智慧酿造
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“曲”尽其妙:叙府如何以科技赋能千年制曲工艺?
Zhong Guo Shi Pin Wang· 2025-12-29 10:32
在中国古代科技的浩瀚星空中,有一部典籍以其超越时代的实践智慧,照亮了后世千百年来的饮食文 明。这便是北魏农学家贾思勰所著的《齐民要术》。 他强调"择时而动,选料以精,工艺繁复,把控以微"——何时制曲需顺应天时,用何原料须讲究纯净优 质,每一道工序都要求细致入微。这种多维度、标准化的经验总结,不仅体现了古人对自然规律的深刻 理解,也成为后世酿酒人代代相传的宝贵精神财富。 时光流转,技艺不息。今天的叙府,并未将古法束之高阁,而是以敬畏之心承接传统,以创新之力激活 经典。其"妙"处正在于:既不泥古守旧,亦不盲目求新,而是在守正中出新,在传承中突破。 叙府犹如一位现代"伯乐",以科技为眼,聚焦"智慧酿造"。在成千上万的本土微生物中,精准甄选出高 效产香的功能菌株——这些"曲中千里马",正是风味升华的关键所在。同时,借助前沿生物技术与智能 发酵系统,叙府对原料配比、温湿调控、发酵周期等关键参数进行科学优化。 如此一来,不仅牢牢守护住传统酒曲所特有的复合香气,更赋予其更加协调、丰满、纯净的现代风味表 达。真正做到了"曲"尽其妙——既得古法之魂,又具时代之韵。 它不仅是中国古代的农业百科全书,更是一部详尽的食品工艺学巨著。 ...
从被“限制”到成为“经典”,酿酒业迎来战略升维新机遇
Sou Hu Cai Jing· 2025-10-17 15:21
Core Viewpoint - The recent guidance from the Ministry of Industry and Information Technology marks a significant shift in the positioning of the liquor industry, elevating it to the status of a "historical classic industry" alongside silk, tea, and traditional Chinese medicine, indicating a transition towards high-quality development and cultural empowerment [2][3][7]. Group 1: Industry Positioning and Development - The liquor industry, previously labeled as a "restrictive industry," is now recognized for its cultural significance and potential for high-quality growth, reflecting a fundamental policy change from restrictive to supportive development [2][7]. - The guidance outlines a clear blueprint for the liquor industry's development over the next five to six years, emphasizing cultural empowerment, innovation, and cross-industry integration [4][5]. Group 2: Specific Goals and Planning - By 2028, the goal is to cultivate over 50 leading enterprises with a scale of 10 billion, create several industry clusters with a scale of 100 billion, and establish over 100 world-renowned brands [5]. - The guidance emphasizes the need for targeted support for leading enterprises, encouraging mergers and resource integration to enhance industry concentration and brand value [5][6]. Group 3: Technological and Cultural Integration - The guidance supports the acceleration of key technologies, such as "fermentation control," from laboratory to industrial application, providing a pathway for smart brewing and technological upgrades in the liquor industry [6]. - It encourages the integration of liquor production with tourism and cultural experiences, promoting immersive marketing strategies that transform production sites into interactive cultural consumption spaces [6]. Group 4: Strategic Implications for Enterprises - Leading liquor companies are encouraged to leverage the "historical classic industry" designation to enhance cultural narratives and pursue brand premiumization and internationalization [8]. - Regional liquor companies should capitalize on local policy advantages to develop distinctive products and explore new models like "liquor-tourism integration" to achieve differentiated growth [8]. Group 5: Overall Industry Transformation - The guidance calls for the liquor industry to redefine its value creation methods through a broader cultural perspective, advanced technology, and an open global framework [8]. - Companies are advised to align their strategies with the macro policy direction while carefully assessing their resources and capabilities to navigate the ongoing industry adjustments [8].