Core Viewpoint - The event "Ancient Town New Rhythm Jiangwan Temple Fair" showcases a blend of traditional and modern cultural activities, emphasizing the importance of cultural heritage and community engagement in Jiangwan Town [1][2] Group 1: Event Overview - The Jiangwan Temple Fair features traditional performances such as dragon and lion dances, stilt walking, and modern elements like a qipao fashion show and Tai Chi demonstrations [1] - The event is part of the 2025 Cultural Tourism and Business Exhibition, linked with the "Our Festival: Dragon Boat Festival" activities [1] Group 2: Cultural Significance - The temple fair serves as a platform for cultural transmission and community interaction, allowing residents to enjoy festive activities while preserving traditional customs [1] - The fair integrates diverse cultural experiences and sports events, ensuring deep transmission and wide dissemination of folk culture [1] Group 3: Market and Activities - The market area features various stalls, including a unique non-heritage section showcasing national-level intangible cultural heritage products and traditional crafts [2] - The food area offers a variety of local delicacies, while the interactive zone includes traditional games, enhancing the festive atmosphere [2] Group 4: Future Development - The event aims to combine national trend culture, fashion sports, intangible heritage, and economic development, showcasing Jiangwan's unique charm [2] - Future initiatives will focus on promoting cultural community building through projects like "New Jiangwan Ten Sceneries" and "Jiangwan Academy" [2]

Group 1 - The core idea emphasizes the importance of integrating traditional craftsmanship with modern market demands to ensure the sustainability of cultural heritage [1][2][3] - The establishment of a cooperative among local artisans has led to increased production and economic benefits, with a reported output value of 18 million yuan in the previous year [2][3] - The innovative combination of traditional designs with contemporary styles has resulted in significant sales, exceeding 100,000 yuan for initial product batches, showcasing the value of creativity in cultural preservation [3] Group 2 - The revitalization of traditional crafts has attracted younger generations back to their hometowns, with 20% of cooperative members being post-90s, indicating a shift in demographic engagement with cultural practices [3] - The cooperative has trained over 3,000 individuals, leading to the establishment of more wax dyeing shops and promoting self-sufficiency among artisans [3] - The recognition of minority cultures as essential components of Chinese culture has been highlighted by national leaders, reinforcing the need for both preservation and innovative development of intangible cultural heritage [4]

Core Viewpoint - The article discusses the revitalization and innovation of traditional Chinese brands, known as "laozihao," emphasizing their cultural significance and the need for modernization to attract younger consumers [6][12]. Group 1: Definition and Importance of Laozihao - Laozihao refers to brands that have been established for over 50 years, showcasing distinct Chinese cultural characteristics and strong innovation capabilities [6]. - As of February 2024, there are 1,455 recognized laozihao brands in China, with 382 newly recognized, reflecting a growing emphasis on preserving and promoting these brands [6]. - The average age of laozihao brands is nearly 140 years, covering 32 industries, indicating their deep-rooted presence in Chinese culture [6]. Group 2: Innovation and Modernization - Traditional brands are increasingly adopting innovative approaches, such as the introduction of new products like bronze artifact-themed pastries and herbal tea beverages, to appeal to modern consumers [4][5]. - The concept of "reverse growth" is highlighted, where traditional flavors are presented in contemporary formats, such as coffee served in traditional tea bowls, attracting younger audiences [8][9]. - Brands like Tongrentang are incorporating modern ingredients into traditional recipes, creating new trends like "punk health" [9]. Group 3: Consumer Engagement and Experience - The transformation of laozihao stores into cultural spaces allows for interactive experiences, such as workshops where consumers can learn traditional crafts [9][10]. - User-generated content on social media platforms enhances brand visibility and engagement, with customers sharing innovative ways to enjoy traditional products [10][11]. - The integration of technology, such as AI in traditional medicine, exemplifies how laozihao can modernize while maintaining their cultural essence [13]. Group 4: Challenges and Considerations - There are concerns that merely adopting trendy consumer practices may dilute the deeper cultural values of laozihao brands [12]. - The article stresses that innovation should not equate to superficial changes but should involve a creative transformation of traditional practices [13]. - Maintaining a balance between tradition and modernity is crucial for the sustainable development of laozihao brands, ensuring they resonate with contemporary consumers while preserving their heritage [12][13].

Core Perspective - The production "Zhi Chi Qian Li" by the China Pingju Theatre reflects the enduring vitality of traditional Chinese culture through the lens of the restoration of the ancient painting "You Chun Tu" [1][2] Group 1: Cultural Significance - The vitality of traditional culture lies not only in preservation but also in activation, with Pingju opera deeply rooted in folk traditions [1] - The narrative of the play emphasizes the eternal values of traditional culture, such as the pursuit of beauty and respect for craftsmanship [2] Group 2: Artistic Approach - The stage design of "Zhi Chi Qian Li" focuses on an "ancient painting" as the core, creating a multi-faceted space that resonates with the inner focus of the craftsmen [1] - The play aims to attract younger audiences by reconstructing historical narratives with a modern perspective, allowing characters from different eras to coexist on stage [2] Group 3: Collaboration and Creation - The production is a collaborative effort involving various roles such as writers, actors, musicians, and stage designers, culminating in a cohesive presentation [2] - The restoration of cultural artifacts and the transmission of traditional art forms require a balance between maintaining original aesthetics and infusing contemporary spirit [2]

Core Viewpoint - The event marked a significant collaboration between Shangpin Home and the Dunhuang Research Institute, focusing on the donation for the protection and research of Dunhuang mural color art, showcasing the company's commitment to corporate social responsibility and cultural heritage preservation [1][3][12]. Group 1: Donation and Cultural Responsibility - Shangpin Home's General Manager, Li Jiasong, represented the company in donating special funds to the Dunhuang Research Institute, emphasizing the importance of preserving traditional Chinese culture [3][10]. - This donation initiates a new model of "corporate cultural philanthropy" within the home furnishing industry, aiming to integrate Dunhuang culture with modern home design [5][12]. - The company has previously engaged in various social responsibility projects, including educational support and environmental initiatives, indicating a broader commitment to societal contributions [7]. Group 2: Event Highlights and Participation - The donation ceremony gathered prominent figures from the Dunhuang Research Institute, the art community, and the home furnishing industry, highlighting the collaborative spirit of cultural preservation [8][10]. - The event featured the presentation of a donation certificate to Shangpin Home, symbolizing the partnership between the company and cultural institutions [10][12]. Group 3: Future Collaboration and Innovation - Li Jiasong expressed the intention to collaborate with the Dunhuang Research Institute in areas such as digital display and home product development, aiming to incorporate traditional cultural elements into modern aesthetics [14][16]. - The company plans to leverage AI technology to enhance customer experience and product offerings, ensuring that traditional culture resonates in contemporary living spaces [16][23]. - Future product designs will draw inspiration from Dunhuang art, merging artistic value with practical functionality, thereby promoting cultural heritage in everyday life [20][22].

转自：北京日报客户端 北京市河北梆子剧团，作为活跃在首都戏曲舞台上的一支重要艺术力量，坚持以人民为中心的创作理 念，紧扣时代脉搏，守正创新奋楫笃行，为弘扬中华优秀传统文化，传承河北梆子艺术，取得了骄人的 艺术成就。王洪玲，作为北京市河北梆子剧团的党总支书记、团长，当今河北梆子的领军人物，心怀对 艺术的敬畏之情，带领全团同志不断向着更高的艺术高峰攀登。在王洪玲团长的带领下，北京市河北梆 子剧团出人、出戏，一部部经典保留剧目得以有序传承，名家涌现、新人辈出，让古老的梆子腔唱响神 州大地；一出出新编大戏，讲好中国故事，讴歌时代精神，塑造出的鲜活艺术形象，成功屹立于中华戏 曲艺术宝库，为提升河北梆子剧种的艺术水平赋能添彩，受到业内专家和广大戏迷观众盛赞。 2025年5月7日、8日，北京市河北梆子剧团携全本《王宝钏》在北京长安大戏院再度重磅上演，受到广 大戏迷观众的热烈关注，来自各地的戏迷观众们纷纷涌进剧场，为首都的戏曲舞台增添了一道亮丽的色 彩。 作为喜欢河北梆子的戏迷观众们，只要提起北京市河北梆子剧团、提起"掌门人"王洪玲和梆子团的名家 新秀，戏迷们的兴奋之情就难以言表，对于他们各自主演的剧目、代表的作品、唱表的风 ...

Core Viewpoint - The "Poetic Rhymes Among Flowers: Monthly Roses Gift to Friends" event at the Wuhan 2025 World Garden Expo successfully blends traditional culture with modern horticulture, enhancing the cultural atmosphere for citizens during the May Day holiday [1][10]. Group 1: Event Highlights - The event featured students dressed in traditional Hanfu acting as "Rose Children," engaging citizens in a poetry competition using themes like "moon," "spring," and "red" [1][4]. - Participants, including elderly and young children, showcased their knowledge of classical poetry, demonstrating the enduring charm of ancient literature [4]. - The event included interactive interviews conducted by the "Rose Children," highlighting the positive changes in urban greenery and the unique experiences of visitors [7]. Group 2: Cultural and Ecological Impact - The event not only enriched the cultural experience for attendees but also underscored Wuhan's efforts in promoting traditional culture and urban ecological development [10]. - As the World Garden Expo continues, it is expected that Wuhan will further showcase the integration of culture and ecology, providing citizens with more enriching experiences [10].

Core Viewpoint - The traditional Chinese instrument, suona, is experiencing a resurgence among young people, driven by innovative adaptations and cultural relevance [1][2][3] Group 1: Historical Context and Cultural Significance - Suona has deep roots in Chinese culture, having been introduced via the Silk Road and becoming integral to various cultural practices and celebrations [1] - The instrument has historically been associated with significant life events, such as weddings and farewells, embedding it in the cultural memory of the Chinese people [1] Group 2: Challenges and Innovations - There was a period when suona was perceived as "outdated," leading to challenges in its transmission and a narrow audience [2] - Suona artists have been exploring diverse performance styles, including solo and group performances, as well as integrating traditional and contemporary music [2] Group 3: Engagement with Youth and Future Prospects - Young people are creatively transforming and innovating traditional music, incorporating suona into modern contexts such as video games and electronic music [2] - Initiatives like public suona classes have attracted significant interest, with nearly 500 participants learning to play, indicating a growing appreciation and potential for cultural transmission [3] - The resurgence of interest in suona among youth reflects a broader cultural revival and recognition of traditional values [3]

一、圈层服务：政商精英背后的易学智囊团 在传统文化与科技融合的赛道上，亚洲易始终是一个独特的存在。这家曾以服务亚洲政商精英著称的易 学科技企业，在创始人欧陽先生的带领下，正经历着从"圈层专属"到"大众共享"的战略转型。其背后， 既是政策春风的推动，更是企业对"文化为民"使命的深刻践行。 亚洲易 成立初期，亚洲易凭借专业深度与隐私保护能力，悄然成为亚洲政商高端圈层的"文化幕僚"。团队曾为 东南亚某国政要提供城市规划的易学论证，从"龙脉走势"与"气场流通"角度分析区域发展潜力，相关建 议被纳入城市2030发展规划；在商业领域，某跨国集团CEO在面临东南亚市场拓展决策时，通过亚洲易 的"奇门遁甲决策模型"分析地域五行利弊，最终选定吉隆坡作为区域总部，三年间市场份额提升27%。 此同时，创始人欧陽先生在一次行业论坛上公开表示："易学的'简易'之道，本就应服务于大众生活。 我们要用科技拆除'门槛'，让智慧回归民间。" 转型之路并非一帆风顺。团队面临两大挑战： • 功能重构：将服务政商的复杂模型转化为大众可用的轻量化工具。例如，将企业级"风水勘测定制服 务"拆解为APP的"家居风水自评模块"，用户只需拍摄三张户型照片，系 ...

Core Concept - The article highlights the launch of a special "Daylily" gift box by the leading brand in fresh bird's nest, Xiaoxian Dun, in collaboration with inheritors of the intangible cultural heritage of flower-making, Liu Mei and Zheng Shanshan, to celebrate Mother's Day 2025, emphasizing health and emotional connection through traditional craftsmanship and cultural heritage [1][2][3]. Group 1: Product Launch and Cultural Significance - Xiaoxian Dun's Mother's Day limited "Daylily" gift box is designed to sincerely present health gifts to mothers [2][3]. - The accompanying short film "Inheritance of Love" narrates the touching story of two generations preserving the ancient flower-making craft, showcasing the emotional bond between mother and daughter [2][3]. - The Daylily, symbolizing maternal love in Eastern culture, inspires the design of the gift box, integrating traditional craftsmanship with modern health-oriented gifting [2][3]. Group 2: Craftsmanship and Quality - The creation of flower crafts involves multiple intricate processes, reflecting the dedication and skill of artisans, similar to the meticulous preparation of bird's nest by Xiaoxian Dun [4]. - Xiaoxian Dun emphasizes the use of high-quality, traceable bird's nest in their products, adhering to a no-additive policy, and employing innovative cooking techniques to ensure freshness for up to 180 days [4][5]. - The trend of gifting health-oriented products is on the rise, with over 80% of consumers prioritizing health attributes in gifts, as reported by CBNData [4]. Group 3: Future Commitment - Xiaoxian Dun aims to continue honoring traditional culture and craftsmanship while providing consumers with healthy and enriching experiences [7].