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iPhone再次大降价,苹果只剩这一招?
Guan Cha Zhe Wang· 2025-05-14 06:30
"6·18"购物节前夕,苹果手机降价超千元的消息引发市场广泛关注。 日前,有多家媒体报道称,苹果本月10日向渠道商下发了调价通知,苹果iPhone 16 Pro Max 所有容量版 本降价160美元(折合人民币1313.06元);而 iPhone 16 Pro的128GB版本降价176美元(折合人民币 1445.27元),其他版本同样降价160美元。 中新经纬12日以消费者身份咨询了苹果官网客服,以及线上各电商平台旗舰店、自营店的客服,均表示 暂时未接到近期降价通知。但有第三方线下授权店的工作人员称,iPhone 16 Pro(512GB)11日已经降 了600元,这几天可能还会降。 苹果中国官网客服12日回应中新经纬称,最近确实收到了很多消费者咨询上述降价问题,但目前官网手 机均是原价,未收到近期降价通知,且官网产品也不参加国补。苹果天猫旗舰店和抖音自营旗舰店客服 均称,目前6000元以下的机型可以叠加国补,暂无其他优惠和降价活动。 多平台同步促销活动,国补机型抢购一空 随着iPhone 16系列降价,原本价格高于6000元、无法享受国补的iPhone 16 Pro,部分机型也能享受国 补,5月11日,京东 ...
华为独占近80%份额,折叠屏的战争结束了吗?
Guan Cha Zhe Wang· 2025-04-28 10:12
Core Insights - In Q1 2023, China's foldable smartphone shipments reached 2.84 million units, marking a year-on-year growth of 53.1%, significantly outperforming the overall smartphone market growth of 3.3% [1][9] - Huawei captured 76.6% of the foldable smartphone market share, a remarkable increase of 32.5 percentage points year-on-year, indicating its dominant position in the foldable market [1][3] - The overall domestic market penetration rate for foldable phones was approximately 4%, up by 1.3 percentage points year-on-year, reflecting the increasing acceptance of foldable technology among consumers [1][4] Market Dynamics - Huawei's significant market share increase is attributed to its product release schedule and improved supply chain, with the launch of Mate X6 and Pura X contributing to its success [3][4] - Other Android manufacturers like Honor, OPPO, and Xiaomi have struggled to gain substantial market share, with none exceeding 30%, despite releasing competitive products [6][9] - The high-end foldable smartphone market is characterized by a niche consumer base that is less price-sensitive and more focused on brand strength and technological innovation [6][10] Competitive Landscape - The potential entry of Apple into the foldable smartphone market remains a critical variable, as it could intensify competition and impact Huawei's market position [1][9] - Apple's recent decline in shipments by 9% in China contrasts with the growth of competitors like Xiaomi (40%) and Huawei (10%), indicating increasing pressure on Apple in the high-end market [9][10] - The success of foldable smartphones hinges on the ability of manufacturers to innovate and enhance user experience, particularly in software optimization and ecosystem development [4][13] Future Outlook - Analysts suggest that if Apple does not enter the foldable market by 2026-2027, it may miss the opportunity to compete effectively [12][13] - The current trend indicates that while the growth rate of the foldable smartphone market may stabilize, there is still potential for slight growth driven by high-end market stability and product redefinition by brands like OPPO [13]