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牧原亮相9·15中国品质生活晚会 “小鲜肉”原来是这样养出来的
Sou Hu Cai Jing· 2025-09-16 11:29
Core Viewpoint - The event highlighted the commitment of Muyuan Foods to produce high-quality pork at affordable prices, emphasizing the company's responsibility towards improving the quality of life for consumers [1][5]. Group 1: Company Mission and Commitment - Muyuan Foods aims to produce quality pork while reducing prices, allowing consumers to enjoy high-quality meat at reasonable costs [1]. - The company's mission reflects its dedication to serving the public and enhancing the quality of life through its products [1]. Group 2: Quality Assurance and Production Process - Muyuan Foods employs a unique closed-loop management model across the entire supply chain, from feed production to pig farming and processing, ensuring strict adherence to standards that exceed national regulations [3]. - The company utilizes precise feed formulations tailored to the nutritional needs of pigs at different growth stages, along with real-time monitoring of health data to ensure optimal growth conditions [3]. - The slaughtering process follows standardized procedures with over 30 qualified inspectors and 18 inspection positions to guarantee the quality of pork products [3]. Group 3: Investment in Breeding and Product Innovation - Muyuan Foods has invested 6 billion yuan in building an advanced breeding platform to enhance pork quality through precise breeding techniques [5]. - The company is developing new pork products, such as snowflake pork, which combines flavor and health benefits, showcasing its commitment to innovation in the meat industry [5]. Group 4: Recognition and Industry Impact - The appearance of Muyuan Foods at the "China Quality Life" gala serves as authoritative recognition of its quality capabilities and reflects the broader commitment of Chinese food companies to enhance public welfare through craftsmanship and technology [5].
“小鲜肉”原来是这样养出来的
Sou Hu Cai Jing· 2025-09-16 05:01
Core Viewpoint - The article highlights the commitment of Muyuan Foods to produce high-quality pork at affordable prices, emphasizing its responsibility towards consumer welfare and the integration of its entire supply chain to achieve this goal [1][4]. Group 1: Quality Assurance and Management - Muyuan Foods employs a unique closed-loop management model that ensures quality control throughout the entire production process, from feed development to pig farming and slaughtering [3]. - The company utilizes advanced monitoring systems to maintain optimal conditions for pig growth, ensuring a healthy environment that contributes to superior meat quality [5][6]. Group 2: Cost Reduction and Value Creation - By integrating slaughtering operations with breeding, Muyuan aims to reduce costs by 600 RMB per pig and increase value by 100 RMB, optimizing production based on market demand for high-value pork cuts [4]. - The company has successfully increased its slaughtering capacity, processing 11.41 million pigs in the first half of 2025, a 110.87% year-on-year increase, with a capacity utilization rate of 78.72% [8]. Group 3: Breeding and Strategic Transformation - Muyuan invests heavily in breeding technology, with a budget of 6 billion RMB to develop a high-health breeding platform, focusing on genetic selection to enhance pork quality [7]. - The company is transitioning from a traditional farming model to a comprehensive food enterprise, expanding its market reach and enhancing its international presence [8].