Core Viewpoint - The articles emphasize the importance of sports in promoting national strength, public health, and individual well-being, highlighting the leadership of Xi Jinping in advancing China's sports initiatives and the development of a sports culture that aligns with the broader goals of national rejuvenation and public health [1][2][3]. Group 1: National Sports Development - The 15th National Games will be attended by Xi Jinping, marking his fourth consecutive appearance, showcasing the significance of sports in national pride and health [1]. - The development of sports in China is seen as a reflection of the country's overall progress, with achievements in various sports and a growing sports industry [2][10]. - Xi Jinping's vision connects a strong sports culture with the health and happiness of the people, emphasizing that a strong nation is built on the health of its citizens [2][3]. Group 2: Youth and Community Sports - There is a strong focus on youth sports, with initiatives aimed at improving physical fitness among children and promoting sports as a vital part of education [26][27]. - Community sports events, such as the county-wide sports meet initiated by Xi Jinping, are highlighted as essential for enhancing public health and community engagement [20][21]. - The establishment of sports facilities and programs is seen as a direct response to the need for improved public health and fitness [24][27]. Group 3: International Sports Diplomacy - Xi Jinping's participation in international sports events, such as the Winter Olympics, is framed as a means of enhancing China's global image and fostering international relations through sports [28][29][30]. - The hosting of major international sports events is viewed as a platform for showcasing China's development and cultural values [7][9]. - Sports diplomacy is highlighted as a tool for building friendships and cooperation between China and other nations, reinforcing the idea of sports as a universal language [32][33]. Group 4: Achievements in Competitive Sports - China's achievements in competitive sports, including significant medal counts in international competitions, are presented as indicators of the country's growing strength in the global sports arena [10][12][13]. - The emphasis on improving competitive sports, particularly in areas where China has traditionally been weaker, reflects a strategic approach to enhance overall sports performance [13][16]. - The success of athletes in recent competitions is celebrated as a testament to the effectiveness of the sports policies implemented under Xi Jinping's leadership [19][38].

第十五届全运会，是粤港澳三地首次联合承办的大型体育赛事，这既是全运会办赛史上的创新实践，也 是"一国两制"在体育领域的创新实践，对于展现新时代中国式现代化建设成就、彰显"一国两制"制度优 势、推动港澳更好融入国家发展大局，具有重要意义。坚持"绿色、共享、开放、廉洁"的办赛理念 和"简约、安全、精彩"的办赛要求，将办赛工作与推动三地全民健身活动蓬勃开展等结合起来，努力走 出一条区域体育协同发展的路子，共同奏响"硬联通""软联通""心联通"的乐章，定能进一步画好"一国 两制"事业的最大同心圆，助力粤港澳大湾区高质量发展迈上新台阶。 中华民族伟大复兴势不可挡，中国式现代化前景无比光明。把宏伟蓝图变为美好现实，需要亿万人民齐 心协力、共同奋斗。希望各代表团运动健儿发扬中华体育精神，以良好精神风貌和体育道德风尚奋战赛 场，在不懈拼搏、突破自我中展现风采、成就梦想，书写中国体育昂扬奋进的时代新篇，为建设体育强 国贡献力量。 本报评论员 湾区潮涌，千帆竞发，气势如虹。11月9日，由广东、香港、澳门联合承办的第十五届全国运动会隆重 开幕。这是在"十四五"主要目标任务即将胜利完成、全国上下学习宣传贯彻党的二十届四中全会精神之 ...

中华人民共和国第十五届运动会开幕式11月9日晚在广东奥林匹克体育中心举行。习近平总书记将出席 开幕式并宣布运动会开幕。 统筹/制作：乔煜城 姜子炜 鞠焕宗 [ 责编：袁晴 ] 体育承载着国家强盛、民族振兴的梦想。习近平总书记十分重视我国体育事业的发展，指引着东方体育 大国向体育强国铿锵前行。今天的中国，体育健儿成绩辉煌，全民健身蔚然成风，体育强国建设不断开 创新的局面。 ...

Core Viewpoint - The 15th National Games, co-hosted by Guangdong, Hong Kong, and Macau, marks a significant event in promoting China's sports development and reflects the achievements of Chinese-style modernization [1][4]. Group 1: Sports Development and National Strength - The central government emphasizes the importance of sports in national strength and people's well-being, promoting both competitive and mass sports [2][3]. - The successful hosting of major sports events like the Beijing Winter Olympics and Hangzhou Asian Games showcases China's progress in becoming a sports powerhouse [1][3]. Group 2: Goals and Future Directions - The goal of building a strong sports nation by 2035 has been set, with strategic plans outlined for the next five years to enhance sports and health initiatives [3]. - The integration of sports into the broader context of national health and fitness is essential for achieving competitive excellence [3]. Group 3: Regional Collaboration and Innovation - The 15th National Games represents an innovative practice of collaboration among Guangdong, Hong Kong, and Macau, showcasing the advantages of the "One Country, Two Systems" policy [4]. - The event aims to promote regional sports development and enhance community engagement in physical activities [4].

Core Viewpoint - The 15th National Games will be held from November 9 to 21, 2025, in Guangdong, Hong Kong, and Macau, marking a significant event in China's sports development history [1] Group 1: National Sports Development - The National Games is the highest-level and largest comprehensive sports event in China, having been successfully held fourteen times since its inception in 1959 [1] - The event symbolizes the development of sports in New China and reflects the importance of sports in national strength and prosperity [1] Group 2: Leadership and Strategy - General Secretary Xi Jinping is a strong advocate for national fitness and has emphasized the need to build a strong sports nation centered on the people [1] - Since the 18th National Congress, the construction of a strong sports nation has been elevated to a national strategy, promoting the deep integration of national fitness and health [1] Group 3: Public Participation and Achievements - The introduction of mass participation events in the 13th National Games in 2017 allowed ordinary sports enthusiasts to play a central role in the "Healthy China" initiative [1] - The continuous improvement of the national fitness system and the increasing awareness of fitness among the public have led to remarkable achievements in competitive sports [1]

11月9日，第十五届全国运动会大幕将启，习近平总书记将连续第四次出席这一国内水平最高、规 模最大的综合性运动会开幕式。 体育，承载着国家强盛、民族振兴的梦想。 在地方工作，组织全县全民运动会，让老百姓"身体也要健康起来"；到中央，担任2008年北京奥 运会、残奥会筹备工作领导小组组长，为盛会成功举办倾注心血；新时代，从人民幸福、国家强 大、民族复兴的高度关心体育工作……一个个动人故事，彰显着习近平总书记对体育强国建设的 高度重视、对健康中国事业的深厚情怀。 2022年1月4日，距离北京冬奥会开幕一个月之际，习近平总书记曾到这里实地考察调研冬奥筹办 工作，强调要充分利用举办北京冬奥会、冬残奥会形成的热潮，坚持竞技体育和群众体育一体推 进，推动我国冰雪运动持续发展。 今天，正如习近平总书记所愿："通过筹办冬奥，不仅把冰雪运动的竞技水平追上去了，冰雪运动 的普及推广也追上去了，体育运动的质和量都提高了。" 体育强则中国强，国运兴则体育兴。 在习近平总书记心中，"从体育强国到健康中国，人民的健康、人民的体质、人民的幸福，都是一 脉相承的。这是全面小康、全面现代化的题中之义。它的意义，小中见大"。 作为一名"普通的体育 ...

Core Viewpoint - The Chinese government, under the leadership of Xi Jinping, emphasizes the importance of building a strong sports nation as part of the overall development strategy for national prosperity and rejuvenation, aiming for high-quality development in sports [1][2][3]. Group 1: Development of Sports Industry - The sports industry in China has seen significant growth, with the total scale reaching 3.67 trillion yuan in 2023, growing at an annual rate of over 10% [12]. - The government has invested 56.5 billion yuan during the 14th Five-Year Plan period to support public sports facilities, making them accessible to the public at low or no cost [3]. - The number of sports venues is expected to increase to 4.84 million by the end of 2024, with a total area of 4.23 billion square meters, providing an average of 3.0 square meters per person [3]. Group 2: Community and Grassroots Sports - The concept of "15-minute fitness circles" has been implemented, making fitness facilities easily accessible to the public, with over 400 fitness centers established in Wenzhou, Zhejiang [3]. - Approximately 371,000 social sports instructors are actively providing scientific fitness guidance through various digital platforms [3]. - The number of people regularly participating in sports has exceeded 38.5%, indicating a shift from "I have to exercise" to "I want to exercise" [4]. Group 3: Achievements in Competitive Sports - During the 14th Five-Year Plan period, China achieved 519 world championships and set 68 world records in competitive sports [6]. - The Beijing Winter Olympics marked the best performance in history for the Chinese delegation, while the Paris Olympics saw the best results for overseas competitions [6][7]. - The participation of athletes in various sports has increased, with many events previously absent in China now being fully developed [6]. Group 4: Integration of Sports and Health - The integration of sports and health has been accelerated, with a focus on preventive health measures and sports rehabilitation becoming popular [4]. - The average life expectancy in China is projected to reach 79 years by 2024, with health literacy levels at 31.87% [4]. - The government has implemented policies to ensure that sports facilities are accessible to all demographics, including the elderly and disabled [5]. Group 5: Sports as a Driver of Economic Growth - Major sporting events have significantly boosted local economies, with the Hangzhou Asian Games leading to a consumption increase of over 40% in surrounding areas [13]. - The "village super" and "Su super" grassroots football leagues have generated over 100 billion views online, promoting local economies and community engagement [11]. - The sports industry is expected to exceed 5 trillion yuan by 2025, becoming a crucial force for sustainable economic development [15].

Core Viewpoint - The upcoming 15th National Games in Guangzhou symbolizes the integration of sports and the Guangdong-Hong Kong-Macao Greater Bay Area, showcasing the region's vibrant sports culture and economic potential [1] Group 1: Sports Industry Growth - The sports industry in China has reached a total scale of 3.67 trillion yuan during the 14th Five-Year Plan period, with expectations to exceed 7 trillion yuan by 2030 [2] - Guangdong's sports industry has surpassed 700 billion yuan, accounting for one-fifth of the national total, with over 90,000 sports event companies contributing to this growth [2] - The province plans to host over 4,000 sports events annually by the end of 2024, with a per capita sports facility area of 2.91 square meters [2] Group 2: Financial Support and Infrastructure - Financial resources are being directed towards the cultural, tourism, and sports sectors in Guangdong, enhancing the region's sports infrastructure [2] - The "Pearl River Delta one-hour sports circle" initiative aims to make sports more accessible to the public [2] - By the end of 2027, it is projected that 41% of the population in Guangdong will regularly participate in sports activities [2] Group 3: Cultural Integration and Collaboration - The development of a "three regions, three centers" sports bay area is underway, emphasizing the importance of cultural integration and collaboration in achieving a strong sports nation [3]

Core Viewpoint - The "15th Five-Year Plan" period is crucial for achieving basic socialist modernization, building on the significant achievements of the "14th Five-Year Plan" period, and addressing complex domestic and international challenges [3][4][5][6]. Group 1: Achievements and Challenges - The "14th Five-Year Plan" period saw major achievements in economic stability, high-quality development, technological innovation, and social governance despite facing severe challenges such as the pandemic [4]. - The "15th Five-Year Plan" period is positioned as a key phase for consolidating these achievements and addressing bottlenecks to ensure strategic advantages in international competition [5][6]. Group 2: Economic and Social Development Goals - The guiding principles for the "15th Five-Year Plan" include adhering to Marxism, promoting high-quality development, and ensuring that the benefits of modernization reach all citizens [10][11][12]. - Key goals include significant improvements in high-quality development, technological self-reliance, and social welfare, with a focus on enhancing the quality of life for citizens [13][14][15]. Group 3: Modern Industrial System - The establishment of a modern industrial system is essential, emphasizing the development of advanced manufacturing and the optimization of traditional industries [17][18]. - New and emerging industries will be cultivated, focusing on strategic sectors such as renewable energy and advanced materials [18][19]. Group 4: Technological Innovation - The "15th Five-Year Plan" emphasizes the importance of technological modernization, with a focus on original innovation and the integration of technology with industry [20][21]. - Strengthening the national innovation system and enhancing the role of enterprises in technological development are key strategies [22][23]. Group 5: Domestic Market Development - A strong domestic market is identified as a strategic foundation for modernization, with initiatives aimed at boosting consumption and investment [26][27]. - Efforts will be made to eliminate barriers to market integration and enhance the efficiency of resource allocation [29]. Group 6: High-Level Opening Up - The plan advocates for expanding international cooperation and trade, with a focus on high-standard trade agreements and investment facilitation [34][35]. - The "Belt and Road" initiative will be further developed to enhance connectivity and economic collaboration with partner countries [36]. Group 7: Agricultural Modernization - Agricultural modernization is crucial for overall development, with strategies aimed at improving production capacity and rural living conditions [37][38]. - Policies will focus on enhancing agricultural productivity and ensuring sustainable rural development [39][40]. Group 8: Regional Economic Coordination - The plan emphasizes the need for regional economic coordination to promote balanced development across different areas of the country [41][42]. - Infrastructure connectivity and collaborative development among urban and rural areas will be prioritized [43]. Group 9: Cultural Development - Cultural prosperity is highlighted as a key aspect of modernization, with initiatives aimed at promoting core socialist values and enhancing cultural innovation [45][46]. - The development of a robust cultural industry and the promotion of traditional culture are essential components of the strategy [47][48]. Group 10: Social Welfare and Equity - The plan aims to improve social welfare systems and ensure equitable access to resources, focusing on employment, income distribution, and education [49][50]. - Policies will be implemented to enhance the quality of life for all citizens and promote common prosperity [51][52].

Core Insights - Adidas is deepening its investment and presence in Shanghai, participating in various sports events to support the development of sports in China [1] - The CEO, Bjoern Gulden, emphasizes the importance of the Chinese market, which currently accounts for approximately 15% of Adidas's global revenue, and predicts it will remain a significant market in the next decade [1][4] - Adidas is committed to a "For China, In China" strategy, aligning with the Chinese government's goal of expanding the sports industry, which is projected to exceed 7 trillion yuan by 2030 [2] Group 1: Company Strategy and Market Position - Adidas plans to establish its Greater China headquarters in Shanghai, accommodating over 1,500 employees and expanding its local team [1] - The company aims to integrate Shanghai into its global creative network, similar to cities like New York and Paris, and will launch more global products from Shanghai [5] - The CEO believes that local teams should make decisions to better understand consumer needs, which is crucial for the brand's success in China [3] Group 2: Market Trends and Consumer Behavior - There is a growing trend of combining sports and fashion, with products like Samba and Superstar gaining popularity in both sports and streetwear [6] - The increasing awareness of health and fitness among consumers globally, including in China, is driving demand for sports products [8] - The company is actively participating in various events and initiatives to engage with consumers and promote sports participation among youth [7][8] Group 3: Competitive Landscape - The CEO views competition as beneficial, as it drives improvement and innovation within the company [9] - Adidas is responding to the competitive market by focusing on comfort and consumer preferences, which are becoming increasingly important in the industry [9]