中国移动 互联网AIGC赛道 丨流量报告 摘要： 研究意 义 20 25年前10个月，AIGC赛道进入规模化应用期，用户规模4.83亿，市场渗透率突破30%。 核心用户群体 AIGC应用的核心用户为35岁以下的青年白领，多分布于高线城市，具有较强的消费能力和对社交分享的需求。 语言模型 ：豆包APP在语言模型领域流量领先，腾讯元宝流量跃升显著。 智能伴聊 ：行业增长低迷，但星野APP用户规模实现正增长。 智能工具 ：行业规模稳定，用户流量生态与平台设备深度绑定。 图像处理 ：即梦AI在图像处理领域断层式第一。 细分赛道分析 增速排名 截至10月，即梦AI、腾讯元宝、豆包等APP在今年近10个月内用户增长速度领先。 移动端AIGC赛道整体流量趋势 2025年AIGC赛道进入规模化应用期，市场渗透率突破30% 2025年1-10月，AIGC赛道月独立设备数从3.18亿台增长至4.83亿台，渗透率从22.1%提升至33.2%，反映AIGC已从"尝鲜工具"转向大众级应用。AIGC 应细分赛道中，语言模型、智能工具等生产力场景将持续占据主流，APP独立设备数均超2亿。 移动端AIGC赛道用户画像 高线城市中具有较强消费 ...

Class A Ordinary Shares Will Begin Trading on a Post-Consolidation Adjusted Basis onDecember 23, 2025 BEIJING, Dec. 19, 2025 (GLOBE NEWSWIRE) -- Cheer Holding, Inc. (NASDAQ: CHR) (“Cheer Holding,” “we” or the “Company”), a leading provider of next-generation mobile internet infrastructure and platform services, today announced that it intends to effect a share consolidation of its ordinary shares at a ratio of 1 post-split Class A ordinary share for every 50 pre-split ordinary shares (the “Share Consolidati ...

核心发现 用户变化 用户触媒偏好呈现年龄差异 ：不同年龄段和城市级别的用户在行业偏好上存在明显差异，00后群 体倾向于关注游戏等娱乐内容；25-30岁的青年群体更偏好亲子育儿等。 中国移动互联网流量 丨季度报告 移动互联网流量小幅增长，用户行为向低频深用变迁 ：2025Q3中国移动互联网月独立设备数增至 14.52亿，环比Q2增长0.83%；用户单日使用次数为59.8次，环比Q2下降2.9%；时长为282.9分钟， 环比Q2增长2.3%，用户使用行为深度提升。 行业变化 核心摘要： 美食外卖巨头大战落幕，短期流量激增后续增长乏力 ：京东成功入局，市监局叫停巨头不正当内 卷，强化行业规范，行业流量短期激增，8-9月环比下滑，后续增长动能不足。 本报告利用艾瑞咨询UserTracker多平台网民行为监测数据库等产品数据及桌面研究，综合分析了2025年 移动互联网的用户变化、行业流量变化、APP流量变化。报告指出，2025年第三季度，移动互联网流量小 幅增长，用户行为向低频深用变迁。在用户结构方面，用户性别、年龄结构稳定，中高线未婚群体驱动增 长，用户触媒偏好呈现年龄和城市级别差异。在行业方面，美食外卖巨头大战落幕 ...

Core Viewpoint - Cheer Holding, Inc. has announced a definitive agreement for the purchase and sale of 187,500,000 Class A ordinary shares at a price of $0.08 per share, aiming to raise approximately $15 million in gross proceeds [1][2]. Group 1: Offering Details - The registered direct offering is expected to close on or about November 6, 2025, pending customary closing conditions [2]. - The offering is made under a shelf registration statement previously filed and declared effective by the U.S. Securities and Exchange Commission on September 12, 2024 [3]. Group 2: Company Overview - Cheer Holding, Inc. is a leading provider of next-generation mobile internet infrastructure and platform services in China, focusing on creating a digital ecosystem that integrates various technologies [5]. - The company is developing a 5G+VR+AR+AI shared universe space, leveraging advanced technologies such as blockchain and cloud computing [5]. - Cheer Holding's product portfolio includes a variety of services like CHEERS Telepathy, CHEERS Video, and AI-animated short dramas, which blend online and offline experiences [6]. Group 3: Strategic Focus - The company emphasizes "CHEERS+" as the core of its digital ecosystem, aiming for long-term sustainable and scalable growth through innovative applications and technologies [7].

Core Viewpoint - Cheer Holding, Inc. has received two non-binding proposals for the acquisition of its Class A ordinary shares, with offers of US$0.56 and US$0.52 per share from different investment entities [1][2]. Group 1: Proposals Overview - The first proposal is from Zhongsheng Dingxin Investment Fund Management, offering US$0.56 in cash per Class A Share [1]. - The second proposal comes from Excel Ally Ventures Limited, proposing US$0.52 in cash per Class A Share [1]. - Both proposals are non-binding and the Board has not made any decisions regarding them [3]. Group 2: Board Actions - The Board will establish a Special Committee composed of independent directors to evaluate the proposals and explore other strategic alternatives [2]. - The Special Committee will have the authority to hire advisors, including independent financial and legal counsel, to assist in the evaluation process [2]. Group 3: Company Background - Cheer Holding is a leading provider of advanced mobile internet infrastructure and platform services in China, focusing on creating a digital ecosystem that integrates various technologies [6]. - The company is developing a 5G+VR+AR+AI shared universe space, leveraging cutting-edge technologies such as blockchain and cloud computing [6]. - Cheer Holding's product portfolio includes a variety of services that blend online and offline experiences, enhancing its competitive edge in the market [7][8].

Core Viewpoint - Cheer Holding, Inc. has received a notice from NASDAQ indicating non-compliance with the minimum bid price requirement of $1.00 per share, with a compliance period until April 14, 2026, to regain compliance [1][2]. Company Compliance Status - The notice states that Cheer Holding has until April 14, 2026, to ensure its Class A ordinary shares are priced at least $1.00 for a minimum of ten consecutive business days to regain compliance [2]. - If compliance is not achieved by the deadline, the company may be eligible for additional time or could face delisting [2]. Monitoring and Future Actions - The company plans to monitor the closing bid price of its Class A ordinary shares and evaluate options to regain compliance during the compliance period [3]. Company Overview - Cheer Holding is a leading provider of advanced mobile internet infrastructure and platform services in China, focusing on creating a digital ecosystem that integrates various technologies for a new business environment [4]. - The company is developing a 5G+VR+AR+AI shared universe space utilizing cutting-edge technologies such as blockchain and cloud computing [4]. Product and Service Portfolio - Cheer Holding's offerings include a diverse range of products and services like CHEERS Telepathy, CHEERS Video, CHEERS e-Mall, and various AI-driven content, which blend online and offline experiences [5]. - The core of Cheer Holding's digital ecosystem is "CHEERS+", aimed at driving long-term sustainable growth through innovative applications and technologies [6].

Investment Rating - The report does not explicitly state an investment rating for the mobile internet industry Core Insights - The overall user scale of China's mobile internet remains stable, with a projected growth in mobile internet users reaching 1.12 billion by mid-2025, reflecting a growth rate of approximately 1.1% [3][4] - The report highlights the stability of top applications, with a significant overlap among the top 100, 500, and 1000 apps, indicating a mature market [6][7] - AI applications are experiencing rapid growth, with AI-enabled smartphones accounting for over 51% of the market by mid-2025, showcasing a 380% increase in activation [14][15] - The short video segment is expanding, with a notable increase in user engagement and a demand for high-quality content [19][20] - The smart hardware market is thriving, driven by government subsidies and a growing consumer interest, with a projected market size of 793.8 billion yuan in 2025 [45][46] Summary by Sections Mobile Internet User Trends - The mobile internet user base is projected to grow steadily, reaching 1.12 billion by mid-2025, with a growth rate of 1.1% [3][4] - The report indicates a consistent increase in mobile internet users, with a year-on-year growth of 2.1% to 2.2% [3] Application Landscape - The overlap among the top applications remains high, with 88.0% for the top 100 apps, indicating a stable competitive landscape [6][7] - The report identifies the top six industries with significant monthly active user growth, including AI and short videos, with growth rates exceeding 200% for leading applications [9] AI Integration - AI applications are rapidly gaining traction, with over 5 billion AI-enabled smartphones expected by mid-2025, marking a 380% increase in activation [14][15] - The report emphasizes the importance of identifying new opportunities in AI applications based on maturity and frequency of use [16] Short Video Growth - The short video segment is characterized by diverse user preferences, with a demand for high-quality content despite its "fast food" nature [19][20] - Key factors influencing short video viewership include engaging plots and high production quality, while common reasons for abandoning shows include poor storytelling and lack of originality [25][23] Smart Hardware Market - The smart hardware market is experiencing robust growth, with a 20.5% increase in shipments in the first half of the year and a projected market size of 793.8 billion yuan by 2025 [45][46] - The report highlights the increasing variety and sophistication of smart hardware products, driven by consumer demand for interconnected devices [47][48]

Company Overview - Cheer Holding, Inc. is a leading provider of advanced mobile internet infrastructure and platform services, focusing on building a digital ecosystem that integrates platforms, applications, technology, and industry for a new business environment leveraging AI technology [7][9] - The company is developing a 5G+VR+AR+AI shared universe space utilizing cutting-edge technologies such as blockchain, cloud computing, extended reality, and digital twin [7] Offering Details - Univest Securities, LLC announced the closing of a public offering for Cheer Holding, raising approximately $8.5 million through the sale of 12,686,565 units at a public offering price of $0.67 per unit [1][2][3] - Each unit consists of one Class A ordinary share or a pre-funded warrant, along with Series A and Series B warrants to purchase additional Class A ordinary shares at an exercise price of $0.7035 [2] - The net proceeds from the offering will be used for general working capital and corporate purposes, including sales and marketing expenses for user acquisition [3] Product and Service Portfolio - Cheer Holding's portfolio includes a diverse range of products and services such as CHEERS Telepathy, CHEERS Video, CHEERS e-Mall, and various AI-driven applications [8][9] - The company aims to create seamless application scenarios that blend online/offline and virtual/reality elements, with "CHEERS+" at the core of its digital ecosystem [9] Financial and Regulatory Information - The offering was conducted under a registration statement on Form F-1, which was declared effective by the SEC on September 30, 2025 [4] - Univest Securities acted as the sole placement agent for the offering, which is part of its broader investment banking services [3][6]

Core Viewpoint - Cheer Holding, Inc. has announced a public offering expected to generate approximately $8.5 million in gross proceeds, aimed at enhancing its mobile internet infrastructure and platform services [1][3]. Group 1: Offering Details - The offering consists of 12,686,565 units, each unit priced at $0.67, which includes one Class A ordinary share or a pre-funded warrant, along with Series A and Series B warrants [2]. - The Series A and Series B warrants have an exercise price of $0.7035 per Class A Share and can be exercised within one year from the issuance date [2]. - The offering is expected to close on or about October 2, 2025, pending customary closing conditions [3]. Group 2: Use of Proceeds - The net proceeds from the offering will be utilized for general working capital and corporate purposes, including sales and marketing expenses for user acquisition [3]. Group 3: Company Overview - Cheer Holding is a leading provider of next-generation mobile internet infrastructure and platform services in China, focusing on creating a digital ecosystem that integrates various technologies [6]. - The company is developing a 5G+VR+AR+AI shared universe space, leveraging advanced technologies such as blockchain and cloud computing [6]. - Cheer Holding's product portfolio includes a variety of services like CHEERS Telepathy, CHEERS Video, and AI-animated short drama series, which blend online and offline experiences [7].

Group 1 - The collaboration between Giant Star Legend and Yushu Technology focuses on developing and commercializing quadruped robots with strong IP attributes, particularly in the entertainment sector [1] - This partnership is seen as an innovative attempt to combine IP with smart robotics, potentially enhancing business expansion and commercial value for both companies [1] Group 2 - As of June 2025, China's mobile internet monthly active user base reached a record 1.267 billion, with users spending nearly 8 hours online daily [2] - The AIGC industry experienced a staggering year-on-year growth rate of 393.9% in total usage time, emerging as a new growth engine [2] - AI search applications have gained significant traction, indicating that artificial intelligence will play a more crucial role in the mobile internet landscape [2] Group 3 - RoboScience has successfully completed nearly 200 million yuan in angel round financing, led by JD.com, with participation from other notable investors [3] - The company, established in December 2024, has been operational since March 2025 and previously raised several million yuan in seed funding [3] - The success of this financing round is expected to attract more talent, capital, and resources to the field of embodied intelligence, accelerating technology development and industrialization [3]