国际金价在8月8日创下3534.1美元/盎司的高点之后回落，目前处在高位震荡的态势，这对国内黄金销 售产生了哪些影响呢? 国际金价冲高回落，叠加传统"七夕"节临近，上海各大金店迎来了节前的一波客流，在豫园的几家传统 黄金饰品销售门店，进店选购的顾客络绎不绝。 上海消费者 赵女士：最近金价往下跌了，跌了将近(每克)100元左右。买了一个"499"的手串，还很划算 的。 各家门店首饰金的牌价，虽然仍超过1000元/克，但受国际金价回落影响，再加上各种促销活动和特价 产品的推出，实际销售价格要低几十元，甚至上百元，相比上周，进店客流明显增加。 上海豫园某金店销售顾问 李蓓蓓：针对七夕的活动，今天的1002(元/克)"克减"100元。 业内人士表示，国内首饰金价虽然和国际金价关联，但也和当地消费习惯关系密切，尤其是传统节假日 期间，各大门店都会让利促销，首饰金价实际销售价格会出现下行趋势。 上海某金店副经理 阮倚池：七夕节的优惠活动是达到每克减掉40元，今天早上，已经有20组的客人陆 陆续续过来看看了一下(节日)产品。 来源：央视财经 ...

Core Viewpoint - The article highlights the recent decline in international gold prices and its impact on the gold jewelry market, with many brands offering significant discounts during the "May Day" holiday period [1][3]. Price Trends - International gold prices have recently decreased, with COMEX gold futures closing at $3247.4 per ounce on May 2, down 7.48% from the peak of $3509.9 per ounce on April 22 [3]. - As a result of the price drop, many brand jewelry prices have fallen below 1000 yuan per gram, with some brands like Lao Miao Gold priced at 987 yuan per gram and others like Chow Tai Fook at 998 yuan per gram [3]. Promotional Activities - During the "May Day" holiday, major gold jewelry brands launched promotional activities, with significant discounts. For instance, after discounts, the price at Zhou Dazheng stores was observed to be 858 yuan per gram [3]. - Chow Tai Fook introduced a promotion offering a 10% discount on specified pricing categories and a reduction of 60 yuan per gram on certain gold products, expected to last until June unless international gold prices rise significantly [4]. Demand Trends - According to the World Gold Council's Q1 2025 Global Gold Demand Trends Report, global gold demand reached 1206 tons in Q1 2025, a 1% year-on-year increase, despite a decline in gold jewelry demand [6]. - In China, gold consumption in Q1 2025 was 290.492 tons, a decrease of 5.96% year-on-year. Specifically, gold jewelry consumption fell by 26.85% to 134.531 tons, while gold bars and coins saw a 29.81% increase to 138.018 tons [6].