如果以36万辆为目标，还有近16万辆的缺口，9~12月的月均销售需要达到4万辆。 近日，2025深蓝汽车秋季新品全球发布会在重庆举行。当天，也是姜海荣出任深蓝汽车总裁后的首次公开亮相。在媒体沟通会上，深蓝汽车董事长邓承浩向 第一财经表示，全年交付共36万辆，将成为他和姜海荣接下来要共同努力完成的目标。 "从目前来看，这个目标是很有机会达成的。"邓承浩说道，这一目标的完成，主要是通过孵化大单品来完成，其中包括两款全球化大单品S05和S07，以及一 款定位国内市场的L06。 邓承浩称，S07已经在70多个国家发售，而本次慕尼黑车展上，S07德国上市和S05整个欧洲区域上市，都表明这两个产品要进行全球化供给。在具体的交付 目标上，S05要做到2万辆，S07要做到1.5万辆左右。而作为规模上量的产品，L06被寄予厚望，邓承浩认为，L06有机会成为全新的供给，打开全新的需 求。 作为新央企旗下的新能源品牌，深蓝当下处于"新能源"与"科技"深度融合的新阶段。在与华为深度合作的同时，如何在智能化和年轻人方面进行更好地叙 事，也成为深蓝品牌提升销量和规模的关键。姜海荣的加入，被看作是深蓝汽车这场转型的关键一步。 首次以深蓝汽 ...

Group 1 - The core viewpoint of the news is the leadership change at Deep Blue Automotive, with former Honor CMO Jiang Hairong appointed as CEO, while the previous CEO Deng Chenghao transitions to Chairman [1][2][6] - Deng Chenghao was internally appointed as Chairman and CEO back in February, but this was not publicly announced until now [2][6] - Jiang Hairong's appointment signifies a strategic shift towards integrating "new energy" and "technology," leveraging his global vision and experience in ICT product development [6][8] Group 2 - Under Deng Chenghao's leadership since February, Deep Blue Automotive has shifted its strategy from a multi-line approach to focusing on "super range extension" technology [8][9] - The launch of the Deep Blue G318 has allowed the company to penetrate the competitive off-road vehicle market, differentiating itself from competitors like Tank 400/500 and BYD's Yangwang U8 [8][9] - The brand's image has evolved from "young and fashionable" to "technologically hardcore and value-oriented," enhancing its market presence [8][9]

Core Viewpoint - The appointment of Jiang Hairong as CEO of Deep Blue Automotive signifies the company's strategic shift towards integrating new energy and technology, aiming for rapid and high-quality development in electrification and intelligence [1][4]. Company Overview - Deep Blue Automotive, a subsidiary of Changan Automobile, was established in 2018 and targets the mainstream market, focusing on young consumers [4]. - The company has delivered over 243,800 new vehicles in 2024, with a year-on-year increase of 64.6% in deliveries from January to August, totaling 198,640 vehicles [4]. Management Changes - Jiang Hairong, previously the Chief Marketing Officer for Honor in China, has been appointed as the new CEO of Deep Blue Automotive, succeeding Deng Chenghao, who has transitioned to Chairman [1][3]. - Deng Chenghao has a background in Changan Automobile, having held various positions since 2011, including CEO of Deep Blue Automotive since its inception in 2022 [3]. Industry Trends - The trend of executives from the mobile phone industry joining automotive companies is becoming more pronounced, with notable examples including former Honor executives joining other electric vehicle manufacturers [4].