Core Points - The announcement by five departments in Dongying City, Shandong, establishes temporary control measures for unmanned aerial vehicles (UAVs) during the migratory periods of birds to ensure their safety in the Yellow River Delta National Nature Reserve [1][3] - The nature reserve is a critical area for international migratory birds, attracting both birds and photography enthusiasts, but incidents of UAVs disturbing bird populations have raised concerns [1][3] - Following the death of a bean goose due to a UAV collision, the local government has implemented a "no-fly zone" to protect the birds while allowing for reasonable UAV use for scientific research [3][4] Summary by Sections Regulatory Measures - The Dongying government has quickly responded to public concerns by coordinating control measures for UAVs, establishing clear boundaries for the no-fly zone while avoiding blanket bans [3] - A special action plan has been developed, including the formation of a patrol team of over 40 members to conduct regular monitoring during peak bird activity times [3][4] Tourism and Infrastructure Development - The "bird wave" phenomenon has significantly boosted tourism in Dongying, leading to improvements in local amenities such as service stations, parking, and sanitation facilities [3][4] - Local tourism officials are actively engaging with visitors through a dedicated online group to gather feedback and enhance the overall experience for tourists [5]

Group 1 - The city emphasizes the importance of enhancing service awareness and ensuring safety during the extended holiday period of the Mid-Autumn Festival and National Day, which has a significant impact on tourism and public safety [1][2] - The city plans to utilize platforms like "Jun Dao Suzhou" to provide real-time updates on tourist attractions, crowd conditions, and special activities to improve the travel experience for citizens and visitors [2] - There is a focus on strengthening comprehensive regulation to maintain market order, combat illegal practices such as price fraud and false advertising, and enhance the overall consumer experience in the tourism market [2] Group 2 - The city government is implementing a 24-hour duty and leadership rotation system to ensure effective emergency response and maintain public safety during the holiday [2] - A video conference was held to coordinate efforts among various departments and local governments to ensure smooth operations during the holiday period [3]

Core Viewpoint - The article discusses the evolving landscape of cultural and tourism marketing in China, highlighting the shift from attention-grabbing tactics by local officials to a more service-oriented approach that emphasizes genuine visitor experience and long-term reputation [1][2][3]. Group 1: Marketing Strategies - Recent cultural tourism marketing efforts have faced criticism for being repetitive and lacking innovation, leading to negative public perception [1]. - Successful marketing relies on creativity and genuine engagement rather than mere imitation of popular trends [1]. - The importance of balancing both visibility and reputation in tourism marketing is emphasized, as mere attention from viral events is insufficient for sustained interest [2]. Group 2: Case Studies and Examples - The example of Chongqing Rongchang, where the government cafeteria opened to the public, illustrates a successful marketing strategy that enhances visitor experience and builds trust [3]. - The phrase "进淄赶烤" exemplifies how certain cities can gain sudden popularity through effective marketing, but sustaining that interest requires ongoing effort and quality service [2][3]. - The article suggests that successful tourism marketing should focus on both attracting visitors and improving internal service quality to foster long-term positive reputation [3].