Group 1 - The core viewpoint of the articles emphasizes the transformation of Chinese manufacturing brands from being "world factories" to "value highlands," driven by technological breakthroughs and quality improvements [1] - The "dual circulation" strategy is highlighted as a key driver for stimulating domestic consumption and investment, with government initiatives aimed at expanding domestic demand [2][3] - The importance of brand value competition shifting from market share to technological leadership is noted, with companies investing in R&D to enhance their competitive edge [4] Group 2 - Companies like Libode and Shanghai Laofengxiang are leveraging technology and cultural heritage to enhance product quality and brand value, demonstrating successful integration of traditional craftsmanship with modern manufacturing [5][6] - The shift from product output to value output is discussed, emphasizing the role of brands as essential components of corporate competitiveness and national strength [9] - The "China Manufacturing·Consumer Trusted Brands" promotion activity has recognized over 200 companies, highlighting the importance of consumer satisfaction in brand strategy [10]

北京商报讯（记者 蔺雨葳）5月13日，据潇湘晨报消息，近日，一位湖南网友在某社交网络平台发 布"避雷"帖，称"避雷浪琴"，并表示自己于2023年在香港海港城实体店花11500元购入了一只浪琴"嘉岚 系列"金属腕表。该金属腕表的表盘部分已不见踪影，表带上固定表盘的部位有浪琴的钢印LOGO。这 一事件迅速引发热议，相关内容的评论区有多个网友晒出了同款手表表盘脱落或螺丝断裂的情况。 针对该情况，潇湘晨报记者致电了浪琴品牌中国官方客服服务热线，客服表示"没有遇到这样类似的问 题。"针对该网友已经遗失了整个表盘的情况，客服建议，"脱落下来的配件可寄到维修服务中心去处理 沟通。"对于网友反馈的浪琴"嘉岚系列"腕表盘固定方式本身存在缺陷的问题，该客服表示"目前没有相 关信息。" 浪琴官方售后门店的相关工作人员向北京商报记者表示，从未出现过此类情况，嘉岚系列腕表表盘配有 6颗螺丝钉，正常来讲不可能出现6颗螺丝钉同时脱落的现象，"这个系列腕表需要每一到两年更换电 池，官方售后人员也会进行检查。" 上述浪琴嘉岚系列号称"全球最薄机械表"，官方信息显示表壳厚度仅4.3毫米。据智通财经报道，其固 定表盘的螺丝直径仅2.5毫米，长期震 ...

Core Insights - The resurgence of traditional Chinese brands, known as "old national goods," is gaining popularity among younger consumers, driven by a blend of nostalgia and modern innovation [11][12][19] - The 2024 Douyin report indicates that the post-90s generation is the largest group purchasing old national goods, with the post-00s showing a 95% year-on-year increase in orders [11][12] Group 1: Consumer Trends - Young consumers are increasingly drawn to old national goods due to their high cost-performance ratio and emotional connection to traditional culture [13][15] - The integration of modern design elements with traditional craftsmanship is appealing to younger demographics, as seen in brands like Ruifuxiang, which offers customized traditional clothing [14][15] - The rise of "new national tide" reflects a cultural identity that resonates with younger generations, who are willing to pay for products that embody this sentiment [15][19] Group 2: Brand Innovation - Many traditional brands are innovating their product lines to attract younger consumers, incorporating trendy elements and modern marketing strategies [16][20] - Collaborations between established brands, such as the partnership between Guangming Dairy and Guanshengyuan to create the White Rabbit ice cream, have successfully captured the interest of younger audiences [19][20] - The use of digital marketing, including live streaming and short videos, is becoming a key strategy for these brands to engage with younger consumers [21][22] Group 3: Market Expansion - Traditional brands are expanding their market presence by creating unique consumer experiences, such as themed stores and interactive events [17][18] - The integration of cultural elements into marketing strategies is helping brands like Tongqinglou to connect with younger audiences through storytelling and engaging content [22][23] - Government support for intellectual property protection and innovation in traditional brands is expected to enhance their market competitiveness [24]

Core Insights - The 2025 Watches and Wonders Geneva exhibition emphasizes youth engagement, showcasing young talents from various brands and aiming to attract a younger audience [1][6][10] Industry Overview - The Watches and Wonders Geneva Foundation (WWGF) was established in September 2022 by Rolex, Richemont Group, and Patek Philippe, with Chanel, Hermès, and LVMH joining in 2024 [3] - In 2024, the exhibition attracted 49,000 visitors, a 14% increase from the previous year, marking a historical high, despite a decline in sales following the event [3] - Swiss watch brands' total sales in 2024 were approximately 208.7 billion Swiss francs, a significant drop from 267 billion Swiss francs in 2023 [3] - Only 11 out of the top 50 brands saw sales growth compared to the previous year, indicating a challenging market environment [3] Event Highlights - The 2025 exhibition features a record 60 high-end watch brands, including new entrants and returning brands, showcasing a diverse range of innovations [5] - The event includes interactive experiences aimed at younger audiences, with 25% of tickets sold to individuals under 25 in recent years [6][10] - The Swiss Skills 2025 micro-technology competition was held concurrently, allowing apprentices to demonstrate their skills and engage with the audience [10] Product Innovations - Rolex introduced the new Land-Dweller watch, noted for its innovative design and features, while Patek Philippe showcased a luxurious Nautilus model adorned with diamonds [17][18] - Montblanc's new limited edition watch emphasizes adventure, featuring a titanium case and innovative materials [18] - The trend towards bold colors and smaller sizes in watch design continues, with brands like Chanel and TAG Heuer launching vibrant new models [19] Craftsmanship and Complexity - The exhibition highlights the importance of complex functions in high-end watchmaking, with Vacheron Constantin presenting a watch with 41 complications [21] - Bulgari introduced the Octo Finissimo Ultra Tourbillon, setting a record for the world's thinnest flying tourbillon at 1.85 mm [21]