转转的未来仍在二手行业内，只是不再局限于电商平台的牌桌。 "你的电脑是MacBook Air 2020年款，95%新，保护得真不错。"8月，《中国企业家》见到转转集团创始人、CEO黄炜，这是他脱口而出的第一句话。 在转转内部，近万名员工对黄炜有一个统一的称呼——县长。2007年～2015年，他先后在百度、58同城等大厂负责LBS、二手业务线。2015年创立转转 时，黄炜时任58同城副总裁，亲历过58同城与赶集网的10年大战。 作为国内初代互联网产品经理，线上模式对黄炜来说意义非凡。一如当下大模型圈对AI的信仰，他曾激情、无畏地认为互联网是一切命题的终极解法。 但10年过去，生活在阿里、京东等巨头阴影下的转转，曾历经资金链断裂的生死考验，黄炜对线上也有了不一样的看法。如今，他称自己做得最多的是减 法。 2025年9月22日，转转宣布将逐步关闭C2C业务线——这也是闲鱼最大的领地。黄炜对《中国企业家》形容，这是一次"战略性的撤退"。 接下来，转转将开启100%的C2B2C模式。未来，卖家可以通过回收、寄卖、挂售等多种方式在转转进行出售交易。交易过程中，转转提供"官方验"服 务，即商品经过官方质检后，再上架至转转平 ...

Core Viewpoint - The enthusiasm for second-hand (中古) items among young consumers is declining, leading to a significant drop in market activity and business closures in the sector [2][4][20]. Group 1: Decline in Young Consumers' Interest - An increasing number of young people, including individuals like Miaojie, have lost interest in second-hand shopping, realizing it no longer holds the same appeal [5][6]. - Miaojie, once a fervent second-hand shopper, has shifted her focus to more unique and culturally significant items, indicating a change in consumer preferences [7][8]. - Social media platforms have seen a decline in second-hand content, with more discussions centered around avoiding pitfalls rather than promoting purchases [8][9]. Group 2: Business Impact - Businesses in the second-hand market, like Dazhao's store, have felt the impact of declining consumer interest, leading to closures and shifts in business strategy [3][10]. - Dazhao initially thrived in the booming second-hand market but began to experience a significant drop in revenue and customer retention by late 2023 [15][16]. - The competitive landscape has become challenging, with issues such as counterfeit products exacerbating the decline in consumer trust and business viability [17][30]. Group 3: Industry Trends - The second-hand market experienced rapid growth from 2019 to 2024, with significant increases in transaction volumes and capital investment [21][22]. - However, the market has since cooled, with major luxury brands also reporting declines in sales, indicating a broader trend affecting the luxury and second-hand sectors [25][26][27]. - The perception of second-hand items as valuable has been undermined by concerns over authenticity and quality, leading to a general skepticism among consumers [29][32]. Group 4: Future Outlook - Despite the current downturn, there remains a belief that a niche market for second-hand items still exists, albeit at a reduced scale compared to previous years [35][36]. - The luxury goods industry is facing a need for innovation and adaptation to new consumer demands, which may also influence the future of the second-hand market [37][38].