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聚焦儿童营养,产学研融合开启高质量发展新路径
Xin Hua She· 2025-11-13 10:16
此次LittleUmbrella小小伞与京东健康、江南大学的合作,不仅是一次简单的商业合作,更是推动国际贸 易与产学研融合的典范。新西兰品牌LittleUmbrella小小伞通过与中国平台和科研机构的合作,可以更快 地适应中国市场,实现本土化创新。三方优势互补,共同构建了儿童营养品领域的创新生态。 11月7日,新西兰本土有机儿童营养品牌LittleUmbrella小小伞、京东健康及江南大学专家学者聚焦儿童 营养健康,共同探讨儿童营养品的产学研协同创新模式。 LittleUmbrella小小伞作为新西兰本土有机配方儿童营养品牌,一直秉持"有机配方,给孩子更好的营 养"的品牌核心理念。这种"品牌+平台+科研机构"的三方合作模式,将为儿童营养品行业带来全新的创 新动能。 会议上,LittleUmbrella小小伞与京东、江南大学共同发布"儿童叶黄素金标准",助力儿童营养品行业发 展。 "儿童叶黄素金标准"质量认证体系是本次合作的一大亮点。LittleUmbrella小小伞作为新西兰本土有机配 方儿童营养品牌,对原料质量控制具有优势。京东健康作为电商平台,将利用其供应链管理与品质管控 经验,为"有机金标准"的落地提供 ...
从产品创新到标准共建 德国营养品牌inne持续深化本土协同战略
Zhong Guo Jing Ji Wang· 2025-11-11 14:19
中国经济网上海11月11日讯(记者 魏金金)11月5日至10日,第八届中国国际进口博览会(以下简 称"进博会")在上海举办。连续多届参展的德国专业儿童营养品牌inne今年在会期首发两款新品,同时 与京东健康联合发布《儿童钙品质质量标准》,展现出其在中国市场从产品输出向产业协同的转型。 进博会现场,inne发布两款新品,其中包括首款专为孕哺期女性研发的"母婴同补"液体钙。品牌营养健 康研究院执行院长周正圆在会上观察到,今年专业观众对"临床实证"的关注度显著提升,反映出行业正 从营销驱动向功效验证转变。这一趋势恰恰与inne依托德国医药工业标准、联合中国三甲医院构建科学 验证体系的路径相契合。 除产品创新外,此次发布《儿童钙品质质量标准》从钙源、剂型等维度建立技术规范。近年中国儿童营 养品市场呈现出快速增长态势,需求持续激增,其中儿童钙品类增长尤为迅猛。有统计显示,今年仅京 东平台,儿童钙购买用户数就同比增长了30%,复购率提升至45%。而产品同质化严重、概念营销盛行 等行业痛点则令消费者频频陷入"选择焦虑"。上海交通大学附属新华医院营养科主任冯一指出,"这一 标准为家长提供了清晰、可执行的依据,也为行业建立了科 ...
欧洲营养权威奖项Nourish Awards揭晓:inne因你凭科研实力再夺儿童营养金奖
Jiang Nan Shi Bao· 2025-10-21 02:29
Core Insights - The 2025 Nourish Awards recognized the German children's nutrition brand inne, which won the "Gold Award" for its product Little Gold Bar Calcium Magnesium Zinc and the "Silver Award" for inne Nasal Probiotic, highlighting the brand's excellence in product quality and research capabilities [1][2] Group 1 - The Nourish Awards are known for their independent and rigorous evaluation system, assessing innovation, nutritional value, safety, and market performance [2] - This marks the third consecutive year that inne has received accolades at the Nourish Awards, showcasing its sustained leadership in product and research strength [2] - Inne has established five research and development centers in Germany, China, the USA, and Italy, and founded the inne Nutrition and Health Research Institute, gathering top experts in nutrition, biology, and clinical medicine [2] Group 2 - Inne's recent participation in the expopharm 2025, Europe's largest professional pharmaceutical exhibition, garnered significant industry attention and media coverage from major outlets [2][3] - The brand emphasizes its commitment to scientific innovation and aims to uphold the "clinical evidence gold standard" in children's nutrition, driving industry innovation and supporting the health of the next generation [3]
聚焦亚太市场,德国儿童营养品牌inne亮相Vitafoods Asia,引领科学育儿趋势
Jiang Nan Shi Bao· 2025-10-09 02:34
展会期间,inne特别设立产品体验区,邀请渠道商、专业买家及媒体现场试吃体验。多款产品凭借良好 的口感、便捷的剂型和明确的功能定位,收获一致好评。 据悉,现场观众对inne小金条钙镁锌"可以直接喝的真正液体钙"剂型表现出浓厚兴趣,结合该产品在国 际市场的持续热销,不少平台已表达合作意向。一位来自曼谷的参展者表示,"儿童补钙需求持续增 长,家长越来越青睐喂养方便、吸收率高、不易卡喉和便秘的液体钙剂型,而inne小金条在这方面的差 异性优势非常明显,其未来在东南亚市场的表现值得期待。" 现场多家渠道商也对inne因你的多款产品表现出关注。一位来自马来西亚的药剂师表达了对inne噗噗宝 产品的看好,"噗噗宝 是儿童营养品市场上很少见的果冻剂型的益生菌,口感新奇好吃,很多孩子吃冲 泡的益生菌会感觉在吃药,很抗拒,噗噗宝 这种像吃零食果冻的补剂,孩子一定会喜欢。" 9月17日至19日,亚太地区营养与健康产业的年度盛会——Vitafoods Asia 2025(亚洲国际营养保健食品 展)在曼谷成功举办。展会汇聚了来自全球38个国家和地区的650余家参展商及13,000名专业观众,围 绕"天然营养、功能创新、可持续发展"三 ...
科学营养成就巅峰梦想,inne助力17岁少年登顶珠穆朗玛峰!
Cai Fu Zai Xian· 2025-06-06 06:57
Group 1 - The article highlights the achievement of 17-year-old Li Haorong, who became the youngest male climber from China to summit Mount Everest via the northern route, marking a historic milestone for the youth in China [1][2][5] - The event received extensive media coverage, with CCTV praising Li's courage and resilience, emphasizing the significance of his record as the youngest climber from the north [2][5] - The climbing expedition was supported by the nutrition brand inne®, which provided scientific nutritional support throughout Li's journey, showcasing the synergy between scientific nutrition and youth potential [4][6][9] Group 2 - Li Haorong's climbing journey includes significant achievements, such as summiting Mount Kilimanjaro at 15, and setting records for the youngest climber on various peaks, demonstrating his rapid progression in high-altitude climbing [7] - The expedition involved rigorous training and acclimatization, with Li undergoing over 30 days of high-altitude practice to prepare for the extreme conditions of Everest, which included temperatures as low as -36°C and wind speeds up to 285 km/h [11][12] - Inne®'s nutritional products, such as liquid vitamin C and bamboo calcium, were integral to Li's training and recovery, emphasizing the importance of nutrition in high-performance sports [14][15] Group 3 - Inne® is recognized as the leading global brand in children's nutrition, committed to supporting the health and growth of children through scientifically backed products [19][21] - The brand's mission extends beyond nutrition, as it engages in various initiatives to promote youth sports and health, including partnerships with sports events and community programs [21][24] - The successful summit of Everest is portrayed as a testament to the brand's commitment to empowering youth through nutrition, aiming to inspire the next generation to reach new heights [25][26]