Company Overview - Associated Banc-Corp has been implementing a new growth strategy since four years ago, initiated during a remote conference amid COVID-19 [2] - The company has focused on sustainable organic growth, enhancing its executive leadership team by adding nine new members over the past four years [3] Strategic Developments - Significant investments have been made in the commercial banking sector, alongside improvements in product offerings and digital capabilities within the consumer banking division [3] - The company has repositioned its balance sheet twice, shifting its loan production focus from non-customer residential real estate to commercial banking [3] Future Plans - As of 2025, the company is halfway through Phase 2 of its strategic plan, having completed initial investments primarily in hiring and product development [4] - All commercial bankers have been successfully hired, indicating a strengthened workforce to support future growth [4]

Financial Data and Key Metrics Changes - Second quarter net sales were $214.3 million, up 1.9% from $210.2 million in the second quarter of 2024 [8] - Comparable sales grew 2.5%, marking the fifth consecutive quarter of positive comparable sales growth [2][3] - Gross profit for the second quarter was $76 million, up 5.9% compared to $71.8 million in the second quarter of last year [9] - Gross profit as a percentage of sales increased to 35.5% from 34.2% in the second quarter of 2024 [10] - Operating income was $0.1 million, or 0.1% of net sales, compared to an operating loss of $0.4 million, or 0.2% of net sales last year [11] - Net loss for the second quarter was $1 million, or $0.06 per share, compared to a net loss of $0.8 million, or $0.04 per share in the second quarter of 2024 [12] Business Line Data and Key Metrics Changes - North America net sales were $180 million, an increase of 2.1% from 2024, while other international net sales were $34.2 million, up 1% from last year [8] - Comparable sales for North America were up 4.2%, marking the sixth consecutive quarter of comparable sales growth [9] - Private label performance reached 30% of total sales year to date through the second quarter, up from 27% a year ago [4] Market Data and Key Metrics Changes - North America business showed strength with low teens comparable sales growth in August, indicating positive momentum heading into the holiday season [3] - Other international comparable sales declined 5.5% in the second quarter, reflecting challenging market conditions [9] Company Strategy and Development Direction - The company is focused on three strategic priorities: driving revenue growth through customer-focused initiatives, optimizing profitability across geographic footprints, and managing volatility while funding expansion [3][5] - Continued investment in staff development and technological capabilities to enhance customer experiences [4] - Plans to open six new stores during the year while closing approximately 20 stores, including up to 17 in the United States [20] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in the ability to generate value despite economic volatility and uncertainties around tariffs [6] - The company anticipates total sales for the third quarter to be between $232 million and $237 million, with comparable sales growth of 5.5% to 7.5% over the prior year [18] - Management remains cautious due to broader economic uncertainties but is optimistic about the back-to-school season performance [17] Other Important Information - Cash and liquid investments exceeded $106 million at quarter end, with no debt on the balance sheet [6][14] - The company repurchased 0.6 million shares at an average cost of $13.10 per share during the second quarter [14] Q&A Session Summary Question: What are the assumptions for comparable sales for the balance of the quarter? - Management assumes a lower comp level in the low single digits to end the quarter, with potential upside if they exceed expectations [24] Question: What is driving the increase in average unit retail (AUR)? - AUR increases are attributed to a combination of higher MSRPs due to tariffs, mixed shifts in business, and lower levels of promotions [27][28] Question: What categories are seeing the most strength in private label? - The private label business is strong in denim and other key categories, reflecting a strategic focus on unique products and trend cycles [30][32] Question: What are the biggest headwinds facing the European business? - Economic conditions in Europe, particularly in Germany, and the need for better assortment differentiation are key challenges [44][45]