Core Viewpoint - The traditional "Golden September and Silver October" cycle in the real estate market is nearing its end, but the demand for second-hand homes, particularly new second-hand homes, remains strong due to increased supply and improved services from real estate agencies [1][2]. Group 1: Market Dynamics - The second-hand housing market in Beijing is experiencing a surge in new second-hand homes, particularly in areas like Daxing and Chaoyang, as owners list their properties for sale following the delivery of new homes [2][3]. - The proportion of second-hand homes older than 20 years exceeds 50%, while those less than 5 years old account for only 1.5% to 2% of listings, indicating a scarcity of new second-hand homes [2][3]. - The upcoming release of nearly 10,000 new second-hand homes in the Daxing area, as properties reach the end of their five-year sales restrictions, is expected to further impact the market [3]. Group 2: Buyer Preferences - New second-hand homes are favored for their better hardware facilities and lower aging risks compared to older properties, making them a more attractive option for buyers [3][4]. - The demand for new second-hand homes is driven by buyers looking for improved living conditions, with many opting to sell their properties before they exceed 10 years in age to maintain value [3][4]. Group 3: Service Enhancements - Real estate agencies are enhancing their services to attract buyers, such as offering car rides for property viewings and providing warm items during colder weather, which has led to an increase in viewing numbers [6][7]. - Improved service quality from agencies is expected to boost market activity and shorten transaction cycles, thereby stabilizing prices [6][7].

Core Viewpoint - The second-hand housing market in Beijing is experiencing a surge in the supply of "new second-hand" homes, driven by an increase in new home deliveries over the past year, which has expanded buyers' options and boosted market activity [3][4][6]. Group 1: Market Dynamics - The traditional "golden September and silver October" period is nearing its end, yet the customer viewing volume in various districts remains high, indicating sustained interest in the second-hand market [3]. - The influx of new second-hand homes, characterized by shorter ages and better layouts, is effectively broadening the choices available to homebuyers [3][4]. - The supply of second-hand homes aged over 20 years exceeds 50%, while those under 5 years account for only 1.5% to 2%, highlighting the scarcity of new second-hand homes [4]. Group 2: Characteristics of New Second-hand Homes - New second-hand homes are seen as more competitive due to their superior hardware and design compared to older properties, making them attractive to buyers [4][6]. - The market for new second-hand homes is expected to grow significantly as many properties will become available after the expiration of their five-year sales restrictions in 2025-2026 [6]. - The current market dynamics suggest that new second-hand homes are becoming a vital link between the new and second-hand housing markets, effectively redistributing buyer demand [6][8]. Group 3: Buyer Behavior and Preferences - The increase in new second-hand home listings has led to a rise in transaction volumes, with a notable shift towards these properties among buyers [7]. - Buyers are increasingly favoring new second-hand homes due to their immediate availability and perceived value, which aligns with market expectations for quality housing [7][8]. - The demand for larger, better-located new second-hand homes is particularly strong among buyers looking to upgrade their living conditions [8]. Group 4: Service Enhancements by Agencies - Real estate agencies are enhancing their services to adapt to changing buyer behaviors, such as offering private car viewings to counteract the impact of colder weather on property viewings [10][11]. - Improved service quality is expected to increase viewing volumes and positively influence market expectations, potentially shortening transaction cycles [10][11]. - The focus on service optimization is seen as a necessary step to maintain buyer interest and stabilize prices in the current market environment [10][11].

Market Overview - The second-hand housing market in Hangzhou has seen a decline in overall performance compared to the booming market in March, particularly in areas like Shunhua and Century City, while some newly built homes have performed well, notably Qianjiang Rainbow Xuan [1][3] - Qianjiang Rainbow Xuan has recorded over 20 transactions in the past two months, with 9 signed in May and 1 in June, indicating a strong performance in the current market [1][3] Sales Performance - According to local agents, Qianjiang Rainbow Xuan achieved 13 actual transactions in May, totaling 35 transactions for the year, with expectations to lead in monthly sales for June [3] - The property set a record for the highest monthly sales volume since its delivery, with a stable price trend observed after six months in the market [3][7] - The average transaction price in June was reported at 28,700 yuan per square meter, up from 27,800 yuan per square meter in May, with actual transaction prices around 30,000 yuan per square meter [3][7] Property Details - Qianjiang Rainbow Xuan is located near the intersection of Guting Road and Zhouping Road, approximately 300 meters from Metro Line 2 [2] - The property consists of 902 units across 9 high-rise buildings, with a mix of public rental housing and private units [5] - Initially launched at a price of 28,100 yuan per square meter, the property has undergone four openings, with limited availability due to 371 units being under sales restrictions [2][5] Comparative Analysis - The property has seen fluctuations in sales since its delivery, with initial months showing low transaction volumes, but recent months have seen a recovery [7] - Compared to other newly built properties in the area, Qianjiang Rainbow Xuan has maintained a relatively stable price, allowing homeowners to at least break even on their investments [12] - The market dynamics in the San Tun North area indicate that while some properties have appreciated significantly, others have struggled, making Qianjiang Rainbow Xuan a more favorable option for first-time buyers [12]