Core Viewpoint - The company takes the customer feedback regarding "flies in the tea" very seriously and has initiated a thorough investigation to address the issue and ensure product quality [1][6]. Group 1: Investigation and Response - A special investigation team has been formed, consisting of rotating members from the group, to conduct a strict investigation into the details of the incident [1][6]. - The company has decided to remove the affected product from shelves until the investigation results are confirmed [1][6]. - The quality management department has begun a comprehensive review of the manufacturer, including their qualifications, production processes, and inspection procedures [2][6]. Group 2: Customer Interaction and Brand Values - The investigation team will conduct a thorough review of departmental management, employee customer service processes, and product details, with strict measures to be taken based on the findings [3][6]. - The company acknowledges that the initial customer experience was poor due to the failure of customer service personnel to follow company standards and procedures, and it has issued a sincere apology to the affected customers [7]. - The brand emphasizes its commitment to sincerity, trust, respect, and beauty, urging the public to approach the situation with understanding and kindness, fostering a more civilized and sincere society [3][7].

Group 1 - The company has initiated a product recall and investigation in response to customer feedback regarding the presence of flies in its tea products, prioritizing product quality assurance before the investigation results are released [2][3] - A special investigation team has been formed to conduct a thorough investigation into the incident, including a review of supplier qualifications, production processes, and inspection procedures [3] - The company has acknowledged shortcomings in customer service during the handling of complaints, leading to a negative customer experience, and has issued an apology while urging the public to refrain from making unfounded accusations online [2][3] Group 2 - The company's sales data for 2025 shows a total revenue exceeding 23.531 billion yuan, with supermarket sales at 12.643 billion yuan, jewelry sales at 2.451 billion yuan, and department store sales at 2.379 billion yuan, ranking them as the top three categories [2] - In 2024, the company reported annual sales of 17 billion yuan, which increased by over 6.5 billion yuan in 2025, representing a year-on-year growth of approximately 38% [4] - The company has experienced consistent sales growth, with revenues rising from approximately 7 billion yuan in 2022 to about 10.7 billion yuan in 2023, and further increasing to around 17 billion yuan in 2024 [5]