2025年，一场始于江苏的业余足球联赛 "苏超" 意外刷屏全网。从 "比赛第一，友谊第十四" 的幽默玩 梗，到泰州队一路逆袭夺冠的热血传奇，这场赛事不仅点燃了全民体育热情，更成为文旅消费的 "超级 引擎"。这场流量盛宴，如何转化为文旅发展的长效动能？今天记者重返现场，走进首届苏超冠军城 ——江苏泰州，探寻苏超背后的文旅融合密码。 2024年11月1日，南京奥体中心，泰州队以黑马之姿登顶首届"苏超"冠军宝座，制造了泰州建市29年来 最具影响力的一次"破圈时刻"。 夺冠当晚，全城沸腾。时至今日，泰州的高速路口、城市主干道、街头巷尾，依然悬挂着"我们是冠 军"的庆祝标语，胜利的余温仍在城市肌理中延续。 夺冠之后，带领球队捧杯的前国家女足队员、泰州队主教练周高萍并没有停下脚步，而是迅速将更多精 力投入到青少年足球公益培训中。周高萍告诉记者，从比赛结束到现在，相关工作几乎没有停过。她希 望通过苏超，让更多孩子走上绿茵场，也让更多家长理解并支持孩子踢球。在她看来，足球不仅关乎输 赢，更承载着一种坚持与不放弃的精神。 2025年岁末，由上海铁路局牵头开行的"泰州游"旅游专列正式启程，600多名上海游客乘坐专列开启三 日游行 ...

（来源：经济日报） 近年来，阿拉善全力推动骆驼产业高质量发展，打造了以驼奶、驼肉、驼绒等精深加工为主的驼产业，走出了独具阿拉善特色的规模化、标准化、产业 化、品牌化高质量发展新路子，全盟双峰驼存栏量达17.4万峰，骆驼产业产值突破30亿元。举办此次骆驼超级联赛，旨在进一步挖掘骆驼文化内涵，促进 骆驼产业与体育、文化、旅游的深度融合，为广大游客提供一个近距离感受骆驼文化魅力的平台，全面打响驼超联赛文旅新品牌，让"中国骆驼之乡""中 国驼奶之乡"的金色名片更加熠熠生辉。 转自：经济日报 12月27日，备受关注的2025内蒙古阿拉善骆驼超级联赛在阿拉善左旗巴彦浩特赛驼场燃情开幕。来自内蒙古、新疆、宁夏、青海、甘肃、江苏6个省、自 治区的26支代表队，506名参赛队员，携1050峰骆驼齐聚内蒙古阿拉善。这场规模空前的"驼超"联赛，为素有"中国骆驼之乡"美誉的阿拉善，献上了一场 充满大漠豪情的冬季体育盛宴。 上午10时，联赛开幕式暨首场月赛在阿拉善左旗巴彦浩特赛驼场举行。随着《同心共筑中国梦》的歌声回荡在赛场，来自全国各地的游客与当地群众共同 见证了这一融合了民族精神与体育激情的时刻。 驼队入场。吴浩摄 开幕式现场。吴 ...

Group 1 - The 2025 Zhejiang Province Urban Basketball League (referred to as "Zhe BA") has officially kicked off with the opening match between Linping District and Qiantang District [3] - Both teams have recruited local basketball enthusiasts from various professions, showcasing grassroots talent [5] - The match featured a competitive atmosphere with a final score of 76:84, where Qiantang District emerged victorious [8][9] Group 2 - Linping's team is led by CBA champion coach Hubei Lie, aiming to promote basketball among local citizens [6] - Qiantang's team includes players of varying ages, with a focus on community engagement through basketball [7] - The event also integrated local cultural elements, such as a summer market featuring regional products, enhancing the overall experience for attendees [10][12] Group 3 - The event attracted a diverse audience, with affordable ticket prices contributing to high attendance and engagement [14] - Organizers effectively managed logistics and security, reflecting improved event management capabilities [15] - The integration of cultural programs and local products during the event has the potential to boost economic activity and community involvement [16][17]

Core Points - The 15th National Games and the Special Olympics will be held in the Guangdong-Hong Kong-Macao Greater Bay Area, marking the largest scale and the most host cities in history [1][2] - The event will feature 57 major events for the National Games and 46 for the Special Olympics, with participation from approximately 36,000 athletes and 45,000 volunteers [2][3] Group 1: Event Characteristics - This is the first time the National Games and the Special Olympics are co-hosted by Guangdong, Hong Kong, and Macao, establishing a new hosting model [2] - The opening and closing ceremonies will take place in Guangzhou and Shenzhen, respectively, setting a precedent for the National Games [2] - The event aims to create a smart venue, promote a green sports model, and establish a simplified event organization ecosystem [2] Group 2: Venue and Participation - The competition will take place across 19 cities, the most ever for the National Games and the Special Olympics, allowing participants to experience local cuisine and culture [2][3] - A total of 105 venues have been completed, with 89 in Guangdong, 9 in Hong Kong, and 7 in Macao, ensuring comprehensive event support [3] Group 3: Event Schedule and Audience Engagement - Most finals and significant matches will be scheduled on weekday evenings and weekends to enhance audience attendance [4] - The event includes community sports activities, with 22 major events and 153 minor events planned, integrating local festivals and cultural elements [5][6]

Core Viewpoint - The "Su Chao" (Jiangsu Provincial Urban Football League) has gained unexpected popularity, showcasing intense competition among teams from 13 cities in Jiangsu, and has sparked economic benefits across various sectors including sports, culture, and tourism [14][15][20]. Economic Impact - The league has attracted over 180,000 spectators in just three rounds of matches, indicating a strong public interest and engagement [20]. - Local businesses have reported increased commercial activity, with sponsorships and merchandise sales seeing significant growth due to the league's popularity [17][19]. - The league is expected to generate over 300 million yuan in comprehensive economic benefits throughout the season, driven by tourism and local consumption [21][20]. Cultural and Social Engagement - The league has fostered a sense of local pride and cultural identity among fans, with many participating in related activities and discussions online [26][28]. - The "Su Chao" has become a platform for local cultural expression, with various humorous and competitive narratives emerging from the matches, enhancing community engagement [21][22]. Tourism and Local Business Development - The league has stimulated intercity tourism, with fans traveling to matches and exploring local attractions, leading to a 305% increase in bookings for local scenic spots [21][23]. - Local governments and businesses have created promotional packages and events to attract visitors, integrating sports with local culture and cuisine [24][23]. Future Prospects and Challenges - The sustainability of the league's popularity will depend on effective management and the ability to maintain public interest beyond the initial excitement [31][34]. - There are concerns about the potential for negative publicity and the need for careful handling of public relations as the league continues to grow [32][33]. - The success of "Su Chao" may inspire similar initiatives in other regions, but it is crucial for these to be tailored to local cultural and economic contexts rather than simply replicating the model [26][29].