Core Viewpoint - China's winter sports destinations are increasingly attracting international tourists, driven by efforts to promote the ice and snow economy, particularly evident in Zhangjiakou, Hebei, a host city for the 2022 Winter Olympics [1] Group 1: Tourist Trends - There has been a significant increase in bookings for ski resorts and ice attractions in China, with a year-on-year surge of approximately 70% from November to February [1] - Inbound tourism orders have nearly doubled, with growth rates exceeding 130% in Hebei, Xinjiang, and Inner Mongolia [1] - Southeast Asian tourists account for nearly 70% of the inbound visitors [1] Group 2: Policy Initiatives - Various regions in China are implementing simplified entry policies to attract more international tourists, such as the "fast extension" visa service in Shenyang, allowing foreign visitors to extend their stay for up to 30 days [1] - The new visa policy facilitates the delivery of visas by mail, preventing delays in travel plans for tourists [1]

（来源：河北日报） 转自：河北日报 河北冰雪旅游持续升温 □本报记者 马朝丽 贾楠 雪原穿越、雪地音乐节、专业赛事、滑雪沉浸式剧本杀……进入新雪季，我省各地纷纷解锁冰雪新玩 法，带动冰雪旅游持续升温，"冷资源"正迸发"热活力"。 12月13日，张家口市崇礼区云顶滑雪公园。当中国选手谷爱凌在2025—2026赛季国际雪联自由式滑雪U 型场地世界杯云顶站女子组决赛中夺冠时，从杭州来观赛的舒丹忍不住欢呼起来。 舒丹是一名滑雪爱好者，这是她第三年来崇礼看谷爱凌比赛。"这次我们是50多人，从不同地方相约来 的。"舒丹说。 以赛事聚人气，从今年11月起，崇礼陆续举办11项国际级与11项国家级高水平雪上赛事，将"跟着赛事 去旅行"打造成消费新风尚。 观赛、滑雪两不误。本雪季，崇礼实现冰雪玩法"全龄、全场景、全时段"覆盖。雪如意滑雪场雪道增至 24条；万龙滑雪场的"早场开滑"服务满足资深雪友需求；富龙滑雪场为初学者提供"首滑专属服务"并升 级地形公园；太舞滑雪小镇的"小驴乐园"精准对接家庭亲子客群，成为亲子游热门打卡地。 新雪季启幕至今，崇礼已接待游客超80万人次，同比大幅增长。以新玩法、新业态、新服务为引擎，崇 礼从单一滑 ...

Core Viewpoint - The article highlights the launch of the 12th National Mass Ice and Snow Season in Inner Mongolia, with a focus on the upcoming 99 ice and snow events in Hulunbuir City, aimed at stimulating the winter economy and promoting winter sports participation [1] Group 1: Event Overview - Hulunbuir City will host a total of 99 ice and snow events this winter, including the 14th China-Russia-Mongolia International Winter Swimming Invitation, the 2nd National Urban Cross-Country Skiing Challenge, and the National Mass Outdoor Speed Skating Challenge [1] - The events are designed to cover the entire snow season, reaching all regions and demographics, thereby creating a matrix of professional competitions and mass participation activities [1] Group 2: Venue and Activities - Participants can enjoy winter activities at various venues such as the Hulunbuir Urban Cross-Country Skiing Park, Inner Mongolia Ice Sports Training Center, and Zhalantun Jinlongshan Ski Resort [1] - Unique experiences like the "Ice Pot Stew Challenge" at the Canglang Bailu Ice and Snow Sports Base will also be available, showcasing creative and engaging winter sports activities [1]

Group 1 - The core idea of the news is the introduction of the "snow holiday" for students in Hohhot, which promotes ice and snow activities and aims to enhance physical fitness and cultural experiences [1][2] - The "snow holiday" is part of a broader strategy to boost the ice and snow economy in Hohhot, encouraging family participation and city-wide engagement [2] - Schools are not conducting classroom teaching or assigning homework during this period, allowing students to engage in various ice and snow activities [1][2] Group 2 - The initiative includes paid leave for employees of government and enterprises to participate in ice and snow events, creating a family-friendly atmosphere [2] - Local ski resorts are offering free skiing experiences for students, while parents receive discounts on tickets, enhancing family participation [2][3] - The "snow holiday" has led to a significant increase in family consumption, positively impacting the ice and snow industry, with expected visitor growth exceeding 150% at key ski resorts [3]

Group 1 - The core viewpoint of the article highlights the increasing popularity of China as an international ice and snow tourism destination, driven by the visa-free policy and rising tourism interest [1][3] - There has been a significant surge in inbound ice and snow tourism orders, with many foreign tourists visiting various snow resorts in China, such as Zhangjiakou and Yunnan [3][5] - The introduction of enhanced visa services, such as the "quick extension" service in Shenyang, allows foreign tourists to extend their stay for up to 30 days, facilitating their travel experience [7] Group 2 - The trend of "multi-day immersive" experiences is becoming mainstream, with domestic tourists opting for longer stays at snow resorts, transforming ice sports from a niche hobby to a lifestyle choice [8][12] - The Northeast Railway has launched a "15-day ice and snow tourism ticket," allowing travelers to make multiple trips within 15 days to popular destinations in Liaoning, Jilin, and Heilongjiang, promoting flexible travel arrangements [14] - Small and medium-sized snow resorts are experiencing a booking surge of over 200% since November, with unique ice and snow experiences gaining popularity among families and young tourists [15][18] Group 3 - The ice and snow economy is heating up, with advancements in domestic ice and snow equipment, including energy-efficient snow-making machines and lightweight skis, driving industry upgrades [16][20] - A comprehensive product system for ice and snow equipment has been established in China, covering all aspects from individual use to venue needs, with projections indicating that the ice and snow industry will exceed 1 trillion yuan by 2025 [23]

Core Insights - The article highlights the rapid growth of China's ice and snow economy, projecting the industry scale to reach 1 trillion yuan by 2025, up from 270 billion yuan in 2015, with an expected total of 1.2 trillion yuan by 2027 and 1.5 trillion yuan by 2030 [1][10][12] Group 1: Industry Growth and Trends - The ice and snow economy is evolving with diverse new scenarios, enhancing consumer engagement and experience [2][6] - The integration of cultural elements into ice and snow experiences, such as the "Golden 1172" themed performances, is creating a deeper cultural tourism experience [2][4] - Various regions are innovating by combining ice and snow activities with local culture, technology, and other sectors, leading to a comprehensive growth in the ice and snow economy [6][12] Group 2: Economic Impact on Local Communities - The booming ice and snow economy is providing tangible benefits to local residents, with many finding employment opportunities in tourism-related activities [7][9] - Local governments are adopting strategies to enhance the tourism experience and boost income for residents, with projections indicating significant increases in tourist spending [7][10] - The development of the ice and snow economy is contributing to job creation and income diversification for communities across various regions [9][12] Group 3: Policy Support and Future Outlook - National policies are being implemented to support the high-quality development of the ice and snow economy, with clear targets set for future growth [10][12] - Local initiatives, such as the introduction of "snow holidays" for students, are promoting ice and snow culture and increasing participation in winter sports [10][12] - The synergy between government policies, business innovation, and consumer demand is fostering a sustainable growth cycle in the ice and snow economy [12]

央广网延边12月25日消息（记者郭佳丽）进入新雪季以来，各地不断探索"冰雪+"多元新场景，持续释放冰雪魅 力。12月23日，记者来到吉林延边和龙市老里克景区。景区已被皑皑白雪覆盖，游客们在鹿园争相与驯鹿、梅花 鹿打卡留念。"伸手可及的雪地精灵"成了这片雪域的旅游新名片。 乘着"冬"风，冰雪经济热力涌动。前不久发布的《中国冰雪产业发展研究报告（2025）》显示，中国冰雪产业规 模从2015年的2700亿元持续增长至2024年的9800亿元，预计2025年将首次突破万亿元大关。冰雪经济这一"冷"赛 道正激发出产业发展的"热"活力。 "冰雪+"新场景，激活消费新潜能 "原生态雪景少了商业化气息，能沉浸式感受到冰雪魅力。"在老里克景区，一位广东的游客直言。来自马来西亚 的一行游客则对雪地摩托、轮胎拉力等游玩项目赞不绝口。"不论是冰雪景观还是特色体验，我们都感到很新奇， 都给我们留下了深刻的印象"。 今年雪季，长白山的冰雪体验更添文化韵味。吉林长白山保护开发区推出升级版"金·1172情景式金代祈福"主题演 艺，将沉浸式演出与冰雪景观深度融合，打造出"历史可触、文化可感"的冬游体验。"既赏了冰雪风光，又学了历 史知识，是 ...

转自：中国旅游报 《计划》还明确，加强相关要素保障，持续优化升级冰雪旅游营商环境。鼓励金融机构开发推广冰雪旅 游特色金融产品，优化保险服务和理赔流程。 本报讯（周凤文 吴越）辽宁省文化和旅游厅、辽宁省发展和改革委员会、辽宁省体育局近日联合印发 《辽宁省冰雪旅游高质量发展三年行动计划（2025—2027年）》（以下简称《计划》），旨在进一步巩 固和扩大"带动三亿人参与冰雪运动"成果，抢抓承办"十五冬"战略机遇，全面推进高品质冰雪旅游目的 地建设，促进冰雪旅游消费提质升级。 《计划》明确了工作目标，提出充分挖掘辽宁冰雪文化内涵，健全完善专业型、爱好型、大众型三级产 品体系，持续创新"冰雪+""+冰雪"多元业态与消费场景，构建层次清晰、特色鲜明的辽宁冰雪旅游发展 新格局，塑造具有辽宁辨识度的大众冰雪旅游品牌。培育省级以上滑雪旅游度假地10个，打造冰雪旅游 精品线路10条以上，冰雪旅游综合消费带动效应显著增强，辽宁冰雪品牌影响力全面提升。力争到2027 年，辽宁冰雪旅游年接待人次突破2.6亿，年综合收入达到2500亿元以上。 （来源：中国旅游报） 《计划》提出了统筹冰雪资源开发、深挖文化内涵价值、拓展多元业态场景、打 ...

西海新闻记者 吴梦婷 冰雪游持续升温 青海冰雪资源得天独厚，雪季从每年11月到翌年2月底，长达四个多月。在省文旅部门的积极推动下，青海冬 季旅游正向综合体验升级，各地通过整合冰雪运动、生态观光、民俗文化等资源，打造具有高原特色的冬季 旅游品牌，吸引更多游客感受大美青海的冬日魅力。 "滑雪场自11月运营以来，每周末高峰时段游客达千人，其中有不少从省外专程而来的冰雪运动爱好者。"海 东市乐都区瞿昙国际滑雪场负责人曹进彦介绍，依托高原独特的气候与地理优势，省内滑雪场以雪质优良、 视野开阔、配套多元为特色，吸引省内外游客慕名而来。 记者在采访中了解到，青海冰雪游的特色不仅在于丰富的冰雪项目，更在于其独特的气候与文化优势。高原 地区空气清新、视野开阔，滑雪之余可远眺雪山美景。随着各地滑雪场设施不断完善、服务持续优化，冰雪 经济正为当地发展注入新活力。各地滑雪场还结合地域文化，策划冰雪嘉年华等主题活动，推动"冰雪+旅游 +文化"深度融合。 进入12月，青海各地气温持续走低，多条精心设计推出的旅游线路串联起丰富的冬季旅游资源。连日来，游 客纷纷登山观日出、赴滑雪场激情滑雪、聚在一起围炉煮茶……多元化的旅游供给让青海冬季旅游 ...

Group 1 - The core viewpoint of the article highlights the booming ice and snow economy in China, which is continuously stimulating consumer activity and enhancing the industry ecosystem [2] - The Changbai Mountain ski resort is attracting a growing number of domestic and international tourists, showcasing its unique geographical advantages and quality facilities [2] - The increasing popularity of ice and snow sports is encouraging more individuals to participate, thereby enhancing the overall experience and driving the potential for ice and snow consumption [2] Group 2 - The continuous enrichment of ice and snow tourism projects and the vigorous promotion of ice and snow sports are crucial for providing high-quality experiences to visitors [2] - The development of the ice and snow economy is being fueled by strong consumer demand and participation, which is essential for its high-quality growth [2]