Core Viewpoint - Xiaomi 15 is positioned as a competitive alternative to the newly launched Xiaomi 17, emphasizing its value for money despite being a previous generation model [1] Group 1: Display and Design - The Xiaomi 15 features a 6.36-inch OLED display with a resolution of 1.5K and a peak brightness of 3200 nits, showcasing a premium design with a narrow bezel of 1.38mm [2] - The device's dimensions (71.2mm width and 191g weight) enhance usability, allowing for comfortable one-handed operation [2] Group 2: Performance - Equipped with the Snapdragon 8 Gen 2 processor, Xiaomi 15 achieves an AnTuTu score of around 3 million and Geekbench scores of 3053 (single-core) and over 9400 (multi-core), indicating top-tier performance [5] - Improved thermal management allows the device to maintain stable performance under high-load scenarios, such as gaming [5] Group 3: Camera Capabilities - The camera system includes three 50MP sensors, with the main sensor excelling in low-light conditions, preserving details in highlights and shadows [6] - The 60mm Leica floating telephoto lens offers versatility for portrait and macro photography, while the ultra-wide lens provides a 115° field of view [8] - Video recording supports Dolby Vision across all focal lengths, enhancing the cinematic quality of user-generated content [8] Group 4: Battery Life and Charging - The Xiaomi 15 boasts a 5400mAh battery, providing approximately 9 hours of heavy usage, with efficient power management ensuring all-day performance [10] - Fast charging capabilities include 90W wired and 50W wireless options, allowing the device to fully charge in just 37 minutes [10] Group 5: Pricing and Market Position - The starting price of Xiaomi 15 is 4499 yuan, which is higher than its predecessor, but the market response has seen the price of the 16GB + 512GB version drop to around 3668 yuan, enhancing its value proposition [12] - The device is characterized as a "small flagship," offering a balanced configuration without unnecessary features, appealing to users seeking a compact yet powerful smartphone [13]

Core Viewpoint - Xiaomi 15 is positioned as a compact flagship smartphone, attracting significant user attention due to its balanced configuration and mature technology, although it has areas for improvement [1] Performance - Xiaomi 15 is equipped with the Snapdragon 8 Gen 2 processor, utilizing a 3nm process, showcasing outstanding energy efficiency and performance, particularly in GPU capabilities, outperforming competitors [3] - The device maintains a stable frame rate of 59.8 FPS in demanding games like Genshin Impact, with the body temperature controlled at approximately 39.8°C, indicating an optimized cooling system [3] - It features LPDDR5X RAM and UFS 4.0 storage, allowing for faster data transfer and smoother multitasking, with the ability to keep up to 23 applications in the background [3] - The display is a 6.36-inch 1.5K/2K AMOLED screen with a peak brightness of 3200 nits and an adaptive refresh rate of 1-120Hz, ensuring visibility even in bright sunlight [3] Display and Eye Protection - The ultra-narrow bezels of 1.38mm enhance the screen-to-body ratio, providing an impressive visual experience [3] - Xiaomi 15 supports full DC dimming and 2160Hz high-frequency PWM dimming, certified by Rhein for eye protection, making it suitable for prolonged reading or video watching [3] Camera System - The device features a Leica triple-camera system with a 50MP main sensor, offering OIS and a large f/1.6 aperture, improving low-light performance by 40% [5] - The telephoto lens supports 2.6x optical zoom and 60x digital zoom, adequate for most daily photography needs [5] - It supports 8K video recording at 60fps, with Leica movie mode enhancing color accuracy, especially in backlit scenarios [5] Battery and Charging - Xiaomi 15 is powered by a 5400mAh battery, providing 9-12 hours of usage under heavy conditions [7] - It supports 90W wired fast charging, reaching 50% in just 17 minutes, and 50W wireless charging, meeting daily usage needs [7] - The battery health remains at over 80% after 1600 charge cycles, surpassing industry averages [7] Operating System and Features - The device runs on HyperOS 2.0, optimized for smoothness and AI functionalities, supporting real-time translation and photo editing, and integrating with other Xiaomi smart devices [7] - It employs ultrasonic fingerprint recognition with a 0.2-second unlock speed and high wet-hand recognition rate [9] User Experience and Pricing - Initial versions of Xiaomi 15 have minor system issues, such as occasional stuttering and the presence of ads, which can be manually disabled [9] - The audio quality from dual speakers is average, with bass performance being somewhat lacking [9] - The 16+512GB version is currently priced at 3559 yuan, down from the original 4999 yuan, presenting a compelling value proposition [11]

Core Viewpoint - The smartphone market is witnessing a rising competition for "small screen flagships," with OnePlus launching the 13T as the industry's first "small screen performance flagship" featuring a 6.32-inch display and high-end specifications [1][4]. Market Trends - The small screen smartphone market has seen a surge in activity since the second half of 2024, with multiple flagship models being released, including the vivo X200 Pro mini, Xiaomi 15, Samsung Galaxy S25, and OPPO Find X8s, all around 6.3 inches [1]. - Over 50% of consumers are actively interested in small screen models, indicating a shift in consumer demand and technological trends [2]. Technological Advancements - Recent technological advancements, such as the introduction of high-performance processors like Snapdragon 8 and Dimensity 9400, have enabled small screen smartphones to deliver strong performance despite their compact size [3]. - Innovations in battery technology, particularly silicon-carbon anode batteries, have addressed previous concerns regarding battery life in small screen devices [3]. Market Performance - The Chinese smartphone market has shown positive performance in early 2025, with a 2.5% year-on-year increase in sales, largely driven by government subsidy policies and the Spring Festival sales peak [5][6]. - The overall smartphone shipment in China reached 71.6 million units in the first quarter of 2025, reflecting a 3.3% year-on-year growth, although this growth was below IDC's expectations [6]. Challenges and Future Outlook - Despite the initial boost from subsidy policies, the effectiveness of these measures is waning, and the market is facing challenges such as rising costs and cautious consumer sentiment [7][8]. - Companies are encouraged to focus on product quality and innovation to differentiate themselves in a competitive landscape, as the subsidy will not be a core competitive advantage [7][9].