以下文章来源于欧爷的商业创新 ，作者欧爷 欧爷的商业创新 . 在一个高速变化、不断把人推离自己内心的时代， 我记录人与世界相处的方式—— 人如何在工作、关系、技术、权力、欲望与生死之间， 仍然保有成为自 己的可能。 "亲爱的，商业世界真的变了" 第一次见到诺岸（NOA）酒店集团创始人潘飞，是在今年盛夏的阿那亚。 在有赞创始人白鸦先生组织的一次研学中，潘飞作为特邀嘉宾，与现场的线下实体业态的创业者们分享他创办诺岸酒店的历程。 他穿着随意的白色T恤，戴着棒球帽，鬓角的头发半长不短地支棱着，像极了一个不太修边幅的文艺青年。 他非常喜欢"野性"这个词。 在他几乎所有的演讲标题里，他都会把"野性"这个词放进去——我猜，在他的语境中，这一轮创业，是一种带着个人判断与生命力的"野性创新"。 诺岸酒店目前的体量并不大，但 它所触及的，是传统商业要素正在发生的"位移"。 因此，这个案例的启发，并不只限于酒店行业。 扫描海报二维码预约直播 围观一场商业重心的"野性"迁移 后来，我把潘飞和他的诺岸酒店案例介绍给混沌在线课程组。 在Mia和程灿两位混沌课程主任的推动下，历经整整一个月的反复打磨，一堂关于生活方式与创业选择的课程终于成 ...

智通财经APP获悉，金界控股(03918)再跌超4%，截至发稿，跌3.97%，报4.59港元，成交额3405.66万港 元。 公开资料显示，金界控股为柬埔寨目前最大的博彩业和酒店业运营企业。值得注意的是，金界控股近期 公布，与大股东终止金界三期项目融资协议，没收3.16亿美元计入储备金。尽管已签订相互终止契约， 仍计划继续开展Naga3项目，将评估Naga3的余下发展计划，如有需要，探索其他资金渠道。 消息面上，12月7日起，柬泰边境地区再次爆发激烈冲突。12月16日，中国驻柬埔寨大使馆再次提醒靠 近柬泰边境的中国公民加强安全防范。12月18日外交部亚洲事务特使将再次赴柬埔寨、泰国，穿梭调停 柬泰边境冲突。 ...

这已是哈尔滨富力丽思卡尔顿酒店连续第三年，以大型冰雕艺术迎接冰雪季节。今年的"冰心"雕塑，不 仅体量惊人、雕工精湛，更蕴含深刻寓意：它以冰为材，却凝聚炙热心意，象征酒店始终如一的暖心服 务与待客之道。白日里，冰心在阳光下折射出纯净光芒；夜幕降临，内置灯光使其焕发柔和绚丽的色 彩，宛如一颗在城市中央跳动的温暖之心，吸引无数宾客与市民驻足拍照，留下难忘的冬日影像。 来源：美通社 哈尔滨2025年12月17日 /美通社/ -- 随着哈尔滨正式进入冰雪旅游旺季，整座城市化身为银装素裹的童话 世界。在此冰雪律动之际，哈尔滨富力丽思卡尔顿酒店再度以其标志性的冬日艺术之作，点亮城市中心 ——一座重达1000公斤的"冰心"冰雕作品于酒店门前盛大揭幕，以晶莹剔透的冰晶艺术，传递温暖于心 的服务承诺，成为今冬哈尔滨又一瞩目打卡点。 "我们希望通过这座冰雕，向宾客传递一种对比鲜明的美好：外在是冰城的凛冽与壮丽，内在是丽思卡 尔顿始终如一的优雅与亲切。"酒店总经理Ksenia Novikova女士表示，"在哈尔滨，冬季不仅属于冰雪， 更属于人与人之间真挚的连接。我们期待宾客因这座"冰心"而来，因这里的服务而停留，收获超越寻常 的旅行 ...

金界控股(03918)再跌超4%，截至发稿，跌3.97%，报4.59港元，成交额3405.66万港元。 消息面上，12月7日起，柬泰边境地区再次爆发激烈冲突。12月16日，中国驻柬埔寨大使馆再次提醒靠 近柬泰边境的中国公民加强安全防范。12月18日外交部亚洲事务特使将再次赴柬埔寨、泰国，穿梭调停 柬泰边境冲突。 公开资料显示，金界控股为柬埔寨目前最大的博彩业和酒店业运营企业。值得注意的是，金界控股近期 公布，与大股东终止金界三期项目融资协议，没收3.16亿美元计入储备金。尽管已签订相互终止契约， 仍计划继续开展Naga3项目，将评估Naga3的余下发展计划，如有需要，探索其他资金渠道。 ...

当今酒店业，随着竞争的愈发激烈，我们不难发现，抢占消费者心智或市场先机的"占位战"已经步入尾 声，寻求更细分突破的"卡位战"无声开启。 与此同时，酒店投资市场也告别了"闭眼赚钱"的黄金时代，每一个决策都显得愈发审慎而关键。投资人 需要的，是一个能够穿越周期、持续提供确定性回报的"战略盟友"。 什么样的品牌与产品，才能为投资人抢下"卡位战"的战略高地?近日，一个已在大中华区市场深耕五十 年的品牌——假日酒店，带来了其最新的3.0点亮版产品，这一焕新，非颠覆性的破与立，而是植根于 品牌基因的系统性、持续性的价值生长，或许正创造出新的可能。 "卡位战时代"的酒店投资： 在不确定中寻找确定 酒店跑马圈地的时代正在落幕，在寻求精耕细作的"卡位战时代"中，投资人的眼光变得更为锐利和深 邃，其决策逻辑正沿着三个清晰的趋势演进。 趋势一： 投资向上， 向更高端酒店进发 随着消费升级与客群细分，投资人不再满足于泛化的中端或中高端酒店产品，同时，竞争已呈现白热化 的中端及中高端赛道，也让投资人对此有所顾虑。 他们正将目光和资本投向能够提供更高溢价、更强品牌辨识度和更优质客源的更高端酒店赛道。一方 面，核心城市的商务客群、度假客群 ...

Core Insights - The implementation of the 240-hour visa-free transit policy has significantly enhanced the entry of foreign travelers into China, marking a year since its launch with a 60.8% increase in eligible travelers compared to the previous policy [1][3]. Group 1: Policy Impact - The policy has led to a total of 40.6 million foreign entries across various ports in China, reflecting a year-on-year growth of 27.2% [3]. - Major entry hubs like Beijing, Shanghai, and Guangzhou have seen substantial benefits, with over 340 million, 534.6 million, and 320 million foreign entries respectively, where 55% to 57% of these travelers utilized the visa-free option [5]. - Secondary ports have experienced explosive growth, with Xiamen seeing a threefold increase and Liaoning witnessing a 5.7-fold increase in foreign entries [5]. Group 2: Travel Experience Enhancements - Key ports have introduced dedicated channels and streamlined processes, such as "one-stop services" and online forms, to improve the travel experience for foreign visitors [7]. - The extended stay period has shifted traveler behavior from mere transit to deeper exploration, with 60% of travelers opting for interprovincial travel [10]. Group 3: Economic and Cultural Benefits - The policy has fostered new travel patterns, combining transit with in-depth tourism experiences, thus boosting inbound tourism consumption [8]. - Economic indicators show a significant increase in tourism spending, with Beijing's inbound tourist spending reaching 41.7 billion RMB, a 48% increase year-on-year [16]. - The synergy between the visa-free policy and tax refund services has effectively converted inbound traffic into economic growth, enhancing consumer spending and regional collaboration [17]. Group 4: Innovations in Tax Refund Services - The introduction of a streamlined tax refund process has led to a 229.8% increase in refund claims, with over 60% of refunds being reinvested into secondary purchases [21]. - Various regions have reported significant growth in tourism and retail sectors, with Hainan's duty-free shopping seeing an average spend of over 8,000 RMB per person among visa-free travelers [21]. Group 5: Future Prospects - The inclusion of 21 new ports under the visa-free policy is expected to further unlock inbound consumption potential, contributing to sustained economic growth [23].

Group 1 - The hotel industry faces significant challenges due to its heavy asset nature, with high initial investments and low liquidity, leading to difficulties in financing and operational efficiency [3][5] - RWA (Real World Asset tokenization) offers a solution by converting physical hotel assets and operational rights into tradable digital tokens, enhancing liquidity and creating new financing models [4][12] - The tokenization process allows for the division of core hotel assets into smaller, tradable digital tokens, significantly reducing financing costs and improving access to capital for hotel operators [4][6] Group 2 - RWA enables the securitization of future cash flows, allowing hotels to issue tokens backed by expected revenues, thus providing a more efficient and cost-effective method for raising funds compared to traditional asset-backed securities [8][12] - The tokenization of receivables in the hotel supply chain can improve cash flow management, allowing suppliers to convert their receivables into digital debt certificates for quicker financing [10] - RWA transforms traditional hotel membership programs into digital asset certificates, enhancing user engagement and loyalty while providing investment opportunities for consumers [11][15] Group 3 - The future of the hotel industry is moving towards a "light asset + digital" model, where RWA not only serves as a financing tool but also redefines the business model of hotels [12][14] - RWA facilitates a shift from heavy asset ownership to asset management and brand output, allowing hotel owners to focus on high-margin operational management [15] - Investors gain access to more flexible investment opportunities, shifting from purchasing entire properties to acquiring fractional ownership in hotel revenues, thus sharing in the industry's recovery [15]

锦江酒店（中国区）以系统性、前瞻性与规模化并重的ESG实践，树立了中国酒店行业可持续发展的新 标杆。 2025年，锦江酒店（中国区）以系统性、前瞻性与规模化并重的ESG实践，树立了中国酒店行业可持续 发展的新标杆。在国家"双碳"战略与全球可持续发展趋势的双重驱动下，锦江酒店（中国区）围绕锦江 酒店"共赴锦程"的ESG愿景，通过"制度—工具—场景—生态"四维驱动，不仅实现了环境、社会与治理 议题的深度融合，更将绿色运营转化为提升效率、优化体验、增强品牌价值的核心引擎。尤为突出的 是，其在能碳管理体系建设与绿色运营国际标准验证（HSB）方面的领先布局，彰显了行业引领者的责 任担当与专业能力。 作为世界旅游及旅行理事会（WTTC）《酒店可持续发展基准》（HSB）的联合发起方，锦江酒店深刻 理解标准化对行业绿色转型的关键作用。2025年，锦江酒店（中国区）高质量完成近5000家门店的HSB 验证，其中超150家门店达成最高12项基准要求，持续扩大中国绿色酒店矩阵。这一成果不仅体现其对 国际通行可持续标准的全面承接，更通过标准化流程推动旗下酒店在能源、水耗、废弃物、社会贡献等 关键维度实现系统性提升。 同时，锦江酒店积 ...

Core Insights - InterContinental Hotels Group's Holiday Inn brand celebrates its 50th anniversary in the Greater China region, launching a new generation of products and a commemorative book that reflects deep insights into current travel trends and consumer emotional needs [2][4]. Group 1 - The brand's journey in Greater China began with the opening of the Hong Kong Gold Coast Holiday Inn in 1975, with the current general manager, Carlos Souza, having started as a bellman, highlighting the emotional assets built through guest and employee interactions [4]. - A series of initiatives have been launched for the 50th anniversary, including inviting renowned actress Yip Tung as the brand ambassador and creating a "smile series" showcasing real guest stories, along with a national themed tour and interactive hotel experiences [6]. Group 2 - The brand's renewal focuses on "connection" to meet the diverse needs of business travelers, families, young friends, and the new silver-haired demographic, extending beyond traditional accommodation to provide emotional value and social experiences [8]. - The signature "smile wall" made from eco-friendly materials features electronic displays showcasing local culture and guest smiles, while the lobby is designed as a multifunctional space for casual dining and social interaction [8]. - Holiday Inn has over 250 hotels operating or under development in Greater China, covering major cities and emerging cultural tourism centers, with a commitment to continuous product and experience innovation to serve a diverse clientele [8].

Core Insights - The annual ecological summit held by eLong Hotel Technology showcased its strategic path of "ecologization, digitalization, and globalization" [1] - The summit highlighted the collaborative strength of various professional sectors and brands under eLong Hotel Technology's ecosystem [1] Group 1: Brand Presentation - The summit provided a platform for Meihua Lizi Hotel to engage deeply with industry stakeholders and investors [3] - The "Meihua Lizi Hotel 3.0" product and its "Spring Breeze Ambassador" butler IP system were prominently displayed, attracting investor interest due to their proven "high quality-price ratio" investment model [3] - The all-day open model room of Meihua Lizi Hotel reinforced investor confidence in the brand's implementation capabilities [5] Group 2: Service System - The "Spring Breeze Ambassador" butler IP system was highlighted as a key emotional service symbol, designed to enhance guest repurchase through personalized care and surprise experiences [9] - As of November 2025, training for the "Spring Breeze Ambassador" system has covered over 50 stores, with 13 senior and 23 junior ambassadors selected, demonstrating solid implementation and talent development [10] Group 3: Global Expansion - Meihua Lizi Hotel's internationalization aligns closely with eLong Hotel Technology's "ecological overseas" strategy, with a successful project signed in Kuala Lumpur, Malaysia, expected to open in 2026 [12] - The brand aims to deepen strategic collaboration with the platform, continuously optimize its product and service models, and pursue high-quality growth alongside investors [12]