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京东:持续加强智能防控能力和预警提醒能力建设
Xin Lang Cai Jing· 2025-12-19 10:29
新浪科技讯 12月19日消息,"要么私了转388元,要么平台投诉让你关店"——近期,浙江仙居警方破获 一起针对小微商家实施敲诈勒索的案件,引发行业对商家权益保护的广泛关注。面对不断演变的网络黑 灰产手法,京东通过技术创新和系统防护,为商家构筑安全屏障。 在电商经营中,价格设置错误可能导致商家巨额损失。针对这一问题,京东平台持续加强智能防控能力 和预警提醒能力建设。通过平台主动预防、及时预警商家,并在特定情况下主动帮助商家自动止损, 2024年这一系统已帮助商家规避资金损失达数亿元。 面对专业"黄牛"团伙的撸货行为,京东为全量商家提供风险订单预警服务,并在2024年推出"黄牛防控 策略"工具后,支持商家针对首发新品等场景自主配置防控策略,目前商家已自主使用该工具数万次。 2025年至今,平台已两次更新面向全部商家的风险防控工具培训课程,并推出实时直播课程,持续提高 商家风险防控意识和自主防护能力。 恶意索赔防控方面,京东在商家后台专门增加了"恶意索赔"上报入口,并升级了审核标准。系统会自动 识别和保护可能遭遇恶意索赔的商家,预警风险订单并减少不合理赔付。 在价格与广告合规管理方面,京东明确要求商家严格遵守相关法 ...
拼多多“商保会”第二场商家座谈会召开,三大新举措全面提升商家权益保障
Guan Cha Zhe Wang· 2025-06-19 04:40
Core Viewpoint - Pinduoduo's "Merchant Rights Protection Committee" has introduced three major initiatives to enhance merchant support and address concerns raised during merchant meetings, reflecting the company's commitment to improving merchant experience and operational efficiency [1][3][4]. Group 1: New Initiatives - The committee has launched an upgraded merchant complaint mechanism to support merchants in filing complaints about abnormal orders, with a focus on reducing the review time for these complaints [3]. - Pinduoduo is enhancing its store quality score evaluation system, leveraging a "100 billion support" initiative to provide additional support to high-quality merchants and brands, promoting a cycle where higher quality leads to more resources [3][5]. - The company is upgrading its counterfeit and shoddy goods governance system, implementing strict entry reviews, enhanced inspections, and severe penalties for problematic products to maintain platform order [3][4]. Group 2: Merchant Feedback and Impact - A survey conducted prior to the meeting revealed that 76% of merchants found the platform's measures against counterfeit goods and "wool party" activities to be "quite useful," while 82% appreciated the initiatives aimed at improving product quality [1][2]. - Merchants reported significant reductions in operational and logistics costs due to the platform's efforts to combat malicious order behaviors, particularly in categories like personal care products [4][6]. - The "100 billion support" initiative is expected to invest over 100 billion RMB in resources over the next three years to enhance the quality of the e-commerce ecosystem, benefiting both merchants and consumers [5][6]. Group 3: Financial Performance - Pinduoduo's Q1 2025 financial report indicated a revenue of 95.7 billion RMB, a year-on-year increase of 10%, while net profit dropped by 47% to 14.742 billion RMB, highlighting the company's strategy of increasing marketing expenses to support merchants [5]. - The company has seen a significant increase in order volume for merchants, particularly in the clothing category, as a result of the enhanced support measures [5].