Group 1: Orchid Industry in Guangdong - The orchid market is becoming busy as the New Year and Spring Festival approach, with a focus on the butterfly orchid, which has high ornamental value and a long flowering period [1] - In Chen Village, Shunde District, Foshan, a new smart greenhouse of 3,500 square meters has been established, allowing for precise control of temperature, light, and humidity, significantly reducing labor costs [3] - The demand for butterfly orchids in overseas markets is expanding, with growers innovating by establishing production lines in Southeast Asia to lower logistics costs and enhance market efficiency [5] Group 2: Spring Festival Products in Shandong - The spring couplet processing industry in Gaomi, Shandong, is experiencing a peak season, with production increasing from traditional workshops to modern factories [14] - The annual production of spring couplets and related products has reached nearly 8,000 tons, with an annual output value exceeding 100 million [18] - Innovation is key to the success of the spring couplet industry, with a focus on new designs tailored for the Year of the Horse, including simplified styles for younger consumers [19] Group 3: Cultural Products in Henan - The village of Huo Zhuang in Henan, known for its production of traditional festival props, has a history of over 100 years and is preparing for the upcoming peak season [20][22] - The village's online sales account for 80% of total revenue, with the variety of products increasing from over 200 to 400 in recent years [24] - New designs, such as illuminated dragon and lion props, are appealing to younger consumers, contributing to the local economy [26][30]

Core Viewpoint - The festive atmosphere in Yiwu, known as the "world supermarket," is intensifying as the Chinese New Year approaches, with a surge in both traditional and innovative festive products being sold [1]. Group 1: Traditional Products - Traditional festive items such as 福字 (Fu character), couplets, and lanterns are being updated with new designs, attracting more buyers [1][3]. - The business performance of stores selling festive goods has improved significantly compared to last year, with increased orders noted [5][7]. Group 2: Innovative Products - There is a trend of cross-border innovation in festive products, with items like hairpins and headbands featuring horse motifs becoming popular among younger consumers [9]. - Products such as refrigerator magnets are also gaining popularity, particularly among the younger demographic [12]. Group 3: E-commerce Influence - Many buyers are e-commerce operators, indicating a shift in purchasing behavior towards online platforms [11]. - Factories are experiencing high demand, with some producing tens of thousands of units daily to meet the needs of large orders from clients [14].