Core Viewpoint - Recent discussions about Xibei's store adjustments have sparked public attention and questions, particularly regarding a wave of store closures across various cities, which the company claims are part of normal operational adjustments [1][3]. Store Adjustments - Xibei has reportedly experienced a "store closure wave," with locations in cities such as Suzhou, Beijing, Shantou, Nanjing, Shenzhen, Changsha, and Chongqing shutting down [1]. - The company stated that opening and closing stores is a normal practice in the restaurant industry, and it continues to dynamically adjust its store count based on operational conditions [1]. - Despite closures, Xibei is also opening new locations, including stores in Harbin and Jinan, with plans to open eight more by December 31 in cities like Shenzhen, Nanjing, and Beijing [1]. Self-Reform Initiatives - Xibei is undergoing significant self-reform to regain lost customers and reputation, focusing on service upgrades, menu adjustments, price optimization, and prioritizing food safety [3]. - On September 15, Xibei issued an apology and announced nine major adjustments, including switching to non-GMO soybean oil and ensuring fresh preparation of various dishes [4]. Price Adjustments - Starting October 1, Xibei implemented significant price reductions on over 30 dishes, with some items seeing price drops exceeding 20% [4]. - Specific examples include a reduction in the price of sesame oil scrambled eggs from 43 yuan to 33 yuan (23% decrease) and grassland tender grilled lamb chops from 119 yuan to 99 yuan (approximately 16.8% decrease) [4]. Marketing Strategies - Xibei has been actively using promotional strategies, such as distributing dining vouchers to attract customers, with campaigns like "Xibei Treats You to Dinner" offering 100 yuan vouchers for in-store consumption [6]. - The company has also introduced a new logo and branding strategy, testing a new color scheme in select locations to refresh its image [6]. Customer Feedback - Initial responses to Xibei's reforms have been mixed, with some consumers expressing willingness to give the brand another chance, while others remain skeptical about the effectiveness of the changes [8][9]. - Positive comments highlight the company's sincerity and improvements, while criticisms focus on lingering doubts about service quality and pricing transparency [8][9].

Group 1 - The core viewpoint emphasizes the importance of self-revolution for the party to maintain its advanced nature and purity, which involves continuous self-purification, self-improvement, self-reform, and self-enhancement to better serve the people and the nation [1][2][4] Group 2 - Self-purification is described as a deep ideological revolution that requires party members to filter out impurities and toxins, enhance political immunity, and maintain political consistency with the central leadership [2][3] - Self-improvement focuses on strengthening the party's long-term governance capabilities by establishing a comprehensive and effective institutional system, and party members should continuously enhance their party spirit through self-reflection and education [3][4] - Self-reform is highlighted as an internal driving force for the party, necessitating innovation in theory, practice, and systems to adapt to new challenges and maintain the party's advanced nature [4][5] - Self-enhancement involves the continuous development of new skills and perspectives, emphasizing the importance of political loyalty education and the inheritance of the party's fine traditions to foster moral and cultural cultivation among party members [5]