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We Are One,一家中国装备巨头的“全球化方法论”
Sou Hu Cai Jing· 2025-10-20 08:33
Core Insights - The global equipment manufacturing industry is focusing on Shandong Heavy Industry in Qingdao, China, as it hosts the global partner conference with nearly 2,500 partners from 140 countries, showcasing around 300 products and covering an exhibition area of 30,000 square meters [1] - Shandong Heavy Industry reported impressive financial results for the first nine months of 2025, achieving nearly 440 billion yuan in revenue, a year-on-year increase of over 9%, with overseas business accounting for 60% of total revenue, highlighting the company's deepening globalization strategy [1] Globalization Strategy - Shandong Heavy Industry has moved beyond traditional trade to establish a new model of diversified business collaboration in international markets, with 30% of overseas revenue coming from European and American industries and another 30% from localized manufacturing and sales of domestic products [3] - The company has demonstrated strong performance across its subsidiaries, with China National Heavy Duty Truck's export sales reaching 111,000 units, a 24.5% increase, and Weichai Group's engine exports growing by 30% [5][5] Localization and Innovation - The company emphasizes a "deep cultivation of international markets" strategy, focusing on local teams, management, manufacturing, and R&D to address the complexities of the global environment [5] - Weichai's internationalization index has reached 40.93%, with all overseas acquisitions being profitable, driven by a strategy of synergy, localization, and unified goals [7] Technological Advancements - Shandong Heavy Industry invests heavily in R&D, maintaining a research intensity of 4.2%, with an expected investment of 13.6 billion yuan in 2024, leading to significant advancements in engine technology and vehicle design [9] - The company has introduced AI-powered machinery and customized products for specific markets, enhancing its global competitiveness [9] Collaborative Ecosystem - The "We Are One" philosophy fosters a unique collaborative innovation ecosystem, enabling rapid responses to customer needs through supply chain cooperation and shared resources among subsidiaries [10] - This collaborative model provides Shandong Heavy Industry with a competitive edge over Western companies, allowing for faster technological responses [10] Redefining Globalization - Shandong Heavy Industry's globalization practices are redefining the paradigm of Chinese equipment manufacturing, focusing on systemic outputs of technology, management, brand, and culture, rather than just product movement [12] - The company's approach, centered on deep localization, technological innovation, and cooperative win-win strategies, opens new growth avenues and offers significant insights for the high-quality development of Chinese manufacturing [12]