Group 1 - The Hong Kong government aims to leverage innovative thinking and technology to support IP creation and attract more tourists to experience local culture [1][2] - In 2024, Hong Kong will host over 240 events, attracting approximately 2 million tourists and generating around HKD 7.5 billion in consumer spending and HKD 4.5 billion in economic value [1] - Major upcoming events in 2025 include "CHIIKAWA DAYS" exhibition, CR7® LIFE museum opening, and the Hong Kong Fashion Week [1] Group 2 - The Hong Kong Tourism Board collaborates with event organizers to enhance tourist experiences through IP-themed activities, stimulating local consumption [2] - A film exhibition titled "Walk into Hong Kong, Walk into Hong Kong Movies" has been launched, showcasing local cinema and generating business opportunities [2] - The "Kowloon Walled City Light and Shadow Tour" has attracted over 42,000 visitors in its first month, boosting nearby retail and dining sectors [2] Group 3 - Hong Kong Disneyland continues to attract visitors with unique IP features, including the world's largest "Frozen" themed area and upcoming Marvel-themed attractions [3] - Ocean Park utilizes its status as a major panda habitat to promote panda-themed merchandise and experiences, enhancing visitor engagement [3] Group 4 - The Hong Kong Creative Industries Department supports local anime culture and tourism through projects like the "Anime Sports Base," which has attracted around 460,000 visitors since its opening [4] - The Hong Kong Comic Star Avenue has drawn over 3 million visitors, with plans for enhancements and new exhibits by the end of 2024 [4] - The annual Anime Festival attracts approximately 250,000 visitors, including tourists from mainland China and overseas [4] Group 5 - The Hong Kong government is focused on enhancing local IP development and protection, ensuring alignment with international trends and economic needs [5] - The implementation of the 2022 Copyright (Amendment) Ordinance aims to strengthen digital copyright protection [5] Group 6 - The Hong Kong Intellectual Property Department promotes respect for creativity and IP protection through various initiatives, including the "Genuine Goods Commitment" program [6] - Over 1,500 retailers and 7,000 sales points participate in the "Genuine Goods Commitment" program annually, promoting the sale of authentic products [6]

Core Viewpoint - The article discusses the challenges faced by Pop Mart, particularly regarding the rise of counterfeit products like "Lafufu," which are gaining popularity in overseas markets, posing a significant threat to the brand's intellectual property rights [3][10][20]. Group 1: Market Performance - In 2024, Pop Mart's revenue from overseas and Hong Kong, Macau, and Taiwan reached 5.07 billion yuan, marking a year-on-year growth of 375.2%, accounting for nearly 40% of total revenue [4]. - The phenomenon of counterfeit products is not limited to China; in the U.S. market, 31% of respondents reported purchasing replica luxury goods in the past year, with consumers taking pride in "smart consumption" [5]. Group 2: Intellectual Property Challenges - In the past year, Pop Mart faced 288 new civil lawsuits and administrative actions against 11 counterfeit sources, highlighting the increasing threat of IP infringement [6]. - The company has reported multiple seizures of counterfeit Labubu products, with customs authorities confiscating 140,000 items suspected of copyright infringement [6][10]. Group 3: Counterfeit Market Dynamics - The rise of "Lafufu" as a popular counterfeit has led to a thriving market, with consumers showing no shame in purchasing or displaying these products, even viewing them as a form of rebellion or cultural identity [20][23]. - In Singapore, unauthorized use of Pop Mart's IP has been observed in various sectors, including food and beverage, with local businesses using Labubu's likeness without permission [14][16]. Group 4: Legal and Enforcement Issues - The legal battle against counterfeiting is complex and costly, with high expenses associated with copyright infringement identification and the stringent standards for criminal prosecution [25][26]. - Pop Mart's legal strategies have evolved, focusing more on alternative dispute resolution methods rather than solely relying on litigation, reflecting a shift in approach to IP protection [25][32]. Group 5: Brand Perception and Consumer Behavior - The article notes a cultural shift where consumers in Western markets embrace counterfeit products, contrasting with the more shameful perception of counterfeits in China, where consumers are often unaware they are purchasing fakes [23][32]. - Pop Mart's founder emphasizes the importance of brand identity over platform status, acknowledging the dual challenge of counterfeit popularity as both a recognition of brand strength and a significant risk [32].