智通财经APP获悉，亚马逊(AMZN.US)正将快速免费配送推向极致，推出可在30分钟内送达商品和杂货 的新"超快速"服务。 据知情人士透露，亚马逊正持续向大型包装商品经销商征求意见，以明确可通过新配送服务销售的商品 范围。为提升配送效率，该公司正积极推进在西雅图、费城和沃思堡三地获取市政审批，以建设或改造 小型配送中心网络。 与此同时，针对其"极速配送服务"板块，企业已启动专项招聘计划，重点吸纳仓库操作员与送货司机， 构建更高效的物流履约体系。 面对沃尔玛(WMT.US)、塔吉特(TGT.US)、Maplebear(CART.US)、DoorDash(DASH.US)和Uber Eats(UBER.US)日益激烈的竞争，亚马逊一直在寻求新方法使其配送业务实现差异化。 该公司最近推出了易腐杂货配送服务，并一直通过与Gopuff合作在欧洲以及与Rappi合作在墨西哥试验 超快速配送。 据报道，亚马逊计划通过类似便利店的小型履约中心，由仓库员工打包、Flex工人取货配送，从而将配 送时间缩短多达一半。 亚马逊正通过加速配送服务布局，精准捕捉高频商品订单需求激增的市场红利，以期实现商业价值转 化。 正如亚马逊首席执 ...

Core Viewpoint - The entry of Pinduoduo into the instant retail market signifies a strategic shift as it aims to compete with established players like Meituan, Alibaba, and JD.com in a rapidly growing sector [4][5][10]. Group 1: Pinduoduo's Entry into Instant Retail - Pinduoduo is testing self-built product warehouses in first-tier cities like Shanghai and plans to launch instant delivery services by August [3][4]. - The company has historically focused on community group buying but is now exploring instant retail, which is seen as a significant market opportunity [5][10]. - Pinduoduo's cautious approach involves pilot testing and partnerships with third-party logistics, avoiding large-scale investments initially [22][44]. Group 2: Market Dynamics and Competitors - The instant retail market in China is projected to reach 780 billion yuan in 2024, growing by 20% year-on-year, and is expected to exceed 2 trillion yuan by 2030 [13][14]. - Competitors like Meituan and Alibaba have already established strong positions in instant retail, with Meituan's flash purchase service achieving daily order volumes of 12 million [10][25]. - Alibaba has integrated its logistics through Ele.me and Taobao Flash Purchase, rapidly increasing its market presence [28][29]. Group 3: Strategic Implications for Pinduoduo - Pinduoduo's move into instant retail is both a defensive and offensive strategy to protect its market share in low-frequency consumption categories [17][19]. - The company aims to leverage its existing user base in lower-tier cities to replicate its previous success in community group buying [44]. - The competition in instant retail is intensifying, with a focus on supply chain efficiency and data capabilities becoming critical for success [46][48].