 2025-06-09 07:56
Core Viewpoint - The introduction of the YK series by Strongly Giant Color is a significant advancement in the LED display industry, combining ultra-small pitch technology with energy-saving features to enhance visual experiences while meeting sustainability demands [1][4]. Group 1: Display Technology - The YK series features a groundbreaking 0.7mm ultra-small pitch, redefining high-definition standards, allowing for 4K ultra-high-definition quality on just 5.1 square meters [3]. - The series supports seamless upgrades to 8K and 16K ultra-high-definition displays, catering to diverse application scenarios and future display needs [3]. - The full flip-chip COB design and high-efficiency Mini LED technology enhance image stability, crucial for long-duration displays such as advertisements and presentations [3]. Group 2: Energy Efficiency - The YK series utilizes 4V low-voltage power supply technology, achieving over 20% energy savings, aligning with national dual-carbon strategic goals and promoting green low-carbon technology [4]. - The operating temperature of the screen remains stable at 36°C, providing a comfortable viewing experience and reducing visual fatigue for audiences [4]. Group 3: Service Assurance - Strongly Giant Color offers comprehensive service support, including rapid response for pre-sale consultations, installation, and post-sale maintenance across a nationwide network [4]. - The YK series comes with a two-year factory warranty, ensuring users have peace of mind during usage [4]. Group 4: Industry Impact - The launch of the YK series injects new vitality into the LED display industry, with expectations for continued innovation and practical value in future products [4].
SID 2025:京东方、TCL华星、天马等8家面板厂新品一览
WitsView睿智显示· 2025-05-14 10:03
Group 1 - BOE showcased the world's first 75-inch 4K UB Cell 4.0 TV with ultra-high color gamut and 1400:1 contrast ratio [1][6] - In the flexible OLED display sector, BOE introduced a solution featuring TADF+Tandem COE technology, enhancing color gamut and power efficiency [3][6] - BOE's Mini LED display included a 27-inch HDR gaming monitor with a 300Hz refresh rate and 2304 local dimming zones, outperforming OLED displays [6][7] Group 2 - TCL Huaxing presented a full range of printed OLED products, from 6.5-inch mobile displays to 65-inch TVs, achieving comprehensive coverage in size [10][12] - The world's first 14-inch printed OLED tablet display was also unveiled, featuring a 30% increase in pixel density and 99% DCI P3 color gamut coverage [12][13] - TCL Huaxing's 219-inch MLED display supports high contrast and can be seamlessly spliced for large-scale applications [14] Group 3 - Tianma introduced the world's first 6.51-inch HOI display with integrated sensing capabilities for fingerprint recognition and color temperature detection [20][21] - The 12.3-inch "wood grain hidden" display features anti-peep technology and can display dynamic images while maintaining aesthetic design [23][25] - Tianma also showcased innovations in Micro-LED and health-focused displays [25] Group 4 - Visionox presented a range of ViP AMOLED displays for wearables, smartphones, and laptops, achieving 100% DCI-P3 color gamut [26][29] - The company launched the world's first glass-based AMOLED solution for VR/AR applications, achieving 2000 PPI resolution [29][30] - Visionox also introduced several first-of-their-kind flexible AMOLED technologies [33] Group 5 - AUO focused on Micro LED and AI technologies, showcasing a 64-inch transparent Micro LED display with high brightness and color accuracy [34][35] - The company also presented a 13-inch Micro LED head-up display designed for automotive applications [35] Group 6 - Innolux displayed a MicroLED mirror display with high color gamut and brightness, suitable for smart cockpit applications [44][46] - The company introduced an 85-inch 4K AI interactive digital art display that minimizes environmental light reflection [46][49] - Innolux's 12.3-inch active privacy display for vehicles adapts to driver needs while ensuring safety [51] Group 7 - Samsung Display launched the EL-QD technology, enhancing color accuracy and reducing power consumption compared to traditional QD-OLED [55][56] - The company also showcased a 1.4-inch RGB OLEDOS with a peak brightness of 15,000 nits and a resolution of 5,000 PPI [58] - Samsung introduced a stretchable Micro LED display, offering new user experiences [59] Group 8 - LG Display presented its fourth-generation OLED panels with a peak brightness of 4,000 nits, targeting high-end markets [62][64] - The company showcased a 45-inch 5K2K gaming OLED display, enhancing immersive experiences [64][66] - LG Display's concept car featured a 57-inch P2P display and an 18-inch retractable OLED screen for rear-seat entertainment [66]
CITE 2025直击:TCL华星、天马等7企产品一览
WitsView睿智显示· 2025-04-10 10:01
Core Viewpoint - The 13th China Electronic Information Expo (CITE 2025) showcased innovative display technologies from various manufacturers, highlighting advancements in OLED, Mini-LED, and other display technologies. Group 1: TCL Huaxing - TCL Huaxing presented its HVA Ultra Starry Screen, featuring 178° wide viewing angle, DCI-P3 98% color gamut, and a narrow bezel of 2.9mm, achieving picture quality comparable to OLED [2] - The company showcased its first mass-produced printed OLED 4K display with a 120Hz refresh rate and a bezel-less design, currently with a production capacity of 5.5K, aiming to expand to over 10K [4] - TCL Huaxing's environment light adaptive TV screen utilizes advanced a-Si In-cell Sensor technology to automatically adjust brightness and color temperature, effectively reducing energy consumption [5] - Additional products included an eye-care tablet with anti-reflective features and the world's thinnest LCD laptop module [7] Group 2: Tianma Microelectronics - Tianma Microelectronics focused on automotive display products, showcasing a 13-inch dual-screen curved OLED display that enhances readability and interaction for drivers [8] - The display features Corning's Cold Form™ technology, achieving a reflection rate of 0.5% and a color deviation of Delta E<0.8, creating an integrated large-screen visual effect [10] - The company also exhibited ultra-narrow bezel, high-resolution flexible screens, and low-power displays [11] Group 3: Hehui Optoelectronics - Hehui Optoelectronics displayed a flexible 11.3-inch AMOLED tablet with variable refresh rates from 1 to 120Hz, utilizing IGZO technology for low power consumption and high brightness [13] - In the automotive sector, a 13-inch 2.5K tandem AMOLED display was showcased, achieving peak brightness of 2500 nits and a lifespan four times longer than single-layer displays, with a 30% reduction in power consumption [15] - Other products included a 6.02-inch FHD+ flexible AMOLED phone display and a 27-inch 4K 120Hz AMOLED desktop monitor [17] Group 4: Longteng Optoelectronics - Longteng Optoelectronics presented a 14-inch interactive privacy screen with a resolution of 1920*1200 and a contrast ratio of 1500:1, featuring low blue light protection [18] - The company also showcased displays for the medical industry, including 8.4-inch, 12.1-inch, and 15-inch screens designed for clinical monitoring [20] - In the automotive display sector, a 12.3-inch anti-peep touch screen was exhibited, supporting FHD resolution and 1000 nits brightness [21] Group 5: Dahui International - Dahui International, a partner of AUO, highlighted a new generation of Micro LED transparent displays with a lifespan of 100,000 hours and a brightness of 1200 nits [24][26] Group 6: Philips Television - Philips showcased its 75-inch QD-MiniLED wall-mounted AI television MLED960, featuring a refresh rate of 288Hz and a color gamut of 93% DCI-P3 [27] - The 75-inch ambient light television PUF8568 intelligently adjusts ambient light to balance screen brightness, reducing visual strain [28] Group 7: Play Your Dream - Play Your Dream introduced the world's first Android-based spatial computer, featuring dual 8K Micro-OLED screens with a resolution of 27 million pixels and a refresh rate of 90Hz [31][33]