不知道大家有没有刷到过这样的视频？明明是经典影视剧的名场面，却被一些创作者把台词通过AI技术"魔改"：舌战群儒的诸葛亮飙起了流利 的英文，一心向佛的唐僧大谈如何反内耗等。视频中，人物口型严丝合缝，精准对齐，看不出一点"违和感"。 △经典影视剧《三国演义》人物角色的声音被AI"魔改" 此前，广电总局网络视听司就曾发布《管理提示（AI魔改）》，认为一些AI"魔改"视频为博流量，毫无边界亵渎经典IP，冲击传统文化认知， 与原著精神内核相悖，且涉嫌构成侵权行为。 即便有相关规定的约束，通过修改台词进行所谓"二创"的影视作品仍然具有一定规模，并在各大短视频平台拥有着可观的流量。这些融入独创 性表达的"二创"行为是否侵权？它的法律边界在哪里？ AI"魔改"视频制作门槛低 "只要给我30秒没有处理过的声音，我能立刻让指定的人开口说话。"中国之声记者在多个短视频平台输入"AI配音、魔改"等关键词，算法会立 即推送一连串反差强烈的画面。 △某博主通过AI"魔改"《西游记》片段 梳理发现，AI配音在日常生活中多用于以下场景： 全国首例"AI声音侵权案"宣判 声音权益获司法认定 北京一家从事移动互联网商业智能服务的公司负责人张万子 ...

Core Viewpoint - The article discusses the controversy surrounding Amazon's "Sailor Star Project," focusing on the unauthorized use of a voice actor's recordings for AI training, highlighting the lack of oversight in outsourcing and the emerging risks of AI copyright issues in the industry [1][17]. Group 1: Controversy Overview - Amazon's "Sailor Star Project" faced a halt due to allegations from voice actor Mu Xueting regarding the unauthorized use of her voice in episodes 4-7, which she did not record [1][4]. - The production company, Shanghai Heiye Culture, acknowledged a work oversight but did not address the AI-related concerns directly [1][7]. - The incident reflects a broader issue of inadequate supervision by large companies over their outsourcing chains and a general lack of awareness regarding AI copyright in the market [1][19]. Group 2: Industry Response and Legal Context - Mu Xueting noted that the industry has become more vigilant about AI usage, often including clauses in contracts to prevent AI exploitation, although enforcement remains challenging [2][9]. - The article mentions a recent legal precedent in China where a court ruled on an AI voice infringement case, emphasizing that unauthorized use of a person's voice for AI training constitutes infringement [14][15]. - The legal landscape is evolving, with the inclusion of "voice rights" in China's civil code, which recognizes the need for protection against unauthorized voice usage [14][15]. Group 3: Company Dynamics and Market Trends - Amazon has been scaling back its operations in China, focusing on advertising and global selling, which may impact its accountability in such controversies [17]. - The production company involved, Heiye Culture, is a small firm that primarily handles cultural and marketing projects, raising questions about the effectiveness of oversight in the production process [17][18]. - The article highlights the increasing accessibility of AI voice cloning technology, which poses a significant threat to voice actors as the barriers to entry for creating synthetic voices are lowering [10][14].

Core Viewpoint - The controversy surrounding Amazon's "Sailor Star Project" highlights the lack of oversight in outsourcing chains and the growing issue of AI copyright awareness in the industry [1][10]. Group 1: Event Overview - Amazon's "Sailor Star Project," a marketing initiative featuring 15 domestic brands, was paused due to a dispute over the unauthorized use of a voice actor's recordings for AI training [1][2]. - Voice actor Mu Xue Ting raised concerns after discovering her voice was used in episodes 4-7 of the series without her consent, despite only recording for the first three episodes [1][3]. Group 2: Company Responses - The production company, Shanghai Heiye Culture Communication, acknowledged a work oversight but did not address the AI controversy directly [4]. - Both Amazon China and Heiye Culture have not provided comments on the situation, although internal investigations are reportedly underway [1][4]. Group 3: Industry Implications - The incident underscores the increasing risks of AI infringement in the voice acting industry, as many professionals are now adding clauses to contracts to prevent their work from being used for AI purposes [2][6]. - The rapid advancement of voice synthesis technology has made it easier for AI to replicate voices, raising concerns about the potential for infringement and the difficulty of enforcement [6][7]. Group 4: Legal Context - A recent legal case in China established that unauthorized use of a voice for AI training constitutes infringement, highlighting the need for clearer boundaries regarding voice rights [7][10]. - The legal landscape is evolving, with the recognition of "voice rights" under Chinese law, which parallels protections for personal image rights [7]. Group 5: Amazon's Market Position - Amazon has been scaling back its operations in China, focusing primarily on advertising and logistics, following a withdrawal from the direct retail market [8]. - The company has faced challenges, including a decline in advertising spending and workforce reductions, which may impact its ability to manage external partnerships effectively [8][9].