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打开,下一次场景革命|新物种爆炸2025
Tai Mei Ti A P P· 2025-07-17 07:59
Core Insights - The concept of "scene" as a new business methodology has evolved significantly since the publication of "Scene Revolution" in 2015, transitioning from a niche to a mainstream approach by 2022, culminating in the formal introduction of "scene brands" [2][4] - The emergence of AI technology has drastically altered the landscape, compressing the cycle of new scene creation into instantaneous moments, emphasizing the need for businesses to provide immediate certainty and ownership in an AI-driven era [4][5] Group 1: New Species and Their Emergence - The term "instant emergence" reflects the rapid development of meaningful connections following technological advancements, with AI accelerating the deconstruction of traditional business narratives [5][7] - Businesses are now tasked with capturing moments of significance in a meaning vacuum created by AI, transforming consumer desires into tangible, participatory scenes [5][7] Group 2: Building Meaningful Brands - The creation of "religious brands" aims to establish a strong sense of meaning and trust amidst information overload, serving as a spiritual anchor for users [7] - Companies are encouraged to weave intricate systems that capture attention in daily life, embedding small yet profound moments of meaning into consumer experiences [7] - Understanding "metaphorical consumption" allows businesses to convert abstract emotions into purchasable cultural symbols, facilitating self-healing and connection among like-minded individuals [7] Group 3: The Future of Business - The AI scene revolution is positioned as a timely opportunity for reshaping value chains, with new business wisdom emerging from these instantaneous moments [8] - The depth of understanding in this new era is equated with the speed of business, suggesting that cognitive depth will drive commercial success [9]
从感官的愉悦到灵魂的升华|荐展
Di Yi Cai Jing· 2025-06-07 01:23
Group 1: Exhibition Highlights - Recent exhibitions in Shanghai and Beijing showcase a variety of themes, including architecture, design, and art [1] - The exhibition of Alvaro Siza at the Shanghai Contemporary Art Museum features over 100 pieces, including manuscripts, models, and photographs, highlighting his architectural philosophy [3][4] - The Swiss Design Exhibition at the Fosun Art Center emphasizes Switzerland's impact on global innovation and design, showcasing historical inventions and modern products [6][7] Group 2: Specific Exhibitions - The "Dragon Roars Across the Land: Chinese Dinosaur Exhibition" at the Shanghai Natural History Museum presents 118 dinosaur specimens, illustrating the evolution of dinosaurs in China [9][10] - The "Ancient Rhinoceros Treasures" exhibition at the Shanghai Museum features over 100 pieces of rhinoceros horn artifacts, showcasing the artistry and cultural significance of this material [11] - The "Hello Kitty Cosmos" exhibition in Beijing combines technology and art, celebrating the iconic character's 50th anniversary with interactive displays [16] - The "Lin Xi Ink Painting Exhibition" at the Beijing Jarde Art Center features over 500 works, reflecting the artist's integration of traditional culture into contemporary art [17][18] - The dual exhibition of Liao Fei and Chen Ke at UCCA highlights their unique artistic approaches, focusing on materiality and the contributions of women in the Bauhaus movement [19][21] - The "Brilliance and Epic: The Art Poems of Alphonse Mucha" exhibition in Beijing presents nearly 200 works, exploring the artist's influence on the Art Nouveau movement [20][22] - The "Official Chinese Color Painting: Heritage and Innovation" exhibition at the Palace Museum showcases the history and aesthetic of traditional Chinese architectural color painting [23][24]