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马年生肖茅台“错版”包装更换方案出炉,3月起自营门店可更换
Bei Ke Cai Jing· 2026-01-24 01:49
新京报讯(记者秦胜南)针对53度500ml贵州茅台酒(丙午马年)经典版包装盒上的 "昴"(mǎo)错写 成了"昂",1月23日,"i茅台"再度发布信息表示,该款生肖酒经典版包装已修正,同时还提到包装盒 上"一撇之失"的售后方案包括更换服务以及未来可领取的"补笔工具"。 根据此前报道,有网友反映其购买的53度500ml贵州茅台酒(丙午马年)经典版包装盒侧面上将二十八 星宿中的"昴"(mǎo)写成了"昂"。收到消费者反馈后,"i茅台"公众号1月22日发布回应称,已第一时 间核查确认,发现确实缺少一"丿",由"昴"变成"昂",并表示已联系供应链,正加班加点修改。 不过,据"今日酒价"1月23日发布的信息,生肖马经典版53度/500ml批发参考价为2180元/瓶,与此前两 日均持平。 业内人士提醒,消费者应理性看待错版茅台生肖酒的收藏价值,警惕"错版""稀缺"等炒作概念背后的陷 阱,避免盲目跟风加价购买,以免遭受经济损失。 编辑 唐峥 随后的1月23日,"i茅台"再次发布信息,表示经过两日全链路的紧密协作,53度500ml贵州茅台酒(丙 午马年)经典版的包装已修正,并于2026年1月23日恢复产品生产。同时称已经全面 ...
三个关键词,决定了你的赚钱能力
创业家· 2025-10-30 10:10
Core Insights - The ability to generate profit is summarized as creating scarce value with barriers to entry, emphasizing three key concepts: value, scarcity, and barriers [1][2][3] Group 1: Value - Value is defined by practical design choices, such as the shape of beverage containers that optimize material use and transportation costs [1] Group 2: Scarcity - Scarcity is rooted in the fundamental economic principle of supply and demand, where limited availability can command a premium price [2] Group 3: Barriers - Barriers to entry are characterized by unique capabilities that others cannot replicate, such as technological patents or banking licenses [3] Group 4: Event Promotion - The article promotes an event called "Black Horse Mountain Sea Plan," scheduled for November 20-22, 2025, in Huangshan, aimed at enhancing entrepreneurial leadership and brand positioning [4][10][12] - The event features notable figures like Feng Weidong and Niu Wenwen, who will guide participants through discussions on brand positioning and entrepreneurial strategies [4][6][13] Group 5: Event Details - The itinerary includes activities such as exploring Huangshan, workshops on leadership and brand positioning, and opportunities for networking among entrepreneurs [12][13] - The event has an early bird price of 12,800 yuan per person, with a regular price of 15,800 yuan [13]